SANDALS & BEACHES RESORTS INTRODUCE MBNA CREDIT …



UNIQUE VACATIONS INC CONTINUES AGENT INCENTIVES WITH CERTIFIED SANDALS SPECIALIST PROGRAM

MIAMI – Unique Vacations Inc. (UVI), worldwide representatives for Sandals Resorts, Beaches Resorts and Grand Pineapple Beach Resorts, continues its strong relationship with travel agents with its acclaimed Certified Sandals Specialist (CSS) program. Aimed at individual agents, the program provides agent incentives, educational tools and a meaningful point of differentiation in a crowded field of travel advisors.

A Certified Sandals Specialist joins an elite group of travel agents recognized by Sandals Resorts and Beaches Resorts as experts in the Caribbean’s Luxury Included® Resorts. To become a Certified Sandals Specialist, agents must complete a four-hour streamlined CSS workshop that offers detailed information on all of the company’s resorts and amenities; participate in at least one Sandals Resorts and one Beaches Resorts property tour within a 12-month period; and register at least one Luxury Included® vacation booking at tas.

This exclusive group of agents receives customized service, sales and educational support, including:

Sell & Go – The more you book…the more you go! CSS agents qualify for complimentary stays at Sandals Resorts and Beaches Resorts properties in the Caribbean for each six-night stay they book and register.

Sandals News Network – Agents can be the first to know about the most current promotions, as well as learn the most up-to-date resort and travel information directly from the source.

Marketing Concierge – The free online service offers agents access to a variety of pre-designed advertising materials and useful marketing tools, including website banners, newspaper ad slicks, as well as collateral orders and displays branded for specific agencies.

CSS Workshops – Annual workshops are scheduled throughout the year across North America as part of a larger strategy to continuously educate and invigorate the travel agent community with updates.

Familiarization Tours – Seeing is believing! Each FAM will give agents the exclusive opportunity to jet-set from multiple US and Canadian gateways via private charter flights so they may experience the Luxury Included® Resorts first-hand.

Branded Car Lease Program –This exclusive Road Warrior program allows agents to Sandalize their vehicles for free! The exclusive opportunity promotes the agent’s business and Sandals Resorts, as agents drive their way to success.

Within the CSS program, various levels – Silver, Gold and Platinum – determined by the amount of bookings will help agents to further distinguish themselves to customers, while earning more for their experience. “Successful agents are finding new and creative ways to work, and as their role in the sale of travel continues to evolve, Sandals will too,” said Kevin Froemming, President of Unique Vacations Inc. “This plan is meant to empower these agents by giving them every advantage to compete and to benefit as our partner.”

For more detailed information on how to become a Certified Sandals Specialist, agents should log onto , contact their local Sandals Business Development Manager or call 1-800-48-SPECIAL.

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About Unique Vacations, Inc.

Unique Vacations is the worldwide representative for Sandals Resorts, Beaches Resorts and Grand Pineapple Beach Resorts, delivering the best Caribbean vacations to every sector of the market. Unique Vacations is committed to the success of its retail travel partners, offering the most comprehensive agent education and reward and recognition programs in the industry as well as a stringent pricing policy that eliminates discounting, protects brand integrity and avoids consumer confusion. Agents that book with Unique Vacations can be confident that they will not be undersold in the marketplace.

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Contacts: Cathleen Decker Stacy Royal Kristin Mahan

Lou Hammond & Associates Lou Hammond & Associates Lou Hammond & Associates

212-891-0213 212-891-0218 212-891-0228

cathyd@ stacyr@ kristinm@

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