CHAPTER 7: Mini-Project #1 – Market Structures – OVERVIEW



CHAPTER 7: QuickFire #1 – Market Structures – OVERVIEW

Name: _________________________ Period: 1

Group Members (Names): Contact information:

_________________________ ________________________

_________________________ ________________________

_________________________ ________________________

_________________________ ________________________

_________________________ ________________________

_________________________ ________________________

Directions: Each group will:

• Create a short presentation that will address main characteristics and industry examples of a market structure assigned to your group.

• Your presentation will consist of visual explanations, such as PowerPoint slides, Prezi slides and/or a quick poster/piece of construction paper, as well as oral explanation of your group’s market structure.

• Your presentation should also include positive and negative aspects of your market structure and their effects on consumers and/or producers. THIS SHOULD NOT BE JUST READING THE NOTES THAT WE’VE TAKEN ABOUT THE STRUCTURE!

• Each group should select at least one example of a firm or product that falls within your market structure and create an advertisement for the product.

o The advertisement MUST have a “jingle” that is at least 8 lines long.

o The advertisement MUST have a visual (poster, video, act it out) that has to do with the “jingle” and the product

FOUR TYPES OF MARKET STRUCTURES:

|Perfect Competition (PC) |Monopoly |Oligopoly |Monopolistic Competition (MC) |

| |(M) |(O) | |

| | | | |

|pp.151-154 |pp.156-164 |pp.166-169 |pp.169-171 |

GRADING RUBRIC:

|Criteria: |Possible Points: |Points Earned: |

|Background competence: | | |

|Your entire group has their note sheets filled in (anything not covered in class notes | | |

|should be found in the book). You cannot go onto the rest of the process until everyone |0-10 | |

|is done! | | |

|Content: | | |

|Presentation includes clear and accurate information regarding the main characteristics | | |

|of your group’s market structure. |0-30 | |

|Presentation includes examples of industries that reflect your group’s market structure. | | |

|Presentation includes benefits, barriers, negative impacts, etc. of your market structure| | |

|on consumers and/or producers. | | |

|Organization and visuals: | | |

|Presentation is organized in a logical, easy-to-follow format. | | |

|Slides / posters are neat and used as an outline of your presentation. |0-10 | |

|Visuals clearly support / illustrate main points of your presentation. | | |

|Jingle was at least attempted (does not have to be song or performed beautifully). | | |

|Delivery: | | |

|Presentation is delivered in a confident manner (each group member spoke during | | |

|presentation) | | |

|Presenters do not simply read from slides, but rather elaborate on their main points. |0-20 | |

|Visuals are thoroughly explained | | |

|Proper behavior, eye contact is maintained throughout the presentation | | |

|Overall Impression: | | |

|Preparation was conducted in a cooperative manner with involvement from every member of | | |

|the group. | | |

|No one was wasting time playing Madden, texting, gossiping, etc. |0-10 | |

|Presentation is engaging and thorough. | | |

| | | |

|Overall Grade: |0-80 | |

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