Marisa Abdoo - MultiVu, a Cision company



Marisa Abdoo Laura Lewis

MS&L Procter &Gamble

4372. cell:914-924-3842 513-634-2778

Marisa.Abdoo@ lewis.la.1@

HELP WANTED: CHARMIN® LAUNCHES $10,000 NATIONAL JOB SEARCH TO FIND 5 PEOPLE WHO REALLY ENJOY THE GO

AMERICA’S FAVORITE TOILET PAPER PROVIDES LUCRATIVE JOB OPPORTUNITY WITH A $10,000 SALARY THIS HOLIDAY SEASON

NEW YORK, NY (October 20, 2009) – Today, Charmin, America’s favorite toilet paper brand, launches a national job search to find five outgoing and enthusiastic people to work in New York City’s Times Square Charmin Restrooms this holiday season for a salary of $10,000 each! The five chosen “Charmin Ambassadors” will interact with hundreds of thousands of restroom guests, while getting paid to revel in their own “love of the loo.” This isn’t your ordinary 9 AM – 5 PM job, and Charmin only asks that candidates should enjoy going to the bathroom so much - whether it be to catch up on reading or just enjoy some “me time” - they never want to leave.

The Charmin Restrooms are returning to New York City for the fourth consecutive year to provide tourists and locals alike with a “relief refuge” and momentary respite from the holiday rush. The 20 clean, deluxe, ADA compliant, family-friendly and fully-staffed restrooms are just like those you’d find at home, and offer a highly engaging and interactive Charmin experience with additional luxuries such as: stroller parking; baby changing stations; seating and a family photo area.

The five “Charmin Ambassadors” that will be selected for the job will share their daily consumer interactions with the world starting on Monday, November 23, when they will be announced at the opening ceremony, through December 31, 2009. In addition to their penchant for all-things-potty, candidates should possess social media savvy along with a passion for engaging and entertaining the masses. During the six weeks the restrooms are open, the five “Charmin Ambassadors” will reveal exclusive, behind-the-scenes news by writing and updating their own blogs and content on Charmin-branded Web sites and popular social media sites; and capturing family-friendly video footage in the space and surrounding areas.

“Each holiday season, we receive an overwhelming amount of interest from candidates hoping to work at the Charmin Restrooms, so this year we are going one step further to offer five special individuals a job opportunity that is truly unique,” said Jacques Hagopian, brand manager for Charmin. “Nothing could be better than working in the heart of one of the most exciting cities in the world during the holidays.”

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Charmin will conduct open auditions at New York City’s Hilton Hotel on 53rd Street and 6th Avenue on Thursday, November 5 from 10 AM – 6 PM. Judges will be asking candidates to explain why they “enjoy the go” and why they should be selected as a “Charmin Ambassador.” The winners will be announced at the opening day for the Charmin Restrooms on Monday, November 23.

For more details about the “Charmin Ambassador” job opportunity and the open auditions, visit .

About Charmin

Charmin has been America's most popular toilet paper for more than 25 years. In the U.S., P&G offers Charmin Ultra Soft and Charmin Ultra Strong - super premium two-ply toilet paper; Charmin Basic - a one-ply toilet paper; Charmin Plus Lotion with Aloe & E; and Charmin Freshmates - flushable wet wipes. For more information on Charmin, visit .

About Procter & Gamble [NYSE:PG]

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Actonel®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun® and Fusion®. The P&G community includes approximately 135,000 employees working in about 80 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

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