Advertising Media Card

EUROPE'S ONLY ULTRA LOW COST AIRLINE

Advertising Media Card

Europe's only ultra-low cost carrier

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Ryanair Media Channels

Display

Engagement

Actual Exposure

MEDIA

Interaction

Europe's only ultra-low cost carrier

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Aircraft Branding ? Exterior

Rates

From

From 3k /

Full Fuselage 13k/month

month Fuselage Back 5k/month

Fuselage Front 3k/month

VViissuuaall

*for illustration purposes only

For illustration purposes. Drawing/idea can be modified

Compelling Benefits 1. Highly Innovative, Effective Brand

Awareness 2. Average time at Airport = 2 hours

Billboard = 5 seconds 3. Cheapest outdoor medium in the

World 4. Backed with Ryanair PR machine 5. Bundled packages: Aircraft;

Boarding Card; Magazine; Online

Europe's only ultra-low cost carrier

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Boarding Cards

Compelling Benefits 1. 81.5M boarding cards per annum 2. Select Origin; Destination; Gender;

Nationality 3. Large Add Space: 300px * 250px 4. Average life of Intact Boarding

Card = 32 hours 5. Highly targeted and successful.

Boarding Card Example

Europe's only ultra-low cost carrier

? This presentation is subject to copyright and may not be copied or used without the express prior consent of Ryanair

Why Ryanair?

Ryanair is the world's largest international airline and best known low cost carrier Ryanair provides the most innovative media formats and the greatest balance between awareness and cheap rates Ryanair allows your creativity to glow. We will help you to feature your announcement your way by offering an array of available custom solutions designed to deliver results Your adverts will be relevant and in front of as many eyeballs as often as possible. Our visitors/passengers put their money where their is Ryanair has become a habit for millions and for your advert there is nothing better

Ryanair's scale

Will carry over 81.5 million passengers this year Operating a fleet of 303 new Boeing 737-800 aircraft (+175 new Boeing aircraft ordered) 99% of our flights booked through is the top travel website in Europe and has 1.2m visitors per day, 280m unique visits per year 57 bases, across 1,600 routes, connecting 180 destinations in 29 countries Demographic profile that is especially rich in 25-44 year olds Outstanding 29 year safety record

Awareness

Unique + Innovative marketing and PR possibilities Ryanair advertising spots can achieve the highest impact awareness Visible across multiple options: online and offline 180 airports with more than 1.3 billion passengers (that means more than 4.2m viewers / aircraft) Personalised: we can set the adverts to feature on the conditions you desire

Europe's only ultra-low cost carrier

? This presentation is subject to copyright and may not be copied or used without the express prior consent of Ryanair

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