WordPress: Administrator’s Guide



center818008743950October 2018941009200October 20181524002606040WordPress:Administrator’s GuideWordPress:Administrator’s Guide941000WordPress:Administrator’s GuideWordPress:Administrator’s GuideContentsIntroduction 3Website structure, layout, and look 4Language and tone 6Access to the system 8 TOC \o "1-3" \h \z \u How and where to log in PAGEREF _Toc529928695 \h 8Different levels of access PAGEREF _Toc529928696 \h 8Adding a new user PAGEREF _Toc529928698 \h 10Editing a user’s details PAGEREF _Toc529928699 \h 11How to delete a user PAGEREF _Toc529928700 \h 11Changing or resetting your password PAGEREF _Toc529928701 \h 12Logging out of the CMS13Creating, editing, duplicating, and deleting pages………………………………………………………………… …..14Where does your information go? PAGEREF _Toc529928704 \h 14Should it be on a post or a page? PAGEREF _Toc529928705 \h 14What should my page look like/how can I make sure it’s in the right style? PAGEREF _Toc529928706 \h 15Creating a new page or post 16 Editing an existing page or post PAGEREF _Toc529928707 \h 17Duplicating an existing page…………………………………………………………………………………………………..18Choosing a page title PAGEREF _Toc529928708 \h 22Fixed features and navigation PAGEREF _Toc529928709 \h 22Parent Pages PAGEREF _Toc529928710 \h 23Choosing or editing the permalink PAGEREF _Toc529928711 \h 23Applying templates PAGEREF _Toc529928712 \h 24WPBakery Page Builder PAGEREF _Toc529928713 \h 25Editing text boxes PAGEREF _Toc529928714 \h 26Headers and fonts……………………………………………………………………………………………….…………………28 Changing images PAGEREF _Toc529928715 \h 28Adding video (Vimeo) PAGEREF _Toc529928716 \h 30Adding, editing, and deleting rows, columns, and elements PAGEREF _Toc529928717 \h 32Adding elements to an existing row or column PAGEREF _Toc529928718 \h 34Editing rows PAGEREF _Toc529928719 \h 34Editing columns PAGEREF _Toc529928720 \h 36Deleting rows, columns, and elements PAGEREF _Toc529928721 \h 37Editing buttons PAGEREF _Toc529928722 \h 38Filling out and checking your SEO components PAGEREF _Toc529928723 \h 39Keywords PAGEREF _Toc529928724 \h 39Previewing and publishing your page PAGEREF _Toc529928725 \h 40Post-publishing PAGEREF _Toc529928726 \h 41Adding or editing content on posts………………………………………………………………………………………………42Adding Images to the library……………………………………………………………………………………………………….45Sourcing images PAGEREF _Toc529928728 \h 45Optimising images PAGEREF _Toc529928729 \h 46SEO tags for images (ALT tags) PAGEREF _Toc529928730 \h 46Creating a job post or volunteer role……………………………………………………………………………………………47Editing images and logos in the footers…………………………………………………………………………………….…48Making changes to the main menu………………………………………………………………………………………………50Changing the menu from static to rolling PAGEREF _Toc529928731 \h 51Making changes to the social media sharing options……………………………………………………………………52Adding, editing, and deleting pop-up messages…………………………………………………………………………..53Editing a current pop-up PAGEREF _Toc529928732 \h 53Adding a new pop-up PAGEREF _Toc529928733 \h 53Changing settings on pop-ups PAGEREF _Toc529928734 \h 54Undoing changes………………………………………………………………………………………………………………………… PAGEREF _Toc529928736 \h 55Appendix 56Contact details…………………………………………………………………………………………………………………………….601IntroductionWoman’s Trust’s marketing and branding was refreshed in 2017/2018.The new website has been designed to reflect this and create a more consistent look across all of the Trust’s external communications.The idea is that it will help to build a sense of brand identity, so people will start to recognise Woman’s Trust’s posters, leaflets and so on - before they even see the name or logo. This guide explains how to perform basic tasks and make updates to the Woman’s Trust website and is for people who have a general understanding of how to manage website content.How is it maintained?The website has been built using the WordPress content management system (CMS). It’s a fairly intuitive and very popular website system.The CMS is where all the formatting and behind the scenes work for the website is managed; and where text, photo and video content is uploaded.It’s also where you would add in any features, like applications or plugins, to add different elements to the site – for example, embedding links to social media channels.What about the branding and design?WordPress has a selection of themes that can be applied to bring a specific look to pages or even an entire website. You can also import themes.To create the look for the Woman’s Trust website, we’ve used a version of the theme called Uncode and this has been integrated into the CMS.It means that the CMS is tailored with the specific coding, applications and templates already built in – and so are any new pages that you will create.The WPBakery Page Builder plugin helps to keep the page design and format on track and we recommend this is used when creating new and editing existing pages.Where there are specific branding guidelines around colours, fonts, and sizes we have included the information in the relevant section.2 Website structure, layout, and lookA lot of effort has been put into making sure that information on the new website is:relevanteasy to findengagingwritten in accessible languageoptimised for viewers, whether they’re browsing on their desktop or mobile devices.For example, the homepage has been deliberately created so that whether you’re used to finding what you’re looking for by using a menu at the top of the screen; by clicking from whatever is on your current screen; or by scrolling through a page, you should find it pretty easy, quick and intuitive to get to the right section.The navigation from the homepage has been split into sections by considering the three main groups of people we think will to come to the site:I need help: for women who’ve experienced abuse and need help – be it from us or another agency.I need information: for people who want to find out more about domestic abuse; the impact of abuse on mental health; what we do at Woman’s Trust; and how they can help support someone if they think they may be in an abusive relationship – so worried friends or relatives, journalists, potential partners or donors, or grant researchers would fall into this category.Support our work: for people actively looking to support the work we do - either financially, by volunteering, through activities of some kind, or perhaps by working together.Depending on whether there are new projects and initiatives we want to promote or new channels, we may change some of the icons and navigation links on the main homepage from time to time to keep it refreshed.The homepage also has plugins linked directly to some of our social media accounts, so people can see that there are other ways they can interact with us, too.Moving away from the homepage, using the top menu (with the white background) you can see that the rest of the site has been broadly split into the following sections: About us – how the Trust is run, our history, aims, news and annual reportsWhat we do – information on the services we offer, stories of women we’ve helpedSupport us – ways for individuals, companies, and organisations to get involved Resources – facts, figures, legislation information, how to spot the signs of abuse and how to help people if you’re worried about them.This is still keeping those three audiences in mind: thinking about how they might categorise what they are looking for and putting it in the most natural place for them to find it.Images and formattingEach section resembles the others in terms of colours, imagery, and language.Within the sections, most pages are laid out similarly, for consistency and again to reinforce that brand identity.There are some exceptions, such as the Our People page within About us. These pages, although slightly different in appearance, have again been designed to present people with what they are looking for, quickly and easily and in an appropriate, engaging format.For consistency, most of the pages that are similar have been created using the duplicate a page function. This keeps the look of the site and different pages as close to each other as possible. We recommend that all future pages are created in the same way, where possible.In terms of images, we wanted to try and have as many images a possible that were unique to Woman’s Trust, but that is both expensive and impractical as, understandably, many of our staff and clients wish to maintain their privacy.Instead, we have moved to using more motive but still professional looking images. We’ll cover this in more detail in the images section, but we have tried to represent women of all ages and races and religions, as far as we can. We have also deliberately avoided using many, if any, images which depict physical violence as domestic abuse is often reduced to violent relationships and we want to promote an understanding of the non-violent was women experience abuse.Last but not least, we have kept to using professional images rather than hand-drawn pictures, icons, or memes. Where possible, it’s important that we keep to using the same style as this is also what we have used on our marketing and promotional material. Otherwise it becomes harder for us to develop a brand identity that people can recognise and understand.3 Language and toneIt’s important to remember that not everyone who comes to the site will be familiar with the phrases and terminology people use in the mental health, criminal justice, or other related professions. That doesn’t mean you need to over-think what you’re writing: just imagine you’re talking to someone who doesn’t know much about counselling or working with survivors of domestic abuse.Try to use ‘we’, ‘you’, and ‘our’ wherever possible – it’s warmer and more engaging than using ‘Woman’s Trust’, ‘the Trust’ or ‘WT’ and helps to create a sense of collaboration; whether that’s us working together with and helping survivors, or people and organisations working with us to support our goal of helping even more survivors of domestic abuse.The language we use also has an impact on how Google and other services will rank the website and, consequently, how easy it will be for people to find it. That means using phrases (keywords) that people might use to find what they’re looking for, even if it wouldn’t necessarily be how we would talk about an issue.For example, within the sector there’s a shift towards talking about ‘abuse’ rather than ‘violence’ as abuse covers the many different and non-violent way women can be mistreated by their partners.We researched key words and phrases when we re-wrote the copy for the website and found that the phrase domestic abuse was used in online searches around 33,100 times. This sounds like a good, high number. However, the phrase ‘domestic violence’ was searched for over 200,000 times - 6 times more than domestic abuse. ‘Therapeutic services’ is another example. We may know what this means, but to others outside of the profession it could be confused with beauty therapy treatments.If we want to reach as many people as possible that our services might be suitable for – whether it’s from a personal research or grant-funding/donation viewpoint, we need to use the same terms and language that other people would use if they were looking for information. To make things a little easier, we’ve added the list of keywords and phrases at the end of this document, so you can see which ones are the highest-ranking relevant to your copy and also use them for your SEO tags.Tip: Write down what you want to say and when you’re sure it has all the essential information in it then look at the keywords tables and see which are the most relevant to the topic and then make sure you’ve included them, or add them in.If you don’t see the keyword you have in mind, try using Google Keyword Planner . This will give ideas for the best terms to use if you type a similar URL, relevant word, or topic into the search bar. The best ideas will be the words that have a high search volume combined with low competition. Google will pick up one keyword term per web page, so it needs to count when you are thinking of your meta data. Keywords need to make up 2-3% of the copy - so repeated a few times within the text, as well as the meta data (see SEO section).The term used can be more than one word, e.g. domestic abuse and you can also use ‘domestic violence’ and ‘domestic abuse’ in your text but only one for the SEO information.Remember: the word or phrase needs to appear in the meta data and copy of your page.4Access to the systemHow and where to log inYou can access the Content Management System (CMS) for the Woman’s Trust website here: *The log in screen will look similar to this:Once you have logged in using your credentials (username and password), you’ll see a dark grey dashboard menu on the left-hand side. This will usually be your first port of call for most of the things you need to do. Anyone can be registered to have access, as long as they have an email address (it doesn’t have to be a Woman’s Trust email address).Different levels of accessThe CMS allows you to set up users with different levels of access to the system. People can be designated specific roles such as administrators; contributors; authors; and editors. This makes it easier to train people on the site and monitor or approve changes before they are made public, or live, on the site. You can also restrict access to specific sections or pages.Contributors can upload copy and make changes to their own posts and pages; but they can’t publish content, add media files, or edit other people’s posts or pages. This is a good option for when you might have a lot of users and you need to keep track of changes that are going live; or if you’re training people up and someone else might need to review work before it’s published.Authors and editors can upload, create, edit, and publish content and pages. The difference is that editors can edit other users’ content and pages, but authors can only create and publish their own posts. For example: an author might publish a page and an editor could go in and correct a typo on that page, if they needed to.Administrators have overall control of the site and can make changes to the full site in terms of design, function, and content. They can also undo changes made by other users. They have the ability to change themes, add or delete sections of the site, and so on.For the time being, all new users are being given full administrative rights. This is because we’re still in the early stages of the new website and, naturally, still making some tweaks to content and design. We also have limited resources for managing the site.Moving forwardIt’s a good idea to change the access level of new users to authors, editors, and contributors once you’re happy with the overall design and technical aspects of the site and know that the majority of changes you expect to make will be just uploading new content.This will cut the chances of accidentally changing a navigational or design feature. It will also keep the look and feel of the design more consistent across the site as it grows with more news, information, and features.4(a)Adding, editing, and deleting usersAdding a new userLog in to the CMS as normal.Using the grey dashboard menu on the left-hand side of the screen, find users (under where it says plugins, near the bottom). If you click on the word ‘users’, a menu will appear next to it on the right. Click Add New.You will then see a page with a form. In here you’ll need to add the name, access level, email address and set a password for the new user. WordPress sets this by default and it will choose a random, strong password. The new user will be able to change this at a later stage (see sections on changing passwords and tips on what makes a strong password).Make sure the send user notification box is ticked.Next to ‘role’, click administrator in this instance. Once everything has been filled in then click the blue box that says Add New User. The new administrator will be sent an email with a link to the site and their log-in details. When they log in for the first time, they will be prompted to change their password. Another, slightly quicker way of adding a new user is to use the quick link in the menu at the top of the main screen (slight right of the dashboard). You’ll see an icon that has a + sign and says new, which is a drop-down menu.If you click the icon, this is what you will see:Click user at bottom of the list and fill out the form in the same way as you would otherwise.Editing a user’s detailsGo to the users tab on the grey dashboard and click it. You’ll see an option for All Users. Selecting it will bring up a list of everyone who is registered with access to the CMS.Clicking on a person’s name will enable you to edit their/your own profile. You can add an image, add more contact details, change passwords, and more. You can also change access levels or set the role to ‘no role’ if they are no longer required to edit the CMS but still want their profile active for the time being (for example, if someone goes on maternity or extended leave).Make sure you click the blue Update User button at the bottom of the page; otherwise the changes won’t be made.To reinstate someone’s access: follow the same instructions as above and change their role to whatever access level they need. Again, make sure you save the changes by clicking the blue button at the bottom of the screen.How to delete a userTo delete a user completely, go back to the list of all users and hover over the name of person you need to delete. There will be options to edit, delete and view. Click delete. Once this has been done the user will no longer be able to access the CMS.If you need to reinstate someone’s login credentials after you’ve deleted them off the system, you will need to set them up as a new user all over again. Deleting, or changing the access level of a user, does not delete any content or changes they have made to the site before you edited their access.4(b)Passwords```Changing or resetting your password When you receive your login credentials there will be a link to change your WordPress-generated password at the same time. It’s recommended that you change your password to something you will remember, but not something that could be easily guessed by someone else e.g. your child’s name.If you’ve forgotten your password, then another administrator can send you a new system-generated password, or link to change your password. They just need to log in as normal and go to the users tab on the dashboard; click All Users and then find your username and click into it.There is an option to create a new password, which will send you an automatic message with a link for your new password. Tips on creating a strong passwordYour password will only be accepted if WordPress agrees that it is strong enough to avoid being hacked easily.Passwords should be at least 12 characters long, include numbers and special characters, as well as have upper and lower-case letters. Do not use generic passwords such as ‘Password123!’ or something that a hacker could work out by googling the company or looking on social media (e.g. Domesticabus3!). Keeping passwords secureThere should be one person that knows everyone who has access to the system, their login details, and their passwords.You should always change generic passwords if someone who knows the password leaves the company. (This is equally true for social media accounts.)4(c)Logging out of the CMSAlways log out of the site once you have made your changes.To log out: click or hover on your username, which will be near the top right-hand corner of your screen. This will bring a drop-down menu with an option to log out.You will know if you haven’t logged out, as you will still see the WordPress menu at the top of your screen when you’re on the Woman’s Trust website (see above). Once you’ve successfully logged out, it will bring you back to the login screen. 5 Creating, editing, duplicating, and deleting pagesWhere does your information go?First, you need to decide where you think your content should be on the website.Unless you’re adding a post or a whole new section on the website, most new content will sit on an existing page, or a new page or sub-page in one of the existing sections. If there’s already similar information on there - for example, if we’re launching a new service - then your new page should sit in the section with details about all our other services (What we do).If it’s something new, then think about where you would look for the information if you were on a similar website, or if/where it fits with our existing content. For example, if we were going to add a page with tips on how to talk to teenagers about abusive behaviour in relationships, this would probably sit in the Resources section. If it’s a news story or blog, then it will go in the About us section, under News and Media. If it’s the latest Annual Report, it will be added to the Annual Report page in the About us section.Should it be on a post or a page?At the moment the content is split into two different formats: posts and pages. The main difference is that they give you different options for displaying your content. Most of the content on the website is created and displayed on pages.All of the main sections you can reach from the homepage and main menu; the majority of the content in the drop-down menus, and most of the sub-content are classed as pages within the CMS.The only current exceptions are: the latest news stories*real life stories*blogs*the social media feeds (widgets)*These are classed as posts, which tend to have fewer features – for example, the template with the three green navigation buttons at the bottom of pages can’t be applied to posts.Posts are better for shorter or quick updates – for example, if you want to say how much money has been received after a fundraising event.It can also be handy to use these if you’ve already written more about the same or a similar topic in detail and you just want to add something new.We have a plugin, WP Bakery Builder, which helps us to format pages. This is particularly helpful if you want to add different types of content in the main body of the page, for example: text and images or audio. It helps you to format and display your content properly.You’ll need to decide whether you need a post or a page for your content. Most likely you will go with whatever is already on the site in the section that you are looking at – so news stories are posts, information about services is on pages, for example.What should my page look like/how can I make sure it’s in the right style?Most new pages will (or should) also look like existing pages on the site, in terms of layout, but with different content.The good news is that this means it’ll be quicker and easier to update content as you can just duplicate an existing page (that’s already on the website) within the CMS and then change the content before publishing it to the website.The exception may be if you upload individual audio or video posts within real-life stories, for example, where you may decide to use a different format to display the multimedia content differently to the text-based stories.To keep the branding, design, look and feel of the website as consistent as possible, we strongly recommend that the majority of new pages and posts are all duplicates rather than new pages and posts with new formatting or layout and navigation.5(a) Creating a new page or postMost new pages will be similar to existing pages, to keep the branding and design as consistent and simple as possible.We recommend duplicating an existing page and going through and editing all of the content and relevant settings, rather than creating a new page from scratch.If you do need to create a new page or style, it is easy enough if you use the WPBakery plugin.Log in to the CMS and go to Pages on the dashboard then click add new (see image below) and fill out the details as explained in Section 5(d).Make sure to use WPBakery, otherwise it will be difficult to keep your formatting clear and your information easy to display (see Section 4(c)).Similarly, with posts you can add a new one from the dashboard.Or, you can click the + New icon at the top of the dashboard and choose from there.For guidance on how to fill out the content, SEO and meta data sections – see section 5(d).5(b) Editing an existing page or postFind the pageLog in to the CMS and find the page you need, either by clicking using the WordPress toolbar and selecting Pages -> All Pages and then searching for the page, or by browsing the website and clicking the Edit Page tab at the top of the screen.This is what your screen will look like if you click all pages:Tip: Unlike duplicating a page, it’s actually quicker to get to the editing screen by clicking the Edit Page tab on the actual page you want to change than by going through the WordPress toolbar. Once you’ve found the page you need, click into it to get to the editing screen.Follow the same rules as if you were adding content from scratch (see section 5(d) for relevant details).Once you have finished making your changes, check that they are displaying correctly using the Preview option in the top right of the editing screen.Once you’re happy with the changes, click the blue update button (which will be there instead of publish on an existing page).The process for finding and editing posts is the same.5(c) Duplicating an existing pageAfter you’ve decided where your information needs to go, you’ll need to consider how it needs to be displayed on the page (or post).Let’s imagine we’re adding a new tips page in the Resources section. The pages that are probably the most similar are Is it happening to me? and I’m worried about someone (see extract, below).Your content might not necessarily be as long, or have as many sections or images, but it’s a good starting point.The next step will be to log in and create a duplicate page in the CMS. Before you do that, make sure you have:your copy (at least 300 words), all signed off and proofreadchosen your images and uploaded them to the image library (see later section)your SEO tags and information (more on this later).When you’re good to go, log in to the CMS as usual. There are two ways to get a draft duplicate page started in the CMS. You can hover over Pages in the dashboard menu and then click All Pages. This will bring up a screen with a list of all of the pages that are on the website (see next page).Using the search box on the top right of the screen, type in all or part of the title of the page that you are looking for and press Search. This will bring up the list of pages that have that particular keyword(s).Move your mouse to the row that has the right page name and then you will see another menu appear under the name of the page, with a Duplicate This option, like at the bottom of this screen:Clicking this will bring you back to the list of pages and you should see the name of the page that you’ve just clicked right at the top of the list, with the word – Draft at the end.If you don’t see it, click the header in the Date column and this will reorder the pages so yours i.e. the newest is at the top.Click the name of your page and it will take you into the editing screen, which will look like this:You will need to edit and update all of the fields on this page to make sure they are relevant to your page and to make sure the SEO is done correctly and points to the content on your page, instead of the original page. We go through all of the fields in section 5(d).If you’re already logged in to the CMS and browsing the site to find the page you want to duplicate, then you can also click to create a duplicate page from there.On the grey dashboard at the top you’ll see what looks like a home icon on the left and then, next to it, Woman’s Trust. If you hover over Woman’s Trust, it will give you the option of visiting the site (see below).Go to the section and the page you want to copy, as if you were looking on the website normally.You will see the dark grey WordPress toolbar still showing at the top of your screen. Hover over where it says Edit Page and a drop-down option to Duplicate this as draft will appear (see below).Clicking this will take you back into the CMS editor.Frustratingly, and not a little confusingly, it only takes you to the list of pages and not straight into the editing screen.However, your new draft page should be at the top of the list (if it isn’t, reorder the pages using the Date column).Click the name of the page and then fill out the contents in the editing screen.The next section covers each of the different parts of the page and how to edit/fill them.5(d)Adding and editing page content and structureChoosing a page titleThe first box should be the title of your page. Try to keep it short – 3 or 4 words is ideal. Action titles like Get Help or Donate or Talking to Teenagers About Abusive Behaviour make it easy for people to understand and anticipate what type of information will be on the page, and more importantly, if it’s what they are looking for.If you’re stuck for ideas take a look at the other page titles on the website or have a chat with colleagues about the best way to label your information, so the people who need to see it will find it.Fixed features and navigationThere are some constant features which you will find on most, if not all of the individual pages:the black top menu with our contact details and social media iconsThe browse safely and quick exit buttons on the top rightthe top navigation menu (white background), including the Woman’s Trust logo and the donate buttonthe top left title box in purple and the header imagethe floating social media sharing icons on the left-hand side of the pagethree green navigation buttons at the bottomthe black navigation menu/footer at the bottom of every pageThese have been built into the design of the site and will automatically be on any new pages that you create.The only exceptions will be the purple title box and image at the top of the page and the three green navigation buttons at the bottom of the page.You will need to add these in, copy them from an existing page or apply a template so they show up on your new page (more on this later).Parent PagesOn the right-hand side of the page you will see a box named Page Attributes. Within the box there is a drop-down box named parent page’ and in here should be a list of all current published pages that appear on the website, e.g. About Us, Contact Us - these are the top or parent pages (mini homepages) in each section; they appear as menu tabs on the site.377825381000To make sure the page you have just created ends up in the right place on the website you need to add it under the relevant existing parent pages or subpage, if the content is part of a section within a section. You simply click on one of the existing pages within the drop-down menu and select the one that applies. This will set the URL for each of the pages. For example, for a top parent page like About Us, you have this URL: Our People that sits within About Us as a child page, the URL is this: Our People, secondary pages have been created, for example: or editing the permalinkJust underneath the Title box is a Permalink. It’s important that this is filled out correctly and it should have the format: Woman’s Trust – section name – page name (or, if you’re adding something as a sub-page to an existing page, then that will come before the page name) as in the examples above.The permalink tells the CMS where your page should sit on the website and the format gives it a kind of hierarchy, or family, if you like.It also helps people to understand where the information sits in the context of the rest of the content on your website – and help them find it again later or remember the address and type it in directly.If the Parent page or other relevant setting has been applied then it should just be a matter of checking that the address in this box is correct. If your page doesn’t have a parent page e.g. if it’s a new section, this is where you would add in that information.Applying templatesThere are certain templates built in to the CMS for design purposes. You can see the templates by clicking the floorplan icon on the WPBakery box. You’ll see there are only three options for templates:50% widthGreen buttonsWorkshopsOf these, the main one you will use will be green buttons as this allows you to add the three navigation buttons to help direct people to further relevant information or sections, if they need it. Once you select the template, the buttons should appear at the bottom of the content box for you to edit (see p38).Always apply templates before adding any other content.WPBakery Page BuilderUnderneath the Permalink you will see three dark grey boxes. Make sure the first box says Classic Mode. (If it doesn’t, like the image below, click where it says BACKEND EDITOR and it will change to the right setting.) In Classic Mode you will see WPBakery Page Builder, which will show you all the different components that make up the page you are trying to duplicate – and what you need to change.It’s much easier to create a new page with different elements by using the WPBakery system. If you’re just adding text, then you can switch back to Back end mode and the main content box will just look like a standard text box with formatting options. However, in the unlikely event that you are just adding text, it would most likely be as a post. (Even then, we would strongly recommend using an image to make the content appealing to users.)The quickest way to edit one of the elements (that’s a text box, image, button, or video) is by hovering over it until a toolbar appears:Editing text boxesClicking the pencil icon in the toolbar will bring up a pop-up screen that looks like this:Here you will edit the text as you normally would, typing over what’s there already and deleting any leftover text from the original copy. If you can’t see the text that’s in the box (but you know there is some there from the previous page) then it’s probably because it is in white font, for example if it is on a purple or dark background, to make sure it stands out properly. Highlight the area inside the textbox (where the cursor is on the image above) and it should show the characters underneath the highlighted area.As with Word, you can change the font colour and justify the text left, right or centre, clear formatting, add in hyperlinks and so on in this section.If you do add in a hyperlink, make sure you highlight the text and click the icon that looks like part of a chain link and it will bring up the box below. If you’re directing people to a page on the Woman’s Trust website, then you can just type in one or two words from the page title (e.g. ‘worried’ and ‘someone’) and it will bring up the relevant page(s) for you to choose from and select.If you are linking to a page on another website, then make sure you click the cog to the right of the address bar. It will bring up a screen like the one below:Type in the web address (the link text should be in there automatically if you selected the text before you clicked the link button). Then make sure to tick the box that says open link in a new tab. Otherwise, it will take people away from your website. Opening in a new tab keeps your site open, in case people want to find out more from us.As a general rule, Google likes to see links to other, reputable websites within your website. If you are linking to another site, make sure it is an official and trusted website; that the link is still live and working; and that if it has comments enabled that there is nothing negative that could be connected back, and reflect badly on Woman’s Trust.Tip: If the website you are linking to is also built in WordPress then the website administrator should get a notification that you have linked to their site, and vice versa.Tip: It’s a good idea to have conversations with your digital or social media counterparts in similar organisations so you can share the type of content you are promoting and cross-reference, endorse and promote it.If you want to make text within your text box stand out (e.g. if there is a lot of it) it’s a good idea to split it into sections. You can do this with images and smaller text boxes, or by using headers. Headers and fontsIf you use a header, make sure you’ve selected Cocogoose as the font and the header is the right size: H1 is used for the title in the main purple box that’s usually at the top of the pageH2 is for the main titles (usually at the top) within the main pageH3 is the general size for subheadings or headings in the middle of the text/page.Headers are always in the Cocogoose font – but never in bold.The main text is always in Paragraph style, never heading or other fonts. The majority of the text is usually in the system default colour, which is a dark grey (not black).If you do choose to use a purple colour for your text e.g. if it’s on a white background, the correct colour code is a custom colour (#5d2b85) but if you can’t find this the main purple colour option isn’t too different.Once you’ve made your changes, click the blue Save Changes button, otherwise your edits won’t be saved.Changing imagesIf you look back at the first image on page 24, you will see there’s a box in the column next to where the text box is. This box has a background (header, or main) image. To change this, you will need to Edit the column. We’ll go into that in more detail shortly. But for now, just click on the pencil icon in the border at the bottom of the box. It will say Edit this column, and you’ll get another pop-up box. You’re keeping the formatting of the previous page, so you just need to swap the current image with the one you want to use.Click the Style tab, highlighted in white, below, and scroll down to the Media section.Click on the small x in the top right corner to delete the current image. Then click back into the empty box, which should have a + sign in it. This will then bring up the media gallery and you can select your image then press the blue Save Changes button.Background images are used in all of the page headings. They do not appear on the mobile version of the site. An image, video or audio component that is a standard (i.e. not background) component will be called Single Media and it will look something like this (see below):In the left column, you have two image or video items; the right column is a normal text box.If you hover over the Single Media box, you’ll get a similar toolbar to the one for editing text boxes. Again, click the pencil to replace the image and then add your replacement from the media library (see later for how to add images to the media library).Adding videoUnlike with images, you will add the video directly into the webpage in the CMS as a Single Media item.If you’re adding video, it’s best to import it from an online video hosting site. At the moment, we are using Vimeo – otherwise the file size will be too big. You’ll need to login to Vimeo:Website: you’re logged in, you can upload the video file you want to add to the website using the blue upload button in the top right-hand corner.The instructions are fairly straightforward. The only things you need to think about are:a short description of the videokeywords you want to include (use the same as you would for meta data in the CMS)whether you want it to be a public or private videowhether you want to allow commentswhat you want the ‘cover’ to be – that’s the image people will see before they click the videoTip: You can try and use a frame from the actual video footage but if you are struggling to get the right image then try using a version of the logo instead. You can upload this as an image directly to Vimeo.Go to: Settings (hover under the blue smiley face in the top right corner) -> then videosYour new video should be there, and it will automatically have pulled a frame from the footage to use as the cover.Click the cog underneath the image (see next page).This will automatically take you into the General settings tab, where you fill out the title, description and add the cover image. Make sure to save your changes.Once everything is all uploaded and saved, you can embed the video directly to the webpage you are updating, by clicking Add single media then navigating to the Upload oEmbed tab: As you’ve already filled out the SEO information and meta data in Vimeo, you just need to type the video URL in the oEmbed box (second one down). To get the URL from Vimeo go to the blue smiley face again, click Videos then click the video you want to embed. When it brings up and starts playing the video, copy the URL from the address bar in the browser and paste it into the oEmbed box in the CMS. Then click the blue Add media box and the video has been added.To add audio media files, it will be a similar process to either directly uploading the file (as you would with an image) or embedding the voice clip (e.g. from Soundcloud).Adding, editing, and deleting rows, columns, and elementsThere are several different ways to add rows, columns, and elements to your page using the WPBakery plugin.If go navigate to the top of the main content box, you will see a row right at the top of the WPBakery section.This row has four icons (see below):(far left) a + sign(left) a floorplan-type icon(right) four corners arranged into a square(far right) a cog iconThe second icon is about applying templates (more on this later).The four corners give you the option of making the content box full screen size.The cog is for adding custom code to the page.Click the + sign on the far left-hand side and it will show a pop-up screen with a range of new options for you. (See next page.)As you can see, from this screen you can add a new row, heading, single media item, media gallery, forms and more.In most cases, you’ll find that you’ll be adding in a new row, and then you’ll tailor the row and any columns with text boxes and/or images etc once you have decided on your layout.Whatever you click, it will appear at the very bottom of the WPBakery section:In the above graphic, the new row is just below the three navigation buttons and above the plain box.The top WPBakery menu is actually a scrolling menu: it moves down the screen as you fill out the contents in the main section.However, it doesn’t matter if you click the + sign when you are in the exact place that you want to add a new feature: it will still appear right at the bottom of the page. (It took me a while to realise this – I kept thinking it hadn’t worked!)Another way to add new elements is by clicking the + sign in the plain box at the bottom of the WPBakery content segment. This will again bring the pop-up screen with options for you to choose from.Lastly, you can add a row, column or even an element by hovering over the top border of an existing similar element and clicking the copy sign that pops up. This will clone your current row, column, or media etc and then you just move the cursor to where you want the new item and click paste.Adding elements to an existing row or columnIf you’re working on an existing row and want to add in a text box, header, image or other piece of content, there is an easy way to make sure your new information sits in the right section.At the bottom of the row or column, there will be a border with three icons: The middle icon is for editing columns (more on this later) and the x is for deleting. The + sign is how you add a new element, and it brings up the same menu as before in a pop-up box, where you can choose what it is that you want to add.If you decide you only want to add the element, so it appears on one side of the page then you will either need to split the row into columns (see editing rows) and add the single media to the relevant column.Editing rowsIn the above graphic you can see the row has three icons on the top left: a X, a series of straight lines, and a pencil.The x will allow you to move the entire row, for example, if you decide it sits elsewhere on the page. All of the formatting and contents will be kept.The straight lines are where you split the row into columns. Note: Unlike Word, where you can apply columns to a whole document or multiple pages, here you can only apply it to a single row at a time.The good thing about this is that you can customise your settings, for example of you want to have 2/3 and 1/3 using the option on the far right.The little pencil icon is where you can customise the appearance of the entire row. In the first tab, Aspect (see below), this is where you decide how much of the width of the screen you want to use. The website is responsive, which means it adapts to different devices and screen sizes.Container width is deciding if you want to use the entire width of the screen for your settings.Content width is deciding whether you want the elements inside, so header, text box or images etc. to take up the full width of the screen.If you decided that you wanted to use the full width of the container but only wanted the contents limited width, then any features e.g. background colours, that you have applied to the whole row will show across the row, not just behind the text box and image.You can adjust the height and the padding, which also affects how the contents are displayed.Tip: If you’re trying to copy the style of an existing page, then it’s best to check the row settings on the original page and apply them here, even if you have duplicated the page.The style tab is where you can add background and shading colours for the row; and you can add images. Background colours are helpful if you are trying to break up pages with lots of text.The custom tab allows you to put extra space between columns, if needed.The remainder of the tabs should be left as they are.Always remember to click the blue save changes box when you’ve finished making your edits.Note: Even if you change the column settings, the row settings should over ride these. Therefore, if you want to make changes to just part of a row, change the settings in the columns instead.Editing columnsThe process is very similar to editing rows. Clicking the x on the bottom border line of a column will delete it – but clicking the pencil will give you a pop-up like that for when you edit a row.The main difference in the tab sections is in the aspect tab, where you can decide if you want the elements within the column to be full width or height (as with rows) and if you want them to sit top, middle or bottom; left, middle or right within the column.You can also choose how to display text. Note: If you edit an individual element within the column, then the settings for the column will take precedent. For example, if you set the text alignment to left but for the text box you set it to right, it should automatically display it left. Deleting rows, columns, and elementsTo delete a row, click the small x in the top right corner of the row (see below):To delete a column, click the small x in the border at the bottom of the column you want to delete. It will be near the pencil icon that you would use if you were editing a background image in that column.You can also delete individual elements from within a column or row. Simply hover over the element you want to delete until the grey toolbar pops up. Then click on the X that’s in the middle of the toolbar to delete the element.If you delete a row, your content will automatically rearrange itself to fill in the gap.Editing buttonsAs part of the design, we use green navigation buttons at the bottom of most pages, to help guide users to other relevant sections.To edit these, you click into them in the WPBakery box (they will be right above the plain box with a + at the bottom). In here you will change the text to the relevant page or section that fits with your content. You will also need to edit the hyperlink or URL (see below), to make sure it goes to the right page. Remember to click the blue save changes button when you are finished making your changes.Filling out and checking your SEO componentsTo get each page recognised and ranked in Google, you need to ensure the SEO information is right on every page. SEO is about making content relevant and informative to help people coming to your website find what they’re looking for. It’s about answering questions that the audience may have in advance.Keywords should form the basis of the site, both on-page (body copy and other information on the pages) and off-page, e.g. metadata and page titles that they don’t see but that Google does when it is crawling through and ranking your site.KeywordsSo first of all, you need to choose the best keyword for the page you are creating. See the Appendix at the end of this Guide or Google Keyword Planner for help with this.The best ideas will be the words that have a high search volume combined with low competition. Remember: the word needs to appear in the meta data and copy of your page. We have integrated the Yoast SEO plugin into the CMS, and this analyses your content as you add it in to make sure it can tell you if there are things you can do to improve the ranking and user-friendliness of the page.The Yoast app is at the bottom of the editing screen in the CMS:Click on the Edit Snippet box. Here you need to complete the slug (meta data title). This needs to be 10 and 70 characters (with spaces) and include the brand/house name and the keyword. For example, a page on what the charity offer, and the keyword is counselling, the slug could be: ‘Woman’s Trust - free counselling for females of domestic abuse.’ The optimal length for the next box, meta description is between 70 and 320 characters (with spaces). Again, it needs to include the brand name, keywords and spell out exactly what page is about. Using the same example as above, a suggested description could be: ‘Womans Trust - we offer free counselling and therapy for females who have suffered any domestic abuse or violence.’ You will then need to add in the keyword term that you’d like Google to rank. You can add more than one, but Google will only rank one of the words.The Yoast plugin will then use a traffic light system to say if the copy is acceptable or not (working with Google to let you know if it ticks the boxes for Google ranking). Red face meaning not working at all, green face means good (but more than likely will still be some improvements).Under the green face there will be a list of; good results (what you have done right), problems (where you have gone wrong) and improvements (suggestions for your keywords).Read these, review your copy, and make relevant changes where you can. It may be impossible to adhere to all the recommendations, but just make changes where you can. You do not need to edit or update the rest of the boxes on the editing screen when you are adding or editing pages.The only exception is if you are adding something that is absolutely important to the organisation and what it does, then you would need to mark this as cornerstone content in the section below the WPBakery box. The current cornerstone content is the homepage, about us page, what we do section homepage, support our work homepage and the contact page.Previewing and publishing your pageThis is one of the most important things you will do when you add or edit something on a page.It’s important to check what you have done to make sure there are no typos, display errors and that all images and videos are working correctly.As well as the formatting, it will also let you see if there is anything you need to edit in the column or row configurations.The good thing about the CMS is that you can check your work as you go along, or even just at the end.On the editing screen, there will be a box at the top right of the screen with a preview option.Clicking this will open your page in a new tab and this will show you exactly what your page will look like once it has been published and is live on the site. You can preview your pages as many times as you like while you are uploading or editing your content.If you are not ready for the site to go live yet, you may need to add some more, or wait for approval, for example, you can save the page as a draft. In the Publish box, there is a Save Draft button. Once you are happy with everything, click the blue publish button on the right-hand side of the screen.If you are editing a page that is already live on the site, the blue publish button will be replaced by an ‘update’ button. Click this and the changes will go live. This will make your page live on the website within a few minutes.Post-publishingDepending on the importance of what you have just added, you may need to change navigation elsewhere on the site, if it’s appropriate, to signpost people to the new content. For example, if it is a tips page then it would sit in the I need help, or I need information categories on the homepage and could be highlighted there by replacing one of the current options.It could also be highlighted on the main Resources page.You could also change the green navigation buttons on the relevant pages in that section or other pages on the website to point people to the new page.5(e)Adding or editing content on postsOnce you’ve decided to duplicate or create a new post, the editing screen will be very similar to the one for a page, but with two main differences (see image below):There is no WPBakery tool to help you format and design the layout.The only way to format the page is using the third box down on the right-hand side. The majority of the posts will be standard posts, but you can have a play around with the look and see what you think suits your content best – as long as it fits with the rest of the relevant information on the website.The process for adding content is very much dependant on how much and how many types of content you have.In an ideal situation, you would have one main image at the top and then the copy below, split into sections using headers.The best examples are the real-life stories.The text you will type into the main content box and format as usual.Second, instead of page attributes helping the CMS to determine where your content should go, you have the categories box on the right, and you can see the three main options are already there: real-life stories, news, and events.The next and important part is the featured image. This is where you will add in your image or video, which will be the main image at the top of the page.After you have added your copy and your image, continue to fill out the Yoast SEO section underneath the main content box as you would if you were completing it for a page.We tend to preview the information on posts on different pages on the site.For example, if you click the Real Life stories page under What we do, it brings up the ‘homepage’ for that section and you can see at the bottom that there are previews of the two current real life stories, with links to click through to the relevant post to read further.If your post is previewed or highlighted on another page (Real Life Stories have a mini homepage with short snippets of the story and then a link to the actual post), you will need to fill out the Excerpt box which is directly underneath the SEO section to make sure the ‘teaser’ text is displayed.Try to make it no more than 30 words, if possible.Tip: If you don’t see this box on your screen, scroll to the top of the editing screen and click the screen options tab on the top right corner. This will drop down a menu with options for different pieces of information on the screen. Make sure there is a tick in the box next to excerpt and it will show up underneath the SEO section (see image on the next page).If there are other posts in the same category that are previewed elsewhere on the site, you only need to add the Excerpt text – the page with the preview should be updated automatically.The post settings have an in-built panel that appears right at the bottom with a list of sharing icons. The majority of these icons are not in common use in the UK – plus we already have the floating sharing icons on the left of the website.To remove these template sharing icons and make sure they don’t appear at the bottom of the post, go down to the page options box, and then click the content tab. Scroll down to where it says Show share and select no. Once you’ve finished adding your image, text, and SEO information, preview the post using the top right box and if you’re happy it’s displaying correctly, click publish.6Adding Images to the libraryImages and videos can convey messages and sentiment quicker than text. Always make sure you’ve added your images and the SEO information to the image library before you start to add your content to your webpage.To add an image, click media then add new on the dashboard menu (see image below). This will bring up an upload screen where you can add images that have been downloaded to your computer.Sourcing imagesIf you need to find images, Unsplash () is a good site that’s free to use. Unfortunately, there are often a limited number of pictures - and it can take a long time to find what you are looking for on free sites. A good, paid for site is Shutterstock; but the images and subscription packages are not cheap.Try to ensure that the people in the images represent the diversity of our client base – domestic abuse doesn’t discriminate: it affects women of all ages, religions, abilities, professional and socio-economic backgrounds.We’ve also made sure that the images on the site are not graphic and the lighting reflects the tone of the subject we’re discussing e.g. darker or uplifting, as appropriate. There is no clip art nor are there any emojis on the site. Images should be no larger than 1MB.Optimising imagesA plugin called Smush has been added to the site, which automatically checks all your images for size and images. It has run a check and optimised them all now so far. This will save you space, the pages will load faster, and is better for Google rankings.To access the Smush plugin, simply click on plugins on the dashboard and click on the drop-down menu where it says: Installed Plugins. Scroll down til you find the Smush plugin and make sure it is activated (you’ll know whether it is because the option underneath the plugin name will say ‘deactivate’ or ‘activate’). Click settings and it will bring you to a new dashboard that’s just for Smush. It will tell you if there are images that need optimising and you can do so at the click of a button.(Beware that it will try and get you to sign up to the Smush Pro plugin, which is a paid subscription. You shouldn’t need to use it as we have already re-uploaded and optimised the images.)SEO tags for images (ALT tags)It’s important to make sure all images are optimised (naming images is discussed in the SEO section) and sized correctly. Otherwise, it could affect the size of the page and how long it takes to load - which will have a negative impact on users’ experience of the website, especially if images don’t display properly. All images need to be SEO tagged too, for Google to recognise them and for audience usability. On all the images, the Alt Text needs to be completed. The title should be as it says, a description of the image and what it is saying.It can be the same as the title but should include; brand name, keyword, and description. For example, ‘Woman’s Trust domestic abuse recovery volunteers needed’ – for an image for the volunteer’s page.The SEO and meta data fields should be filled in at this time, too, to save you doing it later on when you add the image to your page or post.7 Creating a job post or volunteer roleAdding a job or volunteer role is very similar to adding a post or page. Using the Job listings tab on the Dashboard, bring up all the jobs on the site. The easiest way to create a new job post is to click on an existing job post and use the Duplicate This option, which is in the box underneath Publish on the top right-hand side of the editing screen.You can then make the relevant changes to the content and Job Data information sections. Note: The job function also uses the WPBakery tool to help format and display information. The most important thing to remember here are the Categories and Job Types boxes on the right-hand side. This will determine where the jobs are published on the website.Instead of where it says featured image on the right-hand side when you’re creating a post, you’ll see the option for the company logo. If you are duplicating an existing job, the logo should be there already.As with pages and posts, you can and should preview the post before you publish it, to check it is displaying correctly and has all the information you need.If you need to add a new Job Type or Category, click on those options on the left-hand side under the Job Listings section on the main dashboard. Remember to add the ‘slug’ for each new type or category that you create. To edit all these existing required fields, hover over the blue cog next to each field this will bring up the three options, duplicate, delete, edit. You should then be able to follow the instructions above to edit. 8Editing images and logos in the footersTo update the logos in the dark grey footer at the bottom of the screen, go to and click Content Block in the dashboard.This will bring up a page with only one option: Footer. Click on this to edit the footer. Go down to the Slide section within WPBakery Builder (in the middle of the screen below).There are two columns in the middle - the one on the left is accreditation and the one on the right is partners. If you need to check you can hover over the text boxes you come to first, click the pencil and see what is written there. You will need to highlight the text in the text box to see it as it is set to white text.To change a logo, hover over the one you want to change - it will be called Single Media under the Slide section. The grey toolbox to edit the Single Media box will appear when you hover it. Scroll down to the media section, where you will see the logo. Remove it by clicking the x in the top right corner. The + should open up your media library and you can select the new logo from there. Logos should be 600 x 400 px in size.Once the system has added the image, it’ll take you back to the previous screen. Click the blue button to save your changes.When you’ve finished making your updates, you can preview your changes to check the logos display properly by clicking preview option in the top right-hand box.When you’re happy with your changes, click the blue update button on the right-hand side, just as if you were updating a page or post.If you need to add more logos, click the black Add Slide button below the existing Single Media boxes. To keep the current format, you will need to change this slide into 2 columns - by clicking the stacked horizontal lines in the top left corner of the section (as if you were changing a row into two columns): This will open up two column boxes, click the + in the first one and select Single Media from the options that appear. Then add your image and save, preview, and update as usual.9Making changes to the main menu There’s the option of making changes to the main website menu, if you need to. However, bear in mind that the rest of the site I based around this navigation, so only make changes if they are really necessary as it could be confusing for website users and cause more work elsewhere on the site.Click on Appearance in the dashboard menu then click Menu on the drop-down menu. It will bring up this page:On the left are the options for pages to add or remove from the primary menu which is shown on the right. On the right, you can also drag and drop pages and re-order them within the sections.Remember that any changes you make here will impact pages and navigation links on the rest of the site, so you may need to make further changes.When you have finished making your changes, click the blue Save Menu button. To delete an item from the menu, click on the arrow in the top right corner of the item where it says Page, and this will bring up a new screen. Scroll to the bottom and click remove.Changing the menu from static to rollingAt the moment, the top or primary menu is visible at the top of the homepage, but it doesn’t move with the page as you scroll down – unlike the social media sharing icons on the left-hand side, for example.If you decide to change the menu so it does scroll with the page content, navigate to where it says Uncode Child on the grey dashboard.Select Theme Options from the drop-down selection, then scroll down to where it says Animation in the middle of the page, on the right-hand side (see below):Menu Sticky is the first option: switch this to ‘On’ to make it sticky and then click Save Changes in the top right corner.To change the menu back to a static menu, follow the same process but change Menu Sticky to off.10 Making changes to the social media sharing optionsOn the left-hand side of the website, you will see there are icons for sharing the current page on social media, via WhatsApp, and by email.These icons ‘float’ or ‘scroll’ with the content – so as you read the page and move further down, they stay on the screen.These are managed using a plugin called AddToAny. To add, edit or delete icon from this menu – or change it from scrolling to static, you’ll need to access the plugin.Go to Plugins on the dashboard, click on Installed Plugins where you will see AddToAny at the top of the list. Click on settings and you’ll see two tabs, standard and floating. Within the standard tab there is a Share buttons row that has the icons we currently have on the website. To add or remove icons/services, click the white tab on the right of the row and select or deselect from the options that come up. Try not to have too many though, as it looks distracting.You can also change the order that the icons appear in on screen in this same section of the plugin. Just drag and drop the icons into the order you want them displayed. Although the row shows the icon from left to right, they appear vertically on screen.Once you’ve finished making your updates, scroll down to and click the blue save changes button at the bottom of the page.11 Adding, editing, and deleting pop-up messagesEditing a current pop-upFrom the dashboard go to Themify Pop Ups on the left-hand menu. This will show the pop-ups that are currently on the website.You can edit the wording on the current pop-up by clicking into it and editing the main content box as you would in a page or post.As ever, make sure you preview any changes and, once you’re happy, click the blue update button to make the changes live on the website.Adding a new Pop-upThe easiest thing to do is duplicate the existing pop-up and edit the copy and design.Hover over the pop-up name from the main Themify Pop Up page and you’ll see Duplicate This as an option in blue. If you click this, it will add a new pop-up that will have the same title name with draft after it, for example: Home (Draft).Click into this new pop-up. Change the name in the top title box.Then edit the copy in the main content box but keep the existing layout and design.Select auto close pop up if you want it to close automatically, otherwise it will close when it’s shut down by the user.Mobile disable - select this if you don’t want the popup to show on mobile devices.Overlay as close - selecting this allows users to click on pop up to close it.Leave all other settings the same.Preview your new pop—up and publish in the normal way.Changing settings on pop-upsGo into the main editing screen for the pop-up, as if you were going to edit the text or title.Scroll down to the section Themify Custom Panel. Here the pop-up can be set to either appear on the entire site or just specific pages (e.g. if you want to flag to people that they can sign up to the newsletter on the News and Media page). If you select Specific Pages, it will open up different options to choose from.Choose your options and save or update as normal.Schedule pop-up:Choose this option if you want the pop up to appear between specific dates e.g. if you want to let people know that you are closed over the festive period (boxes will appear where these dates can be added).Trigger Pop-upThis is helpful if you want to base the po-up on the website user’s activity. For example: Time Delay: after someone has spent a specific amount of time on the site or on a specific pageExit Intent: when someone clicks to exit the website (e.g. for a user survey)Page viewed: if someone clicks onto a specific page (e.g. to ask if the person found what they were looking for)Scroll position: when a person reaches a certain point on a page12Undoing changesHere’s the best news:You can’t break it!Everything is undo-able.If you’re still within the editing function of an element, column or row and you haven’t clicked the update changes button – just click out of it and it should go back to the main editing screen.If you’ve made a series of changes to the page but decide you want to undo the last few, you can just leave the page and go back in. This will work as long as you haven’t clicked the publish or update buttons. However, you will have to make all of your changes again.If you’ve published a page and there is a mistake, you can go back in an edit it, change the status to draft (in the same box where the Preview link is you can see the pages status and edit it by clicking on the hyperlink. You can then make it live by following the same process.In this same section, if you made edits to a page previously and then made further edits, you can go back to the previous version by clicking the revisions and choosing the version you want to go back to.If, for whatever reason, all the changes made on one day need to be deleted – or if something major has been deleted by mistake – or if a plugin or feature has caused an error, you can go back to the version of the website from a previous day or week (but not hour) by contacting TSO Host (see last page for contact details). Appendix Google keyword search terms and rankingsThese are the keyword search results showing the popularity of specific search terms on Google. I have used these as the basis for the copy on the website and for SEO tags on the pages and images. The audience has been narrowed down to London, UK and Greater London, UK. (Date of search: 15 July 2018.)Note: The results show that the phrase ‘domestic violence’ is used overwhelmingly more often than ‘domestic abuse’. Emotional abuse gets searched almost three times as often as domestic abuse.I’ve highlighted the top keywords, so you can see how this has influenced the website text.Word, term, or phrasePopularity (number of searches)Help673,000Domestic violence201,000Domestic abuse33,100Emotional abuse90,500Emotional abuse sign22,200Emotional abuse depressed0Emotional abuse depression170Free counselling14,800Free counselling London 300Emotional abuse red flags170Emotional abuse warnings/warning sign/warning0Domestic violence warning signs590Domestic abuse red flags30Domestic violence warning signs/domestic violence red flags260Domestic abuse survivors590Donate90,500Domestic violence mental health140Domestic abuse survivors590Domestic abuse London20Domestic violence London90Word, term, or phrasePopularity (number of searches)Empower301,000Sexual abuse135,000Support450,000Free9,140,000Charity246,000London2,740,000Rebuild33,100Mental health301,000Depression1,500,000Therapy368,000Victim110,000Survivor2,240,000Free counselling148,000Counselling673,000Abuse165,000CBT301,000Group therapy/support group22,200Workshops368,000Abusive relationship33,100Depressed135,000Emotional support8,100Registered charity12,100Vulnerable women720Substance abuse60,500Alcohol abuse33,100Alcohol dependency9,900Recovery673,000Volunteer450,000Women empower/ment201,000Support women’s charity/donate women’s charity0domestic abuse counselling720Wellbeing135,000Selfcare90,500Word, term, or phrasePopularity (number of searches)Donate domestic violence210Donate women10Domestic violence victim2,900Domestic violence counselling2,400Domestic abuse victim720Sexual abuse counselling1,000Sexual abuse help320Rape counselling880Spouse/spousal abuse5,400Domestic violence signs4,400Domestic abuse help1,000Domestic violence help2,400Emotional abuse help590Domestic violence depression50Women selfcare590Women wellbeing800Female wellbeing20Female selfcare/women selfcare0Abuse therapy590Abuse counselling720Emotional wellbeing1,300Therapy London3,600Counselling London2,400Women’s mental health1,900Female mental health40Donate charity22,200Female empower/ment5,400Domestic abuse depression30Domestic abuse sign2,900Emotional abuse symptoms2,400Women support group2,900Female support group70Female mental health40Word, term, or phrasePopularity (number of searches)Emotional wellbeing support group/emotional wellbeing workshop0Support London charity/donate London charity0Donate London5013Contact detailsIf there’s something you can’t find in here, or if you need help troubleshooting a problem, contact:Nadia Mahmud – nadiashanaz@ or 07950 312124If there’s a problem with the site not working contact the website hosting company, TSO:Login URL: email: office@.ukNew password: @R3tha234? Pin: 061 753Control panel login: : heidiri1New password: R@mudo12! ................
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