Performing Edge Coaching International



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Performing Edge Coaching International Association

Certification Program

Dr. JoAnn Dahlkoetter



MODULE 1 - ACTION GUIDE

PERFORMING EDGE COACHING PRINCIPLES

EXECUTIVE SUMMARY

Topics Covered

- Why this is the BEST possible time to be in the sports psychology coaching field

- An overview of the Your Performing Edge Method,

- “Behind the Scenes” secrets that I’ve learned about how to build a profitable coaching business

- A vision of what you can achieve as a Certified Performing Edge Coach

- How to get started with your coaching business – Essential Tools of the Trade

- Olympian and Professional Athlete Stories – Inspiring Clients I’ve work with

- PECI Blueprint - How you can duplicate the same success that I am having as a PECI coach

- Visualization Exercise for Coaches – How to turn your coaching goals into Reality

- QUESTIONS: Send me your questions by Email or on this Call – Press *6 to Raise your hand

- I always answer your questions on these Training Calls

We are living in the absolute best time to be a coach and entrepreneur.

Technology is accelerating everything and social media has leveled the playing field for all of us.

Performing Edge Coach Training Includes:

Training on 3 Levels

- Learning the Performing Edge Coaching System for Yourself

- Learning to coach others with the PECI method

- Building and marketing your coaching business to make recurring income as a

Performing Edge Coaching Professional

WHAT MAKES PERFORMING EDGE COACHING UNIQUE?

Potential clients will ask you:

What is the difference between you and other coaches or other sports psychology experts?

ATHLETE CLIENT CASE STUDY – to illustrate this… Tennis Player (Listen to Audio Replay)

In this case study I present to you (which just happened to me recently)

You will see a Powerful example of:

- What the market is now looking for in coaching

- How to compete and get high quality clients in the current market

- What to say, and not say, on the first call from a potential client

- What questions they will ask you

- How you can distinguish yourself from other coaches

- How you can deliver high level coaching and get results fast

- Making your job easier by having a peak performance first session

- Getting high quality client referrals – being excellent at what you do

What can you do as a Performing Edge Coach?

The possibilities are endless – They include:

Generate Consistent Recurring income with:

Online or phone individual coaching

Group coaching

Online Interactive Courses

Inner Circle Exclusive Coaching

Professional Speaking (exclusive Health Clubs, Corporate events, High end Spa Resorts)

Products – (e.g. eBooks, Publish your articles/book on KINDLE with Amazon – its FREE)

Articles and Special Reports

Video Training Courses

Audio Coaching

MP3s – Performing Edge Custom Visualization CDs or MP3 Audios and Training

High End Teleseminars

Live events - Training Camps

Sports Medicine Clinics – Seminars

TV Show Host or Commentator

Radio Show Host or Expert Guest

Membership coaching websites

Repurposing your Material in Many Formats

Integrating these ideas as part of your Existing Practice

KEY CHARACTERISTICS – PECI COACHING

What makes Performing Edge Coaching unique?

Unique Style - No one else can do what Performing Edge Coaches do

Credibility – Of the Your Performing Edge tradmarked method - 30 years advanced clinical experience and research. Your Performing Edge Book has been on OPRAH, NBC-TV OLYMPICS, ABC-TV, has sold over 1/4 million program, now in its 4th edition, used as standard reference by major corporations, universities, Olympic and professional athletes, and sports medicine clinics worldwide. The YPE Brand name is highly respected globally which gives you strong credibility as a Performing Edge Coaching Professional.

Referrals - This high credibility makes you more attractive as a coach to get referral from a wide variety of sources, consistently bring in high paying clients and make retaining clients much easier for you.

Advanced Tools – No one else is using this advanced training with these unique tools

By athletes, for athletes – PEC coaches are currently active or competitive in sports, who know what athletes need

Performing Edge Coaching – Is not therapy, not a canned approach, it’s a flexible method you can adapt to your own style

Understanding Sports – Knowing the specifics of your client’s sport

Customized Coaching – This program can be customized for your client’s specific needs

Present Focus – The Goal – to GET RESULTS as soon as possible so the client will keep wanting more coaching from you (vs. other coaches often drag sessions out as long as possible unnecessarily)

First session – 3 things to do – Assessment, coaching, Marketing – like a rocket taking off – a large amount of focused energy is used in the first session, makes your job easier later

STORYTELLING – A Powerful Teaching Tool, a Technique to Attract Clients, and keep them coming back

IRONMAN STORY – Dr. JoAnn’s Performing Edge Signature Story

(Listen closely to the Story on the Call Replay)

Point of this story – Visualize to Energize

Notice - What techniques did I use to Enhance this story? How could you do the same?

ASSIGNMENT #1

In the book Your Performing Edge

Read Chapter 1 and 2

ASSIGNMENT #2

Based on the Performing Edge Principles in Chapter 2:

Write Your Performing Edge Story –

What’s your own peak performance or “breakthrough story” that you can share with your clients?

After listening to my Ironman story, (on the Call Replay) you’ll understand how powerful this story telling technique is. Identify and create your personal signature story that you can share with your clients and use in your speeches. It could be a major breakthrough in your life, or a “heart story with emotion” or a story where you learned a key life lesson, or anything that’s important to you.

Then email your story to me.

ASSIGNMENT #3

VISUALIZATION EXERCISE for PECI Coaches (At approx. 84 min into the MP3)

Listen to the Audio Replay, Close your eyes, go through the Visualization exercise

Then write down your Vision of your ideal practice/business

New insights that you have

And Actions you want to take starting today.

© JoAnn Dahlkoetter, All rights reserved

Performing Edge Coaching International Association

Certification Program





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