Community Outreach Calendar
Marketing Planner Spring 2017
Sample Marketing Planner
For a thousand more ideas, go to our “Free Resources” on , or to our private members site at . “Ideas are NOTHING until they are scheduled,” Marge, from the Marketing Manager System.
SCHEDULE YOUR EVENTS.
|Months |Special Promotions |Community Services and Other |Internal activities |Recurring Marketing |
| |(Internal/External) |External | |Procedures |
| | |Community service events: |Newsletter from doctor- regular email, now|List your recurring and |
| |Plan something big every month or two. It could be|Lunch Learns, Screenings, |and then snail mail. |routine marketing |
| |in conjunction with a holiday or something you |donations, pancake |Facebook postings of office events and |procedures that you do |
| |make up on your own, like an open house or |breakfasts, cleanup drives, |successes |DAILY, WEEKLY, and MONTHLY |
| |donation drive. Some ideas are below. Find others |speaking, Networking, |Video testimonials |or more. |
| |on our web sites. |parades, County fairs |Video “Health Tips” shown on Facebook that|Birthday cards, |
| | | |could be shared. |New patient first |
| |For more unique days visit: | |Workshop or Awareness Weeks around a |adjustment calls, care |
| | | |health topic. |class, newsletter, welcome |
| | | |“Care to Share” monthly drawing based |baskets, etc. |
| | | |upon referral activities | |
|March |Employee Appreciation Day 3/3 | | | |
| |Leprechaun Appreciation Day (Kid’s Day in | | | |
| |conjunction with St. Patrick’s Day 3/17 Allergy | | | |
| |Awareness Workshop | | | |
|April |Easter Egg Hunt (Kid’s Day) | | | |
| |Earth Day – Organic Health Week - 4/22 Organic | | | |
| |cooking – cook for a day, eat for a week. Back | | | |
| |Yard Farming. | | | |
| |Admin Professionals Day 4/26 | | | |
| |Golf Fitness Workshop | | | |
|May |Teacher Appreciation Week May 1 - 5 | | | |
| |Cinco de Mayo 5/5 | | | |
| |Mother’s Day 5/14 | | | |
| |National Correct Posture Month – Free Checkups – | | | |
| |EVERYONE | | | |
| |Memorial Day 5/29 | | | |
|June |Father’s Day 6/18 | | | |
| |Health related Workshops: | | | |
| |Local outdoor events to do screenings, networking.| | | |
|July |7/4 Fourth of July | | | |
| |7/23 Parents Day | | | |
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