SSD Digital Coupon Management i1 0 2 - GS1

Digital Coupon Management - Standard Specification

Digital Coupon Management

Standard Specification

Issue 1.0, Jun-2012

Issue 1.0, Ratified, Jun-2012

All contents copyright ? GS1

Page 1 of 63

Document Summary

Document Item Document Title Date Last Modified Document Issue Document Status Document Description

Digital Coupon Management - Standard Specification

Current Value Digital Coupon Management Standard Specification Jun-2012 Issue 1.0 Ratified This document is the GS1 normative specification that defines version 1.0 of the GS1 Digital Coupon Management Standard.

Contributors

Function WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member Process manager WG member

Name Hendrik Wolter Graham Gittins Bekki Windsperger Pierre Blanc Tony Zhang Sue Schmid Marcel Sieira Stephan Wijnker Manfred Piller Robin Goossens Kurt Herregodts Delphine Stock? Kevin Dean Pablo Melo Eileen Harpell Eddy Merrill Per Kiilsholm Xavier Barras Marc Benhaim Cedric Houlette Ercan Kilic Ilka Machemer Ralph Troeger Dipan Anarkat Henri Barthel Jean-Luc Champion Scott Gray

Organization Acardo Technologies AG ATMS plc Best Buy Co., Inc. Carrefour FSE, Inc. GS1 Australia GS1 Australia GS1 Australia GS1 Austria GS1 Belgium & Luxembourg GS1 Belgium & Luxembourg GS1 Belgium & Luxembourg GS1 Canada GS1 Chile GS1 Community Room Staff GS1 Community Room Staff GS1 Denmark GS1 France GS1 France GS1 France GS1 Germany GS1 Germany GS1 Germany GS1 Global Office GS1 Global Office GS1 Global Office GS1 Global Office

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Function WG member Editor WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member

Name Cameron Green Coen Janssen Sean Lockhead Emma Chan Wong Steven Raymond Wong Szilvia Bem Christine Hanko Andrea Ausili Federico Mittersteiner Hideki Ichihara Yoshihiko Iwasaki Hiroki Miyazaki Naoko Mori Yohan Jeon Carlos Ramos Jazm?n Soto Venegas Jacek Pucher Ekaterina Nasonova Martin Beno Sergi Cardona Pere Rosell Heinz Graf Shawn Chen Mia Chu Marisa Lu Robert Besford Andrew Osborne David Weatherby Ray Delnicki Mary DeViso Bernie Hogan Rich Richardson Mary Wilson Massimo Barbieri Falk Nieder Frank Schmid

Digital Coupon Management - Standard Specification

Organization GS1 Global Office GS1 Global Office GS1 Global Office GS1 Hong Kong GS1 Hong Kong GS1 Hong Kong GS1 Hungary GS1 Hungary GS1 Italy GS1 Italy GS1 Japan GS1 Japan GS1 Japan GS1 Japan GS1 Korea GS1 Mexico GS1 Mexico GS1 Poland GS1 Russia GS1 Slovakia GS1 Spain GS1 Spain GS1 Switzerland GS1 Taiwan GS1 Taiwan GS1 Taiwan GS1 UK GS1 UK GS1 UK GS1 US GS1 US GS1 US GS1 US GS1 US Hypersoft srl IBM (US) IBM (US)

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Function WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member WG member

Name Susan Jones Betty Toth Donald King Roger Fivelstedt Alasdair Campbell Laurent Valensi Jens Kungl Udo Scheffer Stephen Miles Ade Bamigboye Hugh Cockwill Nick Precious Frank M?ller V?ra Feuerstein Robin Kidd Don Mowery Nilhan Gur Gina Tomassi John Irwin Scott Colglazier John Duker Nancy Lindemood Steven Robba J?rgen Staeder Rolf Stark Steve Winkler Tom Horvei Mark Brighton Sara Boe Jeremy Krehbiel John Garrett Alison McGurk Greg Menz Birame Sock Neil Bonsor Neil McManus Peter Jordan

Digital Coupon Management - Standard Specification

Organization Inmar Inc. ipiit Kraft Foods, Inc. Kuponginl?sen AB mediaperformances mediaperformances METRO Group METRO Group MIT Labs Mobile Flow Mobilize Systems Moorfields Pharmaceuticals NeoMedia Europe AG Nestle Nestle Nestle Purina PetCare Penna Ltd. PepsiCo, Inc. Pinpoint Data LLC Procter & Gamble Co. Procter & Gamble Co. Procter & Gamble Co. SA2 Worldsync GmbH SA2 Worldsync GmbH SA2 Worldsync GmbH SAP AG Scan & Pay Sparkle Coupon Services Target Corporation Target Corporation Tesco Stores Ltd. Tesco Stores Ltd. The Kroger Company Third Solutions, Inc. Valassis Ltd Valassis Ltd Value Chain Vision

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Function WG member WG member

Name Richard Pommier Kristin Andersen

Digital Coupon Management - Standard Specification

Organization verticalwine Wegmans Food Markets

Log of Changes

Issue No. 1.0

Date of Change 21-Jun-2012

Changed By Coen Janssen

Summary of Change Issue 1.0

Disclaimer

WHILST EVERY EFFORT HAS BEEN MADE TO ENSURE THAT THE GUIDELINES TO USE THE GS1 STANDARDS CONTAINED IN THE DOCUMENT ARE CORRECT, GS1 AND ANY OTHER PARTY INVOLVED IN THE CREATION OF THE DOCUMENT HEREBY STATE THAT THE DOCUMENT IS PROVIDED WITHOUT WARRANTY, EITHER EXPRESSED OR IMPLIED, REGARDING ANY MATTER, INCLUDING BUT NOT LIMITED TO THE OF ACCURACY, MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE, AND HEREBY DISCLAIM ANY AND ALL LIABILITY, DIRECT OR INDIRECT, FOR ANY DAMAGES OR LOSS RELATING TO OR RESULTING FROM THE USE OF THE DOCUMENT. THE DOCUMENT MAY BE MODIFIED, SUBJECT TO DEVELOPMENTS IN TECHNOLOGY, CHANGES TO THE STANDARDS, OR NEW LEGAL REQUIREMENTS. SEVERAL PRODUCTS AND COMPANY NAMES MENTIONED HEREIN MAY BE TRADEMARKS AND/OR REGISTERED TRADEMARKS OF THEIR RESPECTIVE COMPANIES. GS1 IS A REGISTERED TRADEMARK OF GS1 AISBL.

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Digital Coupon Management - Standard Specification

Table of Contents

Introduction...........................................................................................................................................8

1. Scope.............................................................................................................................................8

2. References ....................................................................................................................................8

3. Terms and definitions ..................................................................................................................9 3.1. General Business Terms.................................................................................................................... 9 3.2. General Coupon Management Terms ............................................................................................... 9 3.3. Business Process Roles .................................................................................................................. 11

4. Digital Coupon Management Framework.................................................................................12

5. Digital Coupon Management Process ......................................................................................13 5.1. Introduction....................................................................................................................................... 13 5.2. Step 1 ? Create Offer ....................................................................................................................... 14 5.3. Step 2 - Notify of Offer ..................................................................................................................... 16 5.4. Step 3 - Accept Offer........................................................................................................................ 18 5.5. Step 4 - Publish Offer ....................................................................................................................... 20 5.6. Step 5 ? Acquire Coupon ................................................................................................................. 22 5.7. Step 6 ? Present and Read Coupon ................................................................................................ 24 5.8. Step 7 ? Validate Coupon ................................................................................................................ 26 5.9. Step 8 ? Redeem Coupon................................................................................................................ 28 5.10. Step 9 ? Report on Coupon Redemption......................................................................................... 30 5.11. Step 10 ? Update Coupon Status .................................................................................................... 32 5.12. Step 11 ? Clearing of Redeemed Coupons ..................................................................................... 34

6. Identification Keys .....................................................................................................................36 6.1. Introduction....................................................................................................................................... 36 6.2. Party Identification............................................................................................................................ 36 6.3. Trade Item Identification................................................................................................................... 36 6.4. Digital Coupon Identification ............................................................................................................ 36 6.5. Customer Account Identification ...................................................................................................... 37 6.6. Point-of-sale Identification................................................................................................................ 37

7. Data Capturing & Sharing..........................................................................................................38 7.1. Introduction....................................................................................................................................... 38 7.2. Automatic Data Capture ................................................................................................................... 38 7.3. Electronic Messaging ....................................................................................................................... 39 7.4. Data Elements.................................................................................................................................. 47

Appendix A ? Class Diagrams (non-normative) ..............................................................................53 A.1 Document Header Details ................................................................................................................ 53 A.2 Message: Offer Set-up ..................................................................................................................... 54

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Digital Coupon Management - Standard Specification

A.3 A.4 A.5 A.6 A.8 A.9 A.10 A.11

Message: Offer Set-up Receipt Acknowledgement ......................................................................... 55 Message: Offer Notification.............................................................................................................. 55 Message: Offer Notification Receipt Acknowledgement .................................................................. 56 Message: Offer Response ............................................................................................................... 56 Message: Digital Coupon Acquisition Notification............................................................................ 56 Record: Digital Coupon Redemption Record................................................................................... 57 Message: Digital Coupon Redemption Notification ......................................................................... 57 Message: Digital Coupon Redemption Report................................................................................. 58

Appendix B. Message Choreography (non-normative)...................................................................59

Appendix C. Message Examples (non normative)...........................................................................60

Table of Figures

Figure 1 - Relation between coupon management periods (example) ................................................... 10 Figure 2 Digital Coupon Management ? Business Process Roles.......................................................... 11 Figure 3 Digital Coupon Management Framework................................................................................ 12 Figure 4 Digital Coupon Management Process ...................................................................................... 13 Figure 5 Process Step 1 ? Create Offer .................................................................................................. 14 Figure 6 Process Step 2 ? Notify of Offer .............................................................................................. 16 Figure 7 Process Step 3 ? Accept Offer.................................................................................................. 18 Figure 8 Process Step 4 ? Publish Offer ................................................................................................. 20 Figure 9 Process Step 5 ? Acquire Coupon ............................................................................................ 22 Figure 10 Process Step 6 ? Present and Read Coupon ........................................................................... 24 Figure 11 Process Step 7 ? Validate Coupon ......................................................................................... 26 Figure 12 Process Step 8 ? Redeem Coupon.......................................................................................... 28 Figure 13 Process Step 9 ? Report on Coupon Redemption .................................................................. 30 Figure 14 Process Step 10 ? Update Coupon Status............................................................................... 32 Figure 15 Process Step 11 ? Clearing of Redeemed Coupons ............................................................... 34 Figure 16 Digital Coupon Management ? Identification Keys .............................................................. 36 Figure 17 Digital Coupon Management ? Data Capturing and Sharing ................................................ 38

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Digital Coupon Management - Standard Specification

Introduction

This document is a GS1 normative specification that defines version 1.0 of the Digital Coupon Management standard. This version 1.0 specification provides business partners with a common basis for creating a secure and reliable management process for managing digital coupons. The specification was developed within the GS1 Global Standards Management Process by a Mission Specific Working Group1 for Digital Coupon Management.

1. Scope

This standard applies to digital coupons linked to the purchase of specific products or services. The GS1 Standard defines: 1. Rules on implementing a secure process for digital coupon management. 2. Rules on the use of identification standards in the digital coupon management process. 3. Rules on the way to exchange data in the digital coupon management process.

2. References

Normative references: [ISODir2] ISO/IEC Directives part 2; Rules for the structure and drafting of International

Standards ? 6th edition, 2011 [GS1_GenSpecs] GS1 General Specifications ? version 12, 2012 [GSCN_Coupons] GS1 General Specifications Change Notice, Digital Coupons, GS1 2012 [BMS_Shared] GS1 Business Message Standard (BMS), Shared Common Library ? version

3.0, 2011 [GS1_System] GS1 System Architecture ? version 1.0, GS1 2012

Non-normative references: [BRAD_DCM] GS1 Business Requirements Analysis Document (BRAD), Digital Coupon

Management ? version 1.0 GS1 2012

1 GS1 uses this term for project groups, in order to distinguish them from standing committees.

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