J P M O R G A N C H A S E S T R AT E G I C U P D AT E

The business case for digital is compelling Why digital matters – S Increased customer satisfaction +19% Net Promoter Score (NPS) 1,2,3 +118% higher card spend 1,2,5 85% of wealthy individuals use financial apps 6 in digitally active Business Banking clients 7 +21ppts Increased retention & wallet +10ppts retention rates 1,2,4 +40% higher ... ................
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