Starbucks Roast Spectrum and Core Blends

Starbucks? Roast Spectrum and Core Blends

For the last 40 years, customers have come to Starbucks for a range of high quality, bold tasting coffees. As we continue to grow, new and current customers have asked us for two things: an easier way to find their favorite coffee and a lighter roast. In response, we are introducing Starbucks? Blonde Roast and now classify our coffees in three roast profiles so you can easily find the desired flavor and intensity that meet your customers' needs. Offering the Starbucks? Roast Spectrum in your operation also allows you to better align your offering with our retail stores and the coffees that customers seek out on a daily basis.

Scan this QR code with your smartphone to watch a video about our new roast profiles.

Our Core Drip Coffee Line Up

Our Newest Blend That's Both Mellow And Flavorful.

Our #1 Brewed Coffee And A Customer Favorite.

The Bold Flavor That Starbucks Made Famous.

Blonde

VERANDA BLENDTM

Mellow & Soft

This coffee is mellow and approachable with delicate nuances of soft cocoa and lightly toasted nuts, light body and medium acidity.

Medium

PIKE PLACE? ROAST

Smooth & Balanced

Reflecting on our heritage inspired us to create this delicious blend with smooth body and subtle flavors of cocoa and toasted nuts.

Dark

CAFF? VERONA?

Dark Cocoa & Roasty Sweet

A blend of Latin American and Asia/Pacific coffees, with Italian Roast added for depth. It's rich and well-balanced with a dark cocoa texture and roasty sweetness.

Pike Place is a registered trademark of The Pike Place Market PDA, used under license.

Roast Profile Blonde Medium

Dark

Blend Name

Veranda BlendTM

Description

Mellow & Soft

Pike Place? Roast (Decaf coming in Fall 2012)

Smooth & Balanced

Caff? Verona?

Dark Cocoa & Roasty Sweet

Decaf Caff? Verona?

Dark Cocoa & Roasty Sweet

Pack Size

2.5 oz. PP 5 oz. PP 9 oz. PP 16 oz. Ground 2.5 oz. PP 5 oz. PP 9 oz. PP 16 oz. Ground 16 oz. WB 2.5 oz. PP 5 oz. PP 9 oz. PP 16 oz. Ground 16 oz. PP 16 oz. WB 5 oz. PP 16 oz. PP 16 oz. WB

Case Count

72/case 32/case 28/case 6/case 72/case 32/case 28/case 6/case 6/case 72/case 32/case 28/case 6/case 12/case 6/case 32/case 12/case 6/case

Channel Availability

Foodservice

Office Coffee

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? 2012 Starbucks Coffee Company. All Rights Reserved. SFS-007-WPS-SS1-00593

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