CHAPTER 2 Strategic Planning

In this context, the term myopia means narrow, short-term thinking, which can threaten an organization's survival. C. The organization may need to define a mission statement and objectives for a strategic business unit (SBU), which is a subgroup of a single business, or collection of related businesses within the larger organization. ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download