Introduction to E-Commerce
?
MARTIN K?TZ
INTRODUCTION TO
E-COMMERCE
COMBINING BUSINESS AND
INFORMATION TECHNOLOGY
2
Introduction to E-Commerce: Combining Business and Information Technology
1st edition
? 2016 Martin K¨¹tz &
ISBN 978-87-403-1520-2
Peer review by Prof. Dr. Michael Brusch, Fachbereich 6, Hochschule Anhalt and
Prof. Dr. Corinna V. Lang, Fachbereich 2, Hochschule Anhalt
3
Deloitte & Touche LLP and affiliated entities.
INTRODUCTION TO E-COMMERCE
Contents
CONTENTS
Table of abbreviations
7
1
Basics and definitions
15
1.1
The term ¡°E-Commerce¡±
16
1.2
Business models related to E-Commerce
24
1.3
Technical and economic challenges
34
1.4
Exercises
35
2 Frameworks and architectures
37
2.1
Actors and stakeholders
37
2.2
Fundamental sales process
39
2.3
Technological elements
44
2.4
Exercises
360¡ã
thinking
61
.
360¡ã
thinking
.
360¡ã
thinking
.
Discover the truth at deloitte.ca/careers
? Deloitte & Touche LLP and affiliated entities.
Discover the truth at deloitte.ca/careers
? Deloitte & Touche LLP and affiliated entities.
Discover the truth at deloitte.ca/careers
4
Dis
INTRODUCTION TO E-COMMERCE
Contents
3
B2C business
62
3.1
The process model and its variants
62
3.2
The pricing challenge
77
3.3
The fulfilment challenge
79
3.4
The payment challenge
80
3.5
B2C-business and CRM
80
3.6
B2C software systems
81
3.7
Exercises
85
4
B2B business
86
4.1
The process model and its variants
86
4.2
B2B software systems
98
4.3
Exercises
106
5
Impact of E-Commerce
108
5.1
Ethics, morale & technology
109
5.2
Ethical aspects of ICT
110
5.3
Overall impacts of E-Commerce
112
5.4
Specific impacts of E-Commerce
118
5.5
Exercises
128
6 Security & compliance management
130
6.1
Foundations of risk management
130
6.2
Compliance Management
136
6.3
Information security management (ISM)
137
6.4
Technology
141
6.5
Legal aspects of E-Commerce
149
6.6
Exercises
152
7
Electronic payment
154
7.1
Business and money
154
7.2
The payment challenge
156
7.3
Payment procedures
158
7.4
Receivables management
165
7.5
Cyber money
166
7.6
Exercises
170
5
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