PDF Social Media & Email Marketing for Small Business

Social Media & Email Marketing for Small Business

SCORE St Paul ? March 5, 2019

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

Who is Deluxe?

Small Business

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

Small Business Marketing

2004

Small Business Resources

#smallbusinessrevolution

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

Social Media for Small Businesses

Katie Cerney Director, Social Media Strategy Small Business Services Deluxe Corporation

Agenda:

? Introduction ? Common Social Media Questions ? Resources and Tools ? Live Q&A

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

About Katie Cerney

? Director, Social Media Strategy for Deluxe Small Business Services

? Prior to Deluxe: Over 18 years leading digital marketing and social media in large corporations and small businesses

? Passionate about leveraging new technologies to help achieve business objectives

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

Address Common Questions:

1. Should my business have a social media presence? Which channels should I use?

2. What should I post about? 3. It takes a lot of time to create social media posts. Any tips for keeping up? 4. What are hashtags and why should I use them? 5. Should I buy social ads for my business?

? Deluxe Enterprise Operations, LLC. Proprietary and Confidential.

POLL:

Which best describes your role in operating a small business?

POLL:

How many of you currently have a social media presence?

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