Music Business Handbook and Career Guide 11th Edition

The Concept 244. The Marketing Team 244. The Elements of a Marketing Plan 245. The Strategy 245. ... Change and Evolution 16 . The New Economic Order 17 . iTunes Arrives 17 . Streaming 18. ... Record Label Marketing and Distribution 245 . The Marketing Plan 245 . SWOT 245 . The Concept 246 . ................
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