Joe Abellard | Art Director & Digital Designer in St ...



OBJECTIVETo work with a team that will utilize my expertise, education & creativity to support client objectives and business goals while challenging me, creatively.SUMMARYCreative Strategist & Art DirectorProfessional aptitude with attention to detailExperience working within agile methodologiesProviding excellent verbal & written communication that initiate teamwork throughout client initiatives and internal objectivesExperienced in recognizing visual problems and providing visual solutionsLeadership driven self-starter who works past barriers in any environmentDriving design/development projects from ideation to deploymentAdept in working with cross-functional teams while managing simultaneous projectsExperienced in all areas of the design life cycle including but not limited to research, project planning, providing solutions, concepting wireframe and prototypes, design, implementation, ui/ux, testing, execution and change request managementTECHNICAL SKILLSPlatforms: MacOS, Microsoft WindowsSoftware: Adobe Creative Cloud 2020, Final Cut, Sketch, inVision, Adobe XDRelated Skill: Identity Design, UI/UX, Design Strategy, PhotographyLanguages: Experience with HTML5, CSS3, JavaScript, jQuery, Bootstrap and LESSEDUCATIONMedia Design (MA), Full Sail University 2011 to 2012Digital Animation (BS), Missouri College 2006 to 2009 EXPERIENCEVario Consulting October 2019 to presentContract UI/UX DesignerInterface Design & ResearchCreating Wireframes & Prototypes for Developer handoffEnvironments: MacOS, Adobe XD, Adobe Illustrator continuedeLittle Communications Group June 2019 to presentContract Digital Designer & Creative StrategistManaging multiple graphic design projects Design of digital and print ads, posters, flyers event collateral signage and corporate media kitsWebsite Design, Development & MaintenancePlanning for Websites, apps and interfaces with wire-frames and prototypesEnvironment: MacOS, WordPress, Adobe inDesign, Adobe Photoshop, Adobe Illustrator Pacific Southwest Minority Supplier Diversity Council April 2018 to presentContract Digital Design & Art Direction ConsultantManaging multiple design projects as a digital designer Design and layout of print media used for ads, flyers and social media marketingDeploying WordPress based micro-websites for event promotionPlanning for Websites, apps and interfaces with wire-frames and prototypesWebsite troubleshooting, maintenance and managementIncreasing brand awareness using social media outletsEnvironment: MacOS, WordPress, Adobe inDesign, Adobe Photoshop, Adobe Illustrator Consort Creative April 2009 to presentCreative StrategistProviding Web Planning and deployment coordination effortsCreating and defining Brand IdentitiesDesign and layout of Digital and Print media to enhance Visual CommunicationCreating logos and other core identity assetsDeveloping and implementing strict brand guidelines that maintain Brand AwarenessReducing bounce rates and increasing leads through online & visual communication effortsPlanning for websites, applications and interfaces with wire-frames, prototypes and conceptsDeveloping, Designing User Interfaces and adapting Websites & AppsIncreasing Brand Awareness through social media outletsEnvironment: MacOS, Sketch, WordPress, inVision, Adobe CC, Adobe XD, MYSQLcontinuedInfoplus Commerce, St. Louis, MO February 2016 to December 2016Digital DesignerOversaw Web Design, Product Development and Digital ProjectsCollaborated with teams on complex Website & App implementationImproved online presence resulting in a 328.18% increase in visitsIncreased client engagement with the sales team with effective Visual DesignImplemented Style Guide revisions to update and enhance the brand voice and awarenessDesign and Development of email templates that increased open ratesCustom website design and development in HubSpotEnhanced the brand as an industry leader with Media Layout & Design Environment: MacOS, HubSpot, Jira, inVision, Adobe CC, Adobe XDWeissman Designs for Dance, St. Louis, MO March 2015 to May 2015Graphic Design (Email) Designing responsive emails that resulted in increased click though ratesDeveloped interactive animations to increase engagementCollaboration with the Creative Director on solutions to increase engagementEnvironment: MacOS, Adobe CC, Local DatabaseSimply Interactive, Austin, TX February 2007 to November 2011E-learning Developer Development, Design and Deployment of Interactive eLearning applications for Fortune 500 and Fortune 1000 companiesWebsite design and DevelopmentGraphic DesignProject Lead in Development and Design planning for remote teams Environment: Adobe Flash, Adobe Dreamweaver, Adobe Photoshop, Adobe IllustratorLinkedIn: Portfolio: Company: *References Available Upon Request ................
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