Classified Advertising Rate Book 2018 - Amazon S3

Classified Advertising Rate Book 2018

2018 CLASSIFIED ADVERTISING ? THE SAN DIEGO UNION-TRIBUNE

Classified Advertising Rate Book 2018 2013 RETAIL ADVERTISING ? U-T SAN DIEGO

RATES EFFECTIVE JANUARY 1, 2018

TABLE OF CONTENTS

Page The San Diego Union-Tribune Offices.........................................2 Community and National Memberships......................................2 Who's Who at U-T San Diego.......................................................3 Commission and Terms of Payment............................................4

? Policy..................................................................................4 Classified Rates

? Local Rates.........................................................................5 ? National Rates....................................................................5 ? Private Party Rates.............................................................5 ? Hoy SD Rates......................................................................6 ? Legal Rates.........................................................................6 ? Funeral Industry & Related Display Rates...........................7 ? Death & Funeral Rates........................................................7 Special Classified Features.........................................................8 ? ..................................................8 ? Special Services.................................................................8 Employment Rates ? Local Employment Rates....................................................9 ? Large-Ad Packages.............................................................9 ? Non-Profit Rates.................................................................9 ? Hourly.................................................................................9 ? Domestic Help Wanted........................................................9 ? Hoy SD Employment Rates.................................................9

Page New Homes Real Estate Advertisers.........................................10

? Retail Zone Rates..............................................................10 ? New Homes Front & Back Cover Package.........................10 Real Estate Advertisers ? Resale & Open Homes - Lines rates.................................11 ? Featured Property.............................................................12 ? Rentals - Lines Rates........................................................12 ? Coastal Homes..................................................................12 Automotive Advertising.............................................................13 Mechanicals & Specifications...................................................14 Deadlines....................................................................................15 Customer Services ? Market Research..............................................................16 ? Creative Services..............................................................16 ? Dispatch Services.............................................................16

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2018 CLASSIFIED ADVERTISING ? THE SAN DIEGO UNION-TRIBUNE

SAN DIEGO OFFICE

SAN DIEGO - MISSION VALLEY

STREET ADDRESS

The San Diego Union-Tribune 600 B Street, Suite 1201 San Diego, CA 92101

PHONE NUMBERS M-F 8:30 a.m. to 5:30 p.m.

PHONE: 619-299-2121

P.0. BOX

The San Diego Union-Tribune P.O. Box 120191 San Diego, CA 92112-0191

THE SAN DIEGO UNION-TRIBUNE COMMUNITY AND NATIONAL MEMBERSHIPS

? Advertising Club of San Diego ? Alliance of Audited Media (AAM) ? American Advertising Federation (AAF)

? Better Business Bureau (BBB) ? Building Industry Association (BIA) ? California Newspaper Advertising Executives Association (CNAEA) ? California Newspaper Publishers Association (CNPA) ? California Restaurant Association San Diego County ? Coronado Real Estate Association (CREA)

? Fair Housing Council ? Greater San Diego Chamber of Commerce ? International Newspaper Marketing Association (INMA)

? Metro Comics ? National Association of Hispanic Newspapers (NAHP)

? New Car Dealers Association (NCDA) ? Newspaper Special Section Network (NSSN)

? North County Professionals Association ? North San Diego County Association of Realtors (NSDCAR) ? Point Loma Ocean Beach Real Estate Association (PLOBRA)

? San Diego Association of Realtors (SDAR) ? San Diego County Apartment Association (SDCAA)

? San Diego Direct Marketing Association ? San Diego Hospitality Human Resources Association

? Smart-Circ of America ? South San Diego Economic Development Council

? Sunday Magazine Bureau ? Tribune Media Services, Inc.

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2018 CLASSIFIED ADVERTISING ? THE SAN DIEGO UNION-TRIBUNE

WHO'S WHO AT THE SAN DIEGO UNION-TRIBUNE SENIOR LEADERSHIP

Jeff Light

Publisher and Editor-in-Chief

Paul Ingegneri

VP, Advertising

619-293-1112 paul.ingegneri@

Sr. Director, Digital Sales & Strategy_____________________Zack Watson 619-293-1946 | zack.watson@

Sales Manager, Retail Advertising - Central/South_ _________John Fields 619-293-2547 | john.fields@

Sales Manager, Automotive___________________________ Howard Kurtz 619-293-1431 | howard.kurtz@

Sales Manager, Retail Advertising North_ ________________ Carla Royter 760-529-4818 | carla.royter@

Sales Manager, Classified/Recruitment_ _________________ Diane Lucas 619-718-5037 | diane.lucas@

Sales Manager, Real Estate___________________________ Howard Kurtz 619-293-1431 | howard.kurtz@

Sr. Director, Financial Analysis_ _______________________Betty Symons 619-293-1421 | betty.symons@

Director, Entertainment Brands_________________________David Perloff 619-861-6300 | david@

Community Relations Marketing Manager_______________ Edith Zamora 619-293-1455 | edith.zamora@

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2018 CLASSIFIED ADVERTISING ? THE SAN DIEGO UNION-TRIBUNE

COMMISSION & TERMS OF PAYMENT

Our classified rates are non-commissionable. However, for your convenience, you may submit a written request to have your ads placed through your advertising agency at the commissionable classified rate. You can establish billing directly with your agency, but keep in mind that the advertiser is ultimately responsible for payment of all invoices. When we accept advertising on a credit basis, payment is due according to the terms on the invoice. Cash discounts are not available.

POLICY

The classified rates apply if you sell goods or services through one or more classified outlets that you own and operate within San Diego, Imperial, Orange, Riverside counties or Mexico (Ensenada North). Classified rates don't apply to any ads that fit in the General category. The classification of all advertising will be determined by the publisher. 1. Position orders: We will attempt to place advertisements in line with your preference, but as advertising positions are not

guaranteed, we can make no adjustments if and when a position request is not fulfilled. We cannot accept advertising orders which direct an ad to be omitted if not run in a special position or on a designated page. 2. Display advertising set to resemble news content will be labeled "ADVERTISEMENT." 3. Liability for errors: The San Diego Union-Tribune is liable for errors in advertisements only when it fails to correct errors plainly marked by the advertiser on the proof and returned to the office by the designated proof-return deadline. Our liability then shall be limited to the actual cost of the portion of the advertisement occupied by the error. 4. Solid reverses must be screened to 80% tone if they occupy more than 30% of the entire ad (on ads 6column-inches or larger). 5. The San Diego Union-Tribune reserves the right to reject any advertising. 6.The San Diego Union-Tribune reserves the right to revise its advertising rates at any time upon 30 days written notice. Advertising agreements accepted are subject to this reservation. 7. The advertiser may cancel his or her advertising agreement without an adjustment charge on the date the new or higher rates become effective, provided written notice of such a cancellation is given to The San Diego Union-Tribune before said date. 8. Advertisers with ads measuring at least five column-inches may receive proof delivery.

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