QRC-Outreach examples 03-22-2010

Note: These are examples of outreach activities that SHIBA groups around the state have tried. This list is not "complete!" We encourage local SHIBA teams to pick or create their own outreach actions that meet the needs of folks in their area.

Outreach examples

Activity:

Details:

Attend local health fairs

? Use the SHIBA booth your sponsor has ? Use a smaller SHIBA table top display

? Partner* with other groups/share a table

Build relationships with local people and groups, and learn about their cultures, language, access barriers, etc.

? Groups serving similar populations* ? Groups working to prevent fraud/elder abuse* ? Hospitals and clinics* that do health fairs, display

posters, and host other events ? Leaders (formal and informal) trusted by specific

targeted groups ? Newspapers that accept articles, column

contributions, or free ads ? Radio stations that host free interviews, ads, and

public service announcements

Place posters, ? Bowling alleys

cube pads,

? Clinics

table-top cards ? Childcare facilities

or publications ? Churches

in the community at places our clients go

? Clothing centers ? Coffee shops ? College campuses ? Community bulletin

? Grocery stores (chain and locally-owned)

? Goodwill ? Gyms/health clubs ? Head Start ? Health departments ? Laundromats ? Libraries

boards

? Non-profit organizations

? Community centers

? Pharmacies

? Crisis Line

? Restaurants

? Doctors' offices and

? Services for homeless

other medical offices ? Domestic violence

shelters ? Emergency rooms ? Farmers' markets ? Food banks

? Senior lunches ? Sports events ? Taco buses ? Temporary work/day

labor offices ? Waiting rooms

? Government agencies ? Used book stores

* Remember, partnerships must be unbiased. This means SHIBA cannot partner with people or groups selling insurance, or affiliated with insurance companies, or with other for-profit services.

Quick Reference Card

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03/22/2010

Outreach examples

Note: These are examples of outreach activities that SHIBA groups around the state have tried. This list is not "complete!" We encourage local SHIBA teams to pick or create their own outreach actions that meet the needs of folks in their area.

Activity: Share "giveaway" items with SHIBA contact info Share stories from local clients Show SHIBA video and public presentations Sponsor a section of local highway to keep litter-free Post Web information

Use word of mouth/tell people

Work with counselors to gather information Other ideas?

Details:

Available on a case-by-case basis. Check Department of Printing (PRT) General Store. Examples:

? Magnets, pens and pencils

? Notepads ? Key chains

? "How did SHIBA help you?" ? Remember to keep clients' personal information

private

? Housing Authority sites

? WorkSource sites

? Retiree groups

? Post a sign along that road, promoting the local group ? Wear SHIBA orange while volunteering

? Keep sponsor site current and listed in sponsor

newsletter

? Post Web ads on free advertising sites

? Family

? Give the "Be a friend,

? Friends

tell a friend" cards (order

? Neighbors

through PRT)

? Others in the community ? Have a regular presence

at drop-in sites

Ensure:

? Counselors ask, "How did you hear about SHIBA?"

? The information is recorded in a Client Contact

Record in CATS

* Remember, partnerships must be unbiased. This means SHIBA cannot partner with people or groups selling insurance, or affiliated with insurance companies, or with other for-profit services.

Quick Reference Card

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03/22/2010

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