PROPTECH THE NOW AND FUTURE OF REAL ESTATE IN INDIA
2021
PROPTECH
THE FUTURE OF REAL ESTATE IN INDIA
"
PROPTECH
is one small part of the wider digital transformation of the property industry. It describes a movement driving a mentality change within the real estate industry and its consumers regarding technologydriven innovation in data assembly, transaction, and
the design of buildings and cities
SEGMENTATION - A many Different things
Land
Digitisation of land records, GIS mapping
Interior Design Services
Shared Economy Construction Technology
Building information modelling (BIM), 3D Printing
Source: Housing Research
Property Management
Home and building automation, digital property management services
Sales & Marketing
Furniture Rentals
Digital listing platforms, online marketing
TECHNOLOGy Enablers in real estate
Drones
3D Printing
Virtual Reality
Big Data, IoT & AI
Source: Housing Research
Block Chain
Software as a Service
GENESIS ? WAVES OF CHANGE
First Wave
1980 - 2007
? Launch of companies providing technologybased services for marketing, computeraided design and data analytics driven by use of personal computers
Second Wave
2008 - 2019
? Use of technologies such as cloud computing, big data, smartphones and mobile internet in real estate sector with consumer experience taking centrestage
Third Wave
On - going
? Digital acceleration in real estate sector to multiply with necessitated use of technology in the current COVID-19 pandemic scenario
Source: Housing Research
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