Tagline and Logo Planning Form.indd



Name: Leo Raymond Date: 10/26/10

LOGO AND TAGLINE WORKSHEET

1. CREATING YOUR TAGLINE Instructions: Develop a tagline that is reflective of what your business provides. Write three different possible taglines in the spaces provided below.

|Through the lens to the world |

|Dream Your Images |

|Life Through The Lens |

2. CHOOSING YOUR TAGLINE

Instructions: Show the list of the three taglines you wrote above to several of your classmates and your instructor. Ask them to choose their favorite tagline. Based on the feedback you receive, decide on a final tagline to use for your business.

3. 3. YOUR FINAL TAGLINE

Instructions: Write the tagline you have decided to use for your business in the space provided below.

My tagline will be:

|Life Through The Lens |

THE TEEN ENTREPRENEUR PROJECT 3: LOGO AND TAGLINE

1. POSSIBLE LOGO DESIGNS

Instructions: In the boxes below sketch or electronically create two different possible logo designs for your business. Any sketches should be scanned for electronic use and placed in to the boxes below. To do this, use the Paint program or Adobe Photoshop and create your logo there. Save it as a JPEG when done in your My Business Plan folder as “logo#”. You can use Google Images and search for “royalty free images” (+) company type or go to . If you right click on your image and select “save picture as…” you can make a folder your Entrepreneur Project folder for all your logos, trademarks, etc... Be sure that your logo includes your company name and tagline and that you can copy it electronically.

|(Insert logo #1 [pic]here using Insert/Picture) |(Insert logo #2 here using Insert/Picture) |

(Logo #1 (Logo #2

2. CHOOSING YOUR LOGO

Instructions: Show the two logos you designed above to several of your classmates and your instructor. Ask them to choose their favorite logo. Based on the feedback you receive, decide on a final logo to use for your business. Check the logo box you selected. If based on comments you decide to change your logo. Place the new logo in the box below.

|(Insert new logo here using Insert/Picture) | |

[pic]

|Category |Possible |Criteria for Maximum Points | |

| |Points | | |

| | | | |

|Design |5 |• The document is professionally designed. | |

| | |• The document includes appropriate graphic images. | |

| | | • The graphic images used in the document are professional looking | |

| | |• The document contains appropriate use of font choice, size, and style. | |

| | | • The elements used in the document are in proportion and symmetrical. |5 |

|Content and Information|5 |• The document includes all required information and content. | |

| | |  |5 |

| | |  | |

|Grammar, Spelling, and |5 |• The document contains proper grammar usage. | |

|Language Style | | | |

| | |• The document includes excellent use of words and phrases that enhance its readability and | |

| | |appearance (if applicable). | |

| | | | |

| | | |5 |

|Professionalism |5 |• The final outcome of the document looks “fit for the shelf.” | |

|  | |• The document produced could be used in a “real” business. |5 |

|Desktop Publishing |5 |• The student has demonstrated a mastery of using desktop publishing software in accordance with |5 |

|Software Skills | |the task at hand. | |

|Electronic Forwarding |5 |•   The student forwarded the documents to the teacher and, if required, to the CTE teacher as | |

| | |well. | |

| | |•   The student saved the document in the shared folder. |5 |

|Total Possible Points |30 |  |30 |

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