Rubric for Brochure - Stephen F. Austin State University



Rubric for Brochure

|Task Description: (Teacher may explain specific assignment in this space.) |

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|Criteria |weight |Professional |Adequate |Needs Work |Unsatisfactory |

|Written Presentation |20% |Well organized content |Content is organized |Content lacks organization |Unorganized content |

| | |Attractive and well designed format |Format is adequate |Format is difficult to follow and poorly|Hard to follow |

| | |Clear and easily understood message |Message is sufficiently understood |organized |Message difficult to understand; |

| | |Computer generated with strong visual |Computer generated with acceptable eye |Message not clearly understood |tendency to wander or ramble |

| | |appeal |appeal |Computer generated but poorly designed |Handwritten or computer generated with |

| | | | | |little organization or skill |

|Research Quality |15% |Five sources used |Three sources used |Two sources used |Less than two sources used |

| | |Use of reliable sources |Sources have some reliability |Questionable reliability of sources |Little reliability of sources |

| | |Accurate analysis of research |Adequate analysis of research |Basic information with questionable |Inaccurate information |

| | | | |accuracy | |

|Visual Appeal |15% |Imaginative; original |Creativity is acceptable |Little creativity used |No originality |

| | |Use of graphics make the message “come |Use of graphics adequate to present |Poor selection of graphics |Graphics do not tie in with the message |

| | |alive” |message | | |

Assignment Score ______________ + Beyonder/Bonus ______________ = Final Score ________________

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