Hyland’s Earache Tablets & Infant Earache Drops

Hyland's Earache Tablets & Infant Earache Drops

? Safe, gentle, effective, and treat every major earache symptom, from pain and fever to irritability and sleeplessness.

? Our sweet-tasting, fast melt tablets dissolve instantly on or under the tongue for immediate absorption--no mess, no hassles, no fuss.

? Backed by clinical study, earache tablets were clinically tested for effectiveness at the University of Washington. Results proved a decrease in symptoms from the first dose, statistically significant improvement after 24 and 64 hours, and fewer repeat episodes during the first 6 months of age.

How to sell Hyland's Earache Tablets to Customers:

? When comparing Hyland's Earache Drops to Similasan Earache Drops, Similasan's formula includes 3 low potency ingredients (10X-15X) while Hyland's formula includes 6 higher potencies (30C). The higher potencies result in a more concentrated formula to the pain area and resulting faster pain relief.

? Concerned about antibiotic resistance, the American Academy of Pediatrics and the American Academy of Family Physicians instituted a 48 hour "watchful waiting" period before administering prescription antibiotics for the treatment of uncomplicated earaches. Hyland's Earache Tablets or Drops are perfect for easing the pain during this time.

? Hyland's supports parents with an informative 14-page booklet about understanding earaches that is enclosed in each package of Earache Tablets.

? Hyland's Earache Tablets are recommended for all ages.

? Hyland's Earache Drops are recommended for infants.

About Hyland's

Founded in 1903, Hyland's, a division of Standard Homeopathic Company, is a full-service homeopathic pharmaceutical company. Owned and operated by homeopaths, we adhere to a singular mission; to make the highest quality products--accessible to as many people as possible.

When to Recommend Earache Tablets & Infant Earache Drops:

Target Customers:

Parents of infants and children

Indications for Use

For the relief of symptoms of fever, pain, irritability and sleeplessness associated with earaches in children after diagnosis by a physician.

Symptoms to look for:

? Complaints of an earache or frequent tugging on ear

? Hearing difficulty (symptoms similar to being under water)

? Dizziness or loss of balance ? Fever

? Loss of appetite

? Vomiting

? Crying, Irritability ? Sleeplessness

Why Recommend Hyland's Earache Tablets & Drops to Buyers:

? Statistically speaking, most children (between 84% and 93%) will experience at least one ear infection by the age of 3. The prevalence of Otitis Media Externa is highest in those aged 2 years or younger, and it sharply declines in children older than 6 years.

? Some think that kids who have previously been treated with antibiotics get more repeat earaches, and that the incidence increases in the winter (attributed to lack of sun and lower vitamin D levels) and around the holidays when kids are eating more sugar.

? There are very few safe and effective treatments on the market today. In fact, most healthcare providers resort to repeated courses of antibiotics.

Safe. Effective. Natural.

For more information on Hyland's products and pharmaceutical services please contact us at:

Tel 866 624 9695 Fax 877 999 0090

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Hyland's Formula:

Earache Tablets:

? Pulsatilla 30C HPUS: Relieves ear pain that is worse at night

? Chamomilla 30C HPUS: Treats restlessness and irritability

? Sulphur 30C HPUS: Eases throbbing, pulsing pain in ears

? Calcarea Carbonica 30 C HPUS: Sooths ear pain with burning sensation

? Belladonna 30C HPUS: Treats fever and inflammation

? Lycopodium 30C HPUS: Relieves pain and congestion in ears

Infant Earache Drops:

? Pulsatilla 30C HPUS: Relieves ear pain that is worse at night

? Chamomilla 30C HPUS: Treats restlessness and irritability

? Sulphur 30C HPUS: Eases throbbing, pulsing pain in ears

? Calcarea Carbonica 30 C HPUS: Sooths ear pain with burning sensation

? Belladonna 30C HPUS: Treats fever and inflammation

? Lycopodium 30C HPUS: Relieves pain and congestion in ears

The ingredients are the same, however the delivery system is different.

What Our Customers Are Saying*

"We trusted Hyland's Teething Tablets to calm our son and make him comfort-

able while teething, so why not try your Earache Tablets when an ear infection hit? Our doctor originally gave him antibiotics (which he couldn't keep down); while we tried infant Tylenol, but he was miserable. However, add your tablets to the mix and suddenly we had a calm and sleepy baby who stopped screaming, stopped grabbing his ears, and was finally calm enough to sip some electrolyte drink and

" keep it down. These are a blessing! Bekka

*These are personal testimonials. Results will vary per individual.

Cross-selling and Up-selling Hyland's Products

Merchandise in baby & children set(s) with secondary placement in homeopathy. Cross-promote Hyland's earache drops with Teething & with other baby products to increase awareness.

? Hyland's Colic Tablets: It can take a while to figure out why a baby is crying. Question parents to see if Colic tablets could be suitable as well.

? Hyland's C-Plus Cold Tablets: Baby's discomfort could be worse if they have a cold while they are teething. Recommend a combination of these products if applicable.

? Hyland's Calms Fort? 4 Kids: Offer parents a more comprehensive pain and sleep remedy for children.

Earache Tablets:

EARD----LO.33Z, Earache Drops UPC#: 3-54973-75161-3 SRP $10.29

Infant Earache Drops:

EARA----T40, Earache Tablets UPC#: 3-54973-75071-5 SRP $10.79

Safe. Effective. Natural.

For more information on Hyland's products and pharmaceutical services please contact us at:

11-08

Tel 866 624 9695 Fax 877 999 0090

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