HW - Hot Lunch Fact Sheet 12 080 09 DRAFT - …



Get the most out of your Starbucks experience with My Starbucks Rewards™

First introduced in December 2009, My Starbucks Rewards™ is a personalized loyalty card program that provides members personalized rewards that increase with frequency of use. This May, My Starbucks Rewards™ will expand into the grocery aisle, allowing customers to earn Stars for their purchases of select Starbucks packaged coffee outside of our stores.

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My Starbucks Rewards™

When customers sign up for their My Starbucks Rewards™ account, they can immediately begin earning Stars for Starbucks® purchases, which go toward earning rewards including free refills on brewed and iced coffee and tea and free food and beverages. Once members earn 30 Stars, they reach “Gold Level” and will also receive a personalized Gold Card. In addition to perks earned through purchases, My Starbucks Rewards™ offers customers personalized benefits, such as a free beverage (or food item) on their birthday, as well as special offers.

A My Starbucks Rewards™ account can be maintained online, and can be linked to any registered Starbucks Card or to the Starbucks Card mobile app on your iPhone® or® Android mobile phone for easy payment. By paying with either your Starbucks Card or the mobile app at participating stores, you earn one Star in your My Starbucks Rewards™ account. Every 12 Stars earns Gold members a free food or beverage of their choice, including any size or flavored handcrafted beverage, and many of our café food items. (Excludes Starbucks Evenings menu items).

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NEW: My Starbucks Rewards™ expansion into grocery

Beginning this May, My Starbucks Rewards™ is expanding into grocery aisles, meaning customers can now earn a Star by purchasing specially-marked Starbucks® packaged coffee. Starbucks packaged coffee will be specially-marked with a unique code which can be entered online at Rewards to join the My Starbucks Rewards™ program and to earn Stars in your My Starbucks Rewards™ account.

NEW: My Starbucks Rewards™ expansion into Teavana Stores

Beginning in mid-April, My Starbucks Rewards™ is expanding into Teavana, whereby customers will be able to use their registered Starbucks Card and earn Stars for purchases made at Teavana store locations. Note: Rewards are not yet redeemable at Teavana stores.

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For More Information: Please visit . News media please contact us at (206) 318-7100 or press@.

© 2013 Starbucks Coffee Company. All rights reserved.

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