Validation guide - Board of Innovation

Validation

guide

25 ways to test your business ideas

Validation

guide

25 ways to test your business ideas

Feel free to tweak, x,

remix any part of this

work, as long as it is for

non-commercial

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Board of Innovation.

We make corporations

innovate like startups,

mixing proven

methods from Design

Thinking and Lean

Startup.

fi

WWW.

Some of the clients

with whom we are

proud to work

Step 0

Before we start:

what the heck is validation?

Validation

validation ? n, the process of gathering evidence

and learnings around business ideas through

experimentation and user testing, in order to make

faster, informed, de-risked decisions.

4

Waterfall approach

Risk / $

d

l

i

u

d

l

i

u

b

b

d

l

i

u

Through experimentation and validation, you

move away from the standard innovation

approach used in corporates (read: design and

build a car, launch it on the market¡­)

d

l

i

u

b

b

Time

RELEASE AND VALIDATE!

Waterfall approach

High risk

One checkpoint, at the end

Limited iterations

Budget-consuming

Validation of the whole concept at nal release

fi

5

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