Elevator Speech
Elevator Speech
Purpose/Definition: A 60-120 second conversation that communicates the essential element of the project vision and the need for change. Usually is done in an informal situation, i.e. in an elveator, with one or two people. Is useful whenever you are presented with the opportunity to “sell” your project. Used primarily in the Improve and Control phases.
Instructions:
1. Key points to Include:
Identify need for change
Goals of the project
Project progress
What this means to you personally
What this means to the organization.
2. Practice on colleague /revise based on feedback.
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