The return of investment for preventive healthcare programmes
The return of investment
for preventive healthcare
programmes
A calculation framework for GSK¡¯s
Partnership for Prevention (P4P)
Martin Stepanek, Marco Hafner, Jirka Taylor,
Sarah Grand-Clement and Chris van Stolk
E U R OPE
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Preface
This report aims to summarise the existing evidence on the effectiveness of workplace related preventive
health programmes, outlining the challenges involved in calculating the return on investment (ROI) of
such interventions.
This report is funded by GlaxoSmithKline (GSK).
ii
Abstract
This report describes a modelling framework for calculating the return on investment (ROI) for GSK¡¯s
Partnership for Prevention preventive healthcare progamme. Subsequently, general challenges in
calculating an ROI for preventive health programmes are discussed and evidence on the effectiveness of
specific interventions is included in Partnership for Prevention is outlined. The report includes a case
study to calculate the Partnership for Prevention¡¯s ROI in South Africa.
iii
Table of Contents
Preface ...................................................................................................................................................... ii
Abstract .................................................................................................................................................... iii
Table of Contents .................................................................................................................................... iv
Figures ..................................................................................................................................................... vi
Tables ..................................................................................................................................................... vii
Summary ............................................................................................................................................... viii
Acknowledgements ................................................................................................................................... x
Abbreviations ........................................................................................................................................... xi
1. Introduction ....................................................................................................................................... 1
1.1. Background .................................................................................................................................. 1
1.2. Why should a business invest in health promotion and disease prevention? .................................. 2
1.3. GSK¡¯s Partnership for Prevention ................................................................................................. 3
1.4. Objectives of the study ................................................................................................................. 4
1.5. Research approach ........................................................................................................................ 4
1.6. Structure of this report ................................................................................................................. 5
2. Drivers of a successful workplace health prevention programme.......................................................... 6
2.1. What determines good practice and successful workplace health promotion programmes? ............ 6
2.2. How does GSK¡¯s Partnership for Prevention compares against good practices in health
prevention programmes? .............................................................................................................. 7
3. The challenges in measuring returns on investments for preventive healthcare programmes ................ 9
3.1. Challenges in measuring ROI of preventive healthcare programmes ............................................. 9
4. Evidence on the effectiveness of workplace health prevention programmes and interventions ........... 11
4.1. Evidence on the impact of workplace health prevention programmes ......................................... 11
4.2. Applicability of the evidence to GSK¡¯s Partnership for Prevention .............................................. 13
5. A framework to calculate the ROI of preventive healthcare programmes ........................................... 19
5.6. The ROI of Partnership for Prevention in South Africa .............................................................. 37
Discussion ............................................................................................................................................... 39
iv
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