Sports Marketing Midterm Exam
Sports & Entertainment Marketing
Project & Midterm Exam
(200 Points)
Study a professional league
You will be researching a professional sports league for the next two class periods and will create a multimedia (PowerPoint, Prezi, Movie Maker.) presentation on that league. If you choose PowerPoint. you will submit it as a hard copy using the “Handout” format selecting 6 slides per page.
For your midterm exam, you are going to conduct an oral presentation for the class, which will be a minimum of two minutes and no longer than four minutes. You may use notes during the presentation.
The PowerPoint grading procedure is as follows:
______/5pts Welcome slide
______/20pts League slide(s) – how sport is played, difference from other leagues, league headquarters
______/10pts History of the league
______/5pts Teams and locations
______/5pts Expansion plans, demographics
______/5pts Stadiums, attendance, ticket prices
______/10pts Current Promotions
______/10pts Corporate sponsors
______/10pts Suggestions on how to better market the league
______/10pts Sources Cited (website, interviews, textbooks, etc.)
______/10pts Minimum of 10 slides
______/100 points TOTAL
The Mid-term Exam presentation grading procedure is as follows:
Eye contact with audience, loud, clear voice _____/20 pts
“Handout” Printout turned in _____/20pts
Knowledgeable of material presented _____/20pts
Provided detailed information _____/20pts
Presentation was professional, informative, appropriate _____/20pts
TOTAL _____/100 points TOTAL
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Leagues:
|American Football |Independent Off-season |Western Indoor Football Association |
|Major |Colombian Professional Baseball League | |
|National Football League |Nicaraguan Professional Baseball League |Indoor Lacrosse |
|Independent |Veracruz Winter League |Major |
|Hawaii Professional Football League |Basketball |Canadian Lacrosse League |
|Stars Football League |Major |National Lacrosse League |
|United Football League |National Basketball Association |North American Lacrosse League |
|Arena Football |Minor | |
|Major |National Basketball Association Development League |Indoor Soccer |
|Arena Football League |Independent |Major |
|Women's |American Basketball Association |Canadian Major Indoor Soccer League |
|Leather and Lace Football League |Atlantic Coast Professional Basketball League |Major Indoor Soccer League |
|Baseball |Continental Basketball League |Mexican Indoor Football League |
|Major |Eastern Basketball Alliance |Professional Arena Soccer League |
|Major League Baseball |International Basketball League | |
|AAA |National Basketball League of Canada |Lacrosse |
|International League |Premier Basketball League |Major |
|Mexican League |Universal Basketball Association |Major League Lacrosse |
|Pacific Coast League |United Basketball League | |
|AA |West Coast Professional Basketball League |Roller Hockey |
|Eastern League |World Basketball Association Exposure League |Major |
|Southern League |Independent Minor |Major League Roller Hockey |
|Texas League |Universal Basketball Association D-League | |
|Advanced A |Women's |Softball |
|California League |Women's National Basketball Association |Women's |
|Carolina League |Canadian Football |National Pro Fastpitch |
|Florida State League |Major | |
|A |Canadian Football League |Soccer |
|Midwest League |Ice Hockey |Major |
|South Atlantic League |Major |Major League Soccer |
|Short-season A |National Hockey League |Reserve |
|New York-Penn League |AAA |Major League Soccer Reserve League |
|Northwest League |American Hockey League |Division 2 |
|Advanced Rookie |AA |North American Soccer League |
|Appalachian League |Central Hockey League |Division 3 |
|Pioneer League |ECHL |Canadian Soccer League |
|Rookie |A |United Soccer Leagues Professional Division |
|Arizona League |Federal Hockey League |Women's |
|Dominican Summer League |Ligue Nord-Américaine de Hockey |Women's Professional Soccer |
|Gulf Coast League |Southern Professional Hockey League | |
|Venezuelan Summer League |Indoor Football |Team Boxing |
|Affiliated Off-season |Major |Major |
|Arizona Fall League |Indoor Football League |World Series of Boxing |
|Australian Baseball League |Southern Indoor Football League | |
|Dominican Professional Baseball League |Independent |Team Tennis |
|Mexican Pacific League |Continental Indoor Football League |Coed |
|Puerto Rico Baseball League |Ultimate Indoor Football League |World TeamTennis |
|Venezuelan Professional Baseball League | | |
|Independent | | |
|American Association | | |
|Atlantic League | | |
|Canadian American Association | | |
|Frontier League | | |
|Gulf Coast Baseball League | | |
|North American League | | |
Honor Code Acknowledgement
-----------------------
The answers on this paper are my own. I did not receive nor give aid on this exam. I have complied with all aspects of the PFHS Honor Code.
____________________________________ ___________________________
Student Signature Date
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