How To Sell On Amazon - Everything You Need To Know!

How To Sell On Amazon - Everything You Need

To Know!

Jessica Larrew - The Selling Family

How To Sell On Amazon - Everything You Need To Know!

Have you heard about people "Selling on Amazon?" And nd yourself wondering, "What does `selling on Amazon' even mean?" Or, "How does selling on Amazon work?"

Well, you are in the RIGHT PLACE!

Back in 2008, I found myself out of work and not wanting to go back. So I dove into selling stuff online with everything I had.

And it panned out! You can see more of my story on my about page. I won't give you all of the details here, since you came here for the How To Sell On Amazon FBA information.

The short story is that a few years after I started my online selling venture, we turned selling on Amazon into a six- gure business that supported our family of three.

While working part time!

You can listen to the interview my husband and I did with Pat Flynn of the Smart Passive Income Podcast (episode #99) a few years ago.

The purpose of this guide is to give you a 1,000-foot view of what it means to sell on Amazon so you can make an informed decision about whether this is the right move for you (and your family).

First, What Does Selling On Amazon FBA Actually Mean?

Usually, when I mention to people that I sell on Amazon, one of three things happens.

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How To Sell On Amazon - Everything You Need To Know!

1. They look at me with a tilted head and glossed-over eyes ... Like I just spoke a different language and they are trying to interpret what I said.

Then the conversation either moves in a different direction or they get really interested and have a bunch of questions!

2. They say, "Oh, like selling on eBay? I know someone who's done that before."

3. They know what I'm talking about and say, "So what do you sell?"

In those rst two scenarios, I try to explain the best I can (you know, the 3-5 minute version) how selling on Amazon actually works and what it means to use Amazon FBA.

So here it goes (the longer version):

is the largest online retailer. In fact, it's quickly becoming the largest search engine as well.

People often head to Amazon when they are looking for something -- even before searching Google.

When they do actually search Google for a physical product, Amazon is usually ranked #1 there! So Amazon is just grabbing up all that traf c from online shoppers.

I tell you this because it is one of the main reasons we sell on Amazon rather than trying to build our own e-commerce site.

Imagine trying to compete with for traffic.

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How To Sell On Amazon - Everything You Need To Know!

The good news is this: Amazon allows us to sell on their platform, thus SHARING that traffic with us. Yes, this comes at a cost, but that cost doesn't compare with trying to build a website and spending money on marketing. You may not have even realized that Amazon has 3rd-party sellers (people other than Amazon the company) who sell on the site! Here is an example of a product page on Amazon; the red arrow shows that if you click on the "Add to Cart" button, you are buying from . The blue arrow shows other sellers, people like you and I, who are sharing that page with Amazon.

Now, why would someone choose to pay MORE from one of those 3rd-party sellers? Instead of just ordering from Amazon and paying less?

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How To Sell On Amazon - Everything You Need To Know!

That's a great question, I'm glad you asked The goal for most sellers on Amazon is not to COMPETE with Amazon for sales, but to get sales when Amazon runs out of stock on an item or when they are not even selling the item to begin with! Let's look at a different item and see what things looks like when Amazon doesn't have the item in stock at all.

In this picture, we can see that "Mikes Super Store" is selling the party set. He is also using the "Fulfilled by Amazon" program. That means that as a Prime member, I am able to order from "Mike" and get the same treatment as I would buying direct from Amazon! So I don't look at Mike any differently than I would if Amazon were selling the item. And the truth is, most people don't even notice that it doesn't say "Sold by ." They just see Ful lled by Amazon and that they can get Two-Day Shipping on the order.

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