WHAT IS MANAGEMENT - Novella

A franchise shares a brand name but doesn’t have central management. c. A company store is a store owned by a chain that owns and franchises stores. 2. A franchise is not a legal form of business, but rather a type of business. 3. Advantages of franchises. a. A franchisee has a greater chance of succeeding. b. Marketing and management assistance, including: i. an established product. ii ... ................
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