Lane 1_RESOURCE_Ways to raise awareness with your chosen ...
Lane 1_RESOURCE_Ways to raise awareness with your chosen schoolPlease note – Before using these awareness activities please speak to your school to confirm what channels of communications are already in place for students and parents, for example, website, newsletters, fact sheets/flyers. This will shape what activities will best suit the schools communication model.Example 1: Website/ Newsletter (Awareness Raising of your Business)Title: Find out more about our business/?Get the students to research your company online to find out –What your core business is?What Transport and Logistics sector you fit under? What type of roles do you have in your business?Where you are located?With the results either handed into their Career areas/form teacher or at the next Industry led information/lesson to discuss. Example 1: Website/ Newsletter (whole of industry focus)Title: Looking for a rewarding career that can literally take you places?The Transport and Logistics Industry opens up a world of career opportunities, nationally and internationally from entry level through to senior management.There are so many opportunities across all sectors; road, rail, maritime, aviation, ports, logistics and warehousing. Check out this interactive Industry Occupations Guide for a full list of job roles and sector information. <LINK> 2: Website/ Newsletter (business specific – freight)Title: A potato’s journey creates jobsThe humble potato has an interesting life from paddock to plate, and the Transport and Logistics industry plays a key role in its journey to your table.Bob’s Transport is a Refrigerated Trucking business based in <insert location>. We make sure all types of products (including potatoes!) are delivered in good condition to the local supermarkets – just in time for dinner!But we are only one link in the chain of businesses involved in getting these types of goods to your door. Freight is moved across Queensland by road, rail, air and sea – making sure we have the goods where we need them and when we need them.Why not look at the Transport and Logistics Industry as one of your career options? There are a world of opportunities available, nationally and internationally from entry level through to senior management.Check out this interactive Industry Occupations Guide for a full list of job roles and sector information. <LINK> 3: Website/ Newsletter (business specific – passenger)Title: A day in the life of a go cardAs a student, many of you will have one in your pocket – but have you ever thought about the exciting life a go card leads?BusEach year, your go card can take you and more than 70 million passengers all over the city using the South East, Inner Northern, Northern and Eastern Busways each year. FerryYour go card can also take you across the water. Brisbane City Council operates a fleet of 19 CityCats and nine monohull CityFerries (including CityHoppers).RailIf you don’t have sea legs, you can jump on board a long distance rail service and travel from Brisbane to Cairns via Rockhampton, from Longreach to Charleville or from Townsville to Mount Isa.With more than 6,500km of track, your go card can take you to visit 216 stations across the state!Interested in joining the journey and starting your career? Download Industry Occupations Guide for a full list of great career opportunities available for you. Just jump on board! <LINK> : Website/ Newsletter (business specific – technology)Title: Gamers Alert!Like your Xbox or PC games? Then you will love some of the great careers within Transport and Logistics Industry.We already use cutting edge technology to move international freight between our ports, in field robotics, GPS tracking technology, drones, automated drive and flight simulators – imagine what it will our industry will look like in only 5 years from now!What you play today could shape the work you do tomorrow. Download the Industry Occupations Guide for a full list of great career opportunities available for you. <LINK> : Website/ Newsletter (includes optional invitation to speaking event)T&L – an industry for your futureHave you ever wondered how something made in China ends up in your hands? How food gets to your local grocery store and medicine to the chemist?Everything you own, the clothes you are wearing and the chair you are sitting on has come through a transport and logistics supply e along to <details about the event> and hear a Transport and Logistics Industry Champion <or insert business and presenter name> talk about the journey of goods from the port to your pocket. Hear first-hand about the wide variety of roles that make it all happen.Opportunities in the Transport and Logistics Industry are vast. The skills you learn along the way can take you from a loading dock in Brisbane to a port in Europe or a food drop with an Aid agency in Africa.Transport and Logistics opens up a world of careers choices – make it your world!*Customise these text areasHow to customise:Publish a series of short articles – frequency helps the message ‘stick’.Create a ‘day in the life of’ article.Include a quote and/or photograph of someone in the business. Look at using information from Industry Case Studies - Adapt a job description into a ‘wanted’ ad with the caption ‘this could be you!’Include photos or images as these make the article more appealing as it increases the likelihood it will be read.Always add a ‘call-to-action’ at the end of the text, getting the reader to do something such as look at a website or attend an information session. ................
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