Local Condition - CADCA



|Problem #1: Too many youth in Somewhere City are engaging in underage drinking |

|Data 1: 65% of youth (8th, 10th, 12th graders) reported having had at least one drink of alcohol in the past 30 days (2010, Somewhere City Student Survey) |

|Data 2: 42% of youth (8th, 10th, 12th graders) reported binge drinking on at least 1 day in the past 30 days (2010, Somewhere City Student Survey) |

|Root Cause #1: Alcohol is easily available to youth |

|Data 1: 72% of youth (8th, 10th, 12th graders) “strongly agree” or “somewhat agree” that alcohol is “easy to get” (2010, Somewhere City Student Survey) |

|Data 2: Youth said that alcohol was the most abused substance because it is “easy to get” (Focus Group with Somewhere City Youth, 2010) |

|Local condition #1: Somewhere City Middle and High School Youth were gathering underneath the bleachers and drinking during football games at the Somewhere City High School. |

|Data 1: Youth confirmed that “kids get away with bringing in alcohol and drinking in the area underneath the bleachers” (Focus Group with Somewhere City Youth, 2012) |

|Data 2: Teachers and coalition members observed the behavior at a game where 13 students were gathered after youth shared that this was an issue. The students were dismissed from the game. (Football Game Observations,|

|2012). |

|Behavior Change Strategy Category|Intervention Name |Description |

|Provide Information |Monthly policy update in parent |August 2013 – November 2013 (Annually) |

| |newsletter |Monthly policy update in parent newsletter (August, September, October, November) informing/reminding parents of the new ID policy for Somewhere |

| | |City High School students and that Somewhere City Middle School students must be accompanied by an adult at all games. |

| | |The newsletters went out to all parents of Somewhere City High School and Somewhere City Middle School. |

| |Morning announcements |August 2013 – November 2013 (Annually) |

| | |Reminder of policy included in morning announcement prior to each football game at Somewhere City Middle School and Somewhere City High School. |

| | |All Somewhere City High School and Somewhere City Middle School students received these messages. |

|Enhance Skills |Training provided to |September 2013 – November 2013 (Annually) |

| |Parent/Teacher/Adult volunteers |Police Officers present at football games provide an orientation for adult volunteers prior to the start of football game activities. This meeting |

| | |ensures that volunteers can work effectively with law enforcement during the event and understand policies and procedures. |

| | |Only those serving as volunteers receive this orientation. |

|Provide Support |Parent/Teacher/Adult volunteers at |September 2013 – November 2013 (Annually) |

| |football games |The coalition coordinates with school administrators, coalition members, and Parent Teacher Association members to ensure that at least two |

| | |designated volunteers are present to monitor activity at high school football games. Volunteers work closely with, and provide support to the law |

| | |enforcement present at the game. |

| | |Approximately 600 youth and adult attendees at each football game are reached as a result of this strategy. |

|Reduce Access/Enhance Barriers |Bag Check prior to entry at |September 2013 – November 2013 (Annually) |

| |football Games |Volunteers staff the entrance at football games to check bags to ensure that outside drinks / alcohol are not brought into the game. |

| | |This strategy reduces access to alcohol for underage youth at the games and affects the approximately 600 youth and adults that attend football |

| | |games during a given event. |

|Change Consequences |Consequences related to Underage |September 2013 – November 2013 (Annually) |

| |Drinking at Football Games |Students caught underage drinking at football games are not permitted to attend any additional football games for the rest of the year. |

| | |This intervention affects only those students that are caught not following policy. |

|Change Physical Design |Ban of area under bleachers at high|September 2013 – November 2013 (Annually) |

| |school football games |The area under the bleachers had become a problem area at high school football games, as middle and high school youth would gather there and |

| | |inconspicuously drink. The superintendent of the school had made a change to ban that area, and block it off to prevent gathering in that area |

| | |during the football games. |

| | |This physical design change affects the approximately 400 middle and high school students that attend high school football games in a given event. |

|Modify/Change Policies |High School Football Game Student |September 2013 – November 2013 (Annually) |

| |ID Check |The coalition worked closely with school administrators at Somewhere County Central High School to develop and implement a policy that requires |

| | |students to present their high school ID to enter/attend football games. This policy was put into place in response to the finding that middle |

| | |school students were coming to high school football games and drinking. Now, parents must attend with students’ middle school age or younger. |

| | |This policy change directly affected the approximately 100 middle school students during each football game that were attending without parental |

| | |supervision. |

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