Chapter X: Why and how agribusinesses do get involved in ...

Magalies Citrus Company Ltd was initially established as a packing house for fresh fruit in 1959 (Magaliesberg Citrus Co-operative Ltd). Due to the difficulties of exports at that time (see the previous section on restructurings of the sector), Magalies ventured into the processing side and started to manufacture fruit juice concentrates in 1965. ................
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