Create Your Own Business Project - Denton ISD
Create Your Own Business Project
Assignment 1: Business Proposal (24 pts.)
Write a business proposal in unbound report format. It must be a minimum of one page. It must contain all of the information listed below. Every item needs a detailed explanation.
1. Name of your business 2. Hours you will be open 3. What do you do? (Fix, sell, build, feed, serve, help?) 4. Location of the business. Is it a small, rural community or a large, urban community?
Where in the town will you be located? Actually choose a location. Explain why that location will be good for your business. 5. Identify the competition in your business area and location. 6. How many employees will you need? You must have at least 3. What specific positions will these employees hold? 7. Why do you think your business will succeed? 8. Graphics to help convey your ideas--could be photos, organization chart, map, etc.
Create Your Own Business Project
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Business Proposal Rubric
CATEGORY Organization
Amount of Information
4 Information is very organized with well-constructed paragraphs and subheadings.
All topics are addressed and all questions answered with at least 2 sentences about each.
3 Information is organized with well-constructed paragraphs.
All topics are addressed and most questions answered with at least 2 sentences about each.
2 Information is organized, but paragraphs are not well-constructed.
All topics are addressed, and most questions answered with 1 sentence about each.
1 The information appears to be disorganized.
One or more topics were not addressed.
Content & Information
Mechanics Diagrams & Illustrations
Students have included all of the required information and content, and have gone beyond to include additional text and/or information that contribute to the overall quality of the document.
No grammatical, spelling or punctuation errors.
Diagrams and illustrations are neat, accurate and add to the reader's understanding of the topic.
Students have included most of the required information and content with some omissions. OR The students did not include additional text or information to enhance the quality of the document.
Almost no grammatical, spelling or punctuation errors. (1-2 errors.) Diagrams and illustrations are accurate and add to the reader's understanding of the topic.
A few grammatical spelling, or punctuation errors. (3-4 errors.)
Diagrams and illustrations are neat and accurate and sometimes add to the reader's understanding of the topic.
Several required areas of information have been omitted.
Many grammatical, spelling, or punctuation errors. (5 or more errors.)
Diagrams and illustrations are not accurate OR do not add to the reader's understanding of the topic.
Professionalism
The final outcome of the document looks "fit for the shelf."
The final outcome of the document looks fairly good, but the document could use some minor improvements.
The document looks unprofessional and needs major revisions and improvements.
Create Your Own Business Project
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Assignment 2: Logo (12 pts.)
You may want to combine this with assignment 3.
Think of logos that companies use, such as the Nike swoosh sign, the Ford logo, or the Apple computer logo. Why did these companies choose these kinds of logos? How do they represent their businesses most effectively?
Design a logo for your business. You may use Publisher, PhotoShop or draw something that can be scanned. This symbol must represent your business effectively and give your customers a visual representation of your business.
Design it carefully because it will appear on most of your company's literature. The logo should be colorful and creative, but not necessarily complex.
Keep it simple, crisp and catchy. Presentation is everything!
Logo Rubric
CATEGORY
4
3
2
Graphics
The student has
Minor size and/or
demonstrated a
color issues.
master of using
graphic images.
The size and use
of the image is
appropriate. Use
of advanced
features is evident.
Represents business
Great job-- represents the business well.
Represents the business.
Professionalism
The final outcome of the document looks ready for the printer.
The final outcome of the document looks fairly good, but the document could use some minor improvements.
1 Flaws in size and/or color.
Does not represent the business. The document looks unprofessional and needs major revisions and improvements.
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Assignment 3: Slogan (4 pts.)
Think about popular business slogans used by companies today. For example, Nike uses the slogan "Just do it." Volkswagen's slogan is "Drivers wanted." A slogan is a catchy phrase used by a company to help consumers or customers remember their business. The shorter the slogan is, the better, because it will be easier to remember.
Write a short slogan that will be used to represent and advertise your business. It should not be more than six or seven words.
Slogan Rubric
CATEGORY
Slogan
4
3
Slogan is catchy and Slogan is weak but
supports the concept supports the idea of
of your business
your business.
2
Slogan is catchy but doesn't support the idea of your business.
1
Slogan's meaning isn't clear and doesn't support the idea of your business. of your business.
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Assignment 4: Job Descriptions ? 3 (32 pts.)
Write your own detailed description of each position you will need filled in your business. These must be on separate pages. Refer to your business plan for the number of employees that you decided on. Use the Internet to look up samples of job descriptions for your business type.
The job description must contain all of the following:
Position Title Who this employee reports to Compensation (Pay) Summary of Job List of specific qualifications/skills Education needed
Job Descriptions (3) Rubric
CATEGORY
4
3
2
1
Position Title Specific and fits the
business.
Reports to
Clearly states who this employee reports to.
Compensation Job Summary
Specific amount stated.
Clear and concise. Very detailed.
Qualifications/ Skills
Education
All qualifications/skills are addressed.
Education required is reasonable for the job.
Quality of Information
Information clearly relates job. It includes several supporting details and/or examples.
Mechanics
No grammatical, spelling or punctuation errors.
Information clearly relates to the job. It provides 1-2 supporting details and/or examples.
Information clearly relates to the job. No details and/or examples are given.
Almost no grammatical, spelling or punctuation errors
A few grammatical spelling, or punctuation errors.
Information has little or nothing to do with the job.
Many grammatical, spelling, or punctuation errors.
Create Your Own Business Project
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