Chapter X – (Heading 2, Arial 14 Bold, Centered)
Intrepreneurial Marketing: some companies rely on formulated marketing, without much success. They need to develop some creative out of the box ideas to market their products. Scope of Marketing. Marketing people are involved in 10 types of entities: Goods like eggs, steel, cars (Maruti!!!! Wow) Services like airlines, hotels, barbers ................
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