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Meetings Academy 2019 AgendaThursday, April 18, 2019The Regent8:00 a.m.Meetings Academy Hosted Buyer Registration (Must have submitted approved application to attend)8:30-10:00 a.m. Meetings Academy Hosted Buyer Session 9:30-10:15 a.m. General Registration & Networking10:15-11:25 a.m.Welcome & Opening Speaker – Frank King “SERIOUS AS A HEART ATTACK...Laugh and Learn 5 Secrets to Putting FUN in Functions”!Many meetings are mind-numbingly dull and boring...but there’s no reason why meetings shouldn’t be fun and inspiring! With a few simple tweaks, your meetings could go from so-so to meetings that make a difference. How do you turn your ho-um meetings around? What does it take to get and keep attendees engaged during a meeting? What is a fun meeting anyway? You will leave this interactive, high-energy and engaging keynote with tips, tools and techniques that can make a big difference in your meetings success!Frank King, a former writer for The Tonight Show for over two decades, brings his corporate brand of comedy to entertain, inspire and educate. Frank is an award-winning star of stage, page, and podcast, as well as radio talk show personality and he’s written for Jay Leno, Joan Rivers and Dennis Miller and has opened for Jerry Seinfeld, Adam Sandler, Jeff Foxworthy, Rosie O’Donnell, Carrot Top, and Ron White. He has also been featured on CNN’s “Business Unusual”and Showtime’s “Comedy on the Road”. Frank was a Quarter-Finalist on the original “Star Search” hosted by Ed McMahon...and lost to a puppet...yes...a puppet. As a professional comedian, he blends his experience as a clean, clever stand-up comedian into dynamic, content-packed keynote presentations and workshops. Frank has published several books, his latest is called “No Rest for the Witty” and he is currently working on a book on men's mental fitness, “Guts, Grit, and the Grind” with two co-authors. He lives in Eugene, OR and speaks around the US, and all over the world.Leadership is not about titles and corporate ladders any longer. It’s not a top down philosophy-it’s an inside out one. True leadership is a genuine interest in influencing another’s life in a positive way. And that ability to see the bigger picture, connect deeper, and make a difference is ultimately what reduces every day stress and creates space for meeting professionals to grow, become more successful, and enjoy the significant time they spend at work. In today’s world, each meeting planner is required to be calm in the face of stress, and to be knowledgeable, flexible and confident enough to lead an event. The Find Your Fire strategies will help both planners and suppliers look at the inner strength required to navigate challenge as well as create more productive, collaborative, and motivated teams. This keynote is dynamic, engaging and highly interactive. Attendees will leave both Fired Up and with strategies theycan use right away in the ever-changing meeting industry.11:25-11:40 a.m. Break11:40 a.m.-12:40 p.m. Education Breakout Sessions“dysFUNctional to FUNctional to FUN...How to Get the Most from Your Event Volunteers”Mark PinsonUtilizing volunteers at your event always seems like a good idea...Managing those volunteers can add unneeded stress for the planner and have adverse effects on the event itself. In this presentation, you will get the benefit of lessons learned from the development of a better volunteer management system and receive techniques for improving your volunteer management.Domain: Site ManagementLearning Objectives:1) Learn how to audit your event to determine your Volunteer needs, new and existing.2) Develop tactics for building a volunteer plan.3) Improve your overall event and increase Stakeholder and Volunteer Mark Pinson, CEO of Entangle Media has spent the last ten years in the development and management of online marketing platforms. He oversees a team of developers and online marketing professionals. As the developer of the Event Hut Platform he has concentrated the last five years studying event processes while developing, and testing technical solutions for all types and scales of event planning. Mark, at the start of his career in regional and national medical sales positions he was consistently a top producer. He has years of travel and business meetings, conferences, and executing custom business plans. Mark is admittedly obsessed with logistics and processes. He is a graduate of Ohio State University and has lived and traveled extensively across the country and a good chance he has visited your hometown at some point.“SOCIAL MEDIA FOR EVENT PROFESSIONALS”...The What, The Why & the ROIPatrick O’MalleySocial Media (especially LinkedIn, Facebook, YouTube and Twitter) is one of the hottest phenomena in the history of marketing. For little or no cost, a small company can launch a sales and marketing campaign that can rival that of much larger companies, just by having some compelling content that causes a “word of mouth storm” through the Internet, gathering fans, followers and potential customers as it goes. In this session, I’ll show you how LinkedIn, Facebook, YouTube and Twitter can be used for your business and you'll have fun learning it.Domain: Marketing Learning Objectives:1) Identification of the hottest new trends in social media techniques you can use to implement each service in your marketing plan. 2) Implementation of many undocumented tips that have been discovered about using each one. (Hint: did you put your maiden name in your LinkedIn and Facebook profiles?) 3) Understanding of how you can (and should) measure ROI.Patrick O'Malley loves and lives Social Media, and can show you how to utilize it to get new sales or improve your business. He is a nationally known expert on LinkedIn, Twitter, Facebook, YouTube, and Google SEO. He is also a regular contributor to Fox TV News, Ch 4 News, Ch 7 News, and NECN as a social media and Internet expert. Previously, he was the VP of Operations for the search engine that was Google's top competitor in the year 2000 (Northern Light). In fact, he knows tricks which can get your company’s product onto the first page of Google, for free. His phone number is actually 617-PATRICK, which he thinks is cool.WHAT YOU DON’T KNOW CAN KILL YOUR ATTENDEES – A Guide to Risky Food Allergies and Meal Service On-siteHolly Young, CMPA food allergy is a condition in which certain foods trigger an abnormal immune response and are extremely common. In fact, they affect around 5% of adults and 8% of children – and these percentages are rising. For people who have food allergies such as soy, tree nuts, peanuts, shellfish, gluten/wheat, fish or eggs, even small amounts of the problem food can cause an allergic reaction...or even death. This session will review the (8) most common food Allergies, who is at risk and what you can do about it.Domain: Risk ManagementLearning Objectives:1) General understanding of common food allergies and triggers2) Recognition/identification of known and foreseeable hazards3) Development and implementation of mitigating tacticsHolly Young, CMP has spent most of her adult life planning Meetings & events, serving in various roles including on-site, planning, sourcing, sales & account management, executive leadership and business ownership. Starting her hospitality career in college as a Tour Guide and VIP Hostess at Walt Disney World, she is also a former owner of The Event Team, a San Diego DMC and White Lotus Productions, a bespoke event design firm. Holly is currently an independent meeting planner, on-site specialist and Realtor. Holly is a strong advocate of continued education and mentoring. She is a Certified Meeting Professional (CMP) and is actively involved in MPI, having held board and committee seats, Education Committee Chair for SEC 2015 as well as serving as the President of the San Diego Chapter in 2009-2010. She was has been chosen as the Business Journal’s “Women Who Mean Business” Award, named “Planner of the Year” by the San Diego Chapter of MPI and worked for a time as a chef on a 197’ private yacht, Maridome. Born in Savannah and based now in St Pete Beach, Holly is an avid traveler who enjoys meeting new people, learning new cultures, and forming friendships worldwide.12:45-1:45 p.m. Networking Lunch 2:00-3:00 p.m. Education Breakout Sessions “HOW TO BECOME AN EVENT SPONSORSHIP ROCKSTAR”A Planners Guide to Attracting and Maintaining Happy Event SponsorsMark PinsonAttracting and maintaining event sponsors is a crucial part of event planning and ultimately key to the success of the event. Recruiting sponsors and keeping them happy, while giving them ROI takes a comprehensive strategy! Domain: Financial ManagementLearning Objectives:1) Understanding of what makes a sponsor happy.2) Development of a Sponsor Recruitment & Retention strategy 3) Implementation / Execution of a comprehensive Sponsor Strategy.“EFFECTIVE TECHNICAL TIME SAVING TIPS FOR BUSY EVENT PROS”Patrick O’MalleyIn this session, we will choose from dozens of cool time saving productivity tips that I've gleaned from ?Microsoft Windows?ipads?Smartphones?Google?the Internet?Twitter ?YouTube ?othersHere are some examples:?In Microsoft Windows, if you "drag and paste", it will do a copy faster than doing a Right-click, Copy, Left-click, Paste.?You can copy an image into Google images, and it usually tells you what is in the image?With most smartphones, if you want to put a period at the end of the sentence, you can just put in two spaces, and it will put in the period for you?On an ipad, if you put 4 fingers on the screen and swipe to the left, you'll see the previous application that you were running.?Dozens of othersDomain: Human ResourcesLearning Objectives:1) General understanding of time saving technological shortcuts.2) Prioritizing the most valuable shortcuts for practical application. 3) Implementing these shortcuts for increased productivity.“UP YOUR GAME...THE ULTIMATE SUPPLIERS GUIDE TOWINNING MORE BUSINESS FROM MEETING PLANNERS”Panel DiscussionRichard Miseyko, CMP, CMM, Site Search, Inc.Angel Hodnett, AxoGenCheryl James, Hilton Hotels - ModeratorDomain: Marketing3:10-4:10 p.m. Closing Keynote “Peer to Peer...Laugh and Learning in the Spirit of Best Practice”Ryan Shorthill Ryan Shortill is the CEO and founder of Positive Adventures LLC, a program in which people of all ages and backgroundscan explore healthy outlets, increase self-awareness and connect with others. The programs at Positive Adventures teach people how to develop hard skills such as kayaking, climbing and backpacking. But they also teach the fundamental importance of group cohesiveness and leadership. Shortill built Positive Adventures on volunteerism and social entrepreneurship. A New Hampshire native, he launchedPositive Adventures with no money in the bank and not knowing a single soul in San Diego. He quickly rose to the occasion to divert his attention and energy in giving back to the community when he himself had nothing. Staying true to thiscommitment was non-negotiable. He turned advice and comments from friends telling him to “get a job” by volunteeringmore. Shortill has volunteered at over 25 nonprofits in San Diego and Positive Adventures had contributed to many, suchas Challenged Athletes Foundation, theMonarch School and Scripps Cancer Center.Ryan has been a popular MPI speakerand was most recently the Luncheon Keynote Speaker for SEC 2015 held Tampa.4:15-6:00 p.m. Networking Reception ................
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