DOG FOOD - DRY 20 FT. SECTION
9.32 in
Shelf: 1-Top
8402431 0487 BLUE SMALL BREED ADULT 6LB K1/CHG
13 in
Shelf: 2
85961000003 BLUE CHICKEN & BROWN RICE PUPPY 15LB K1/CHG
12.24 in 84024310488
BLUE SMALL BREED ADULT 15LB K1/CHG
Shelf: 3
12.12 in
Shelf: 4
85961000004 BLUE CHICKEN/ BRN RICE WGT CONTROL 15LB K2/CHG
DOG FOOD - DRY 20 FT. SECTION
HQ DeCA PLANOGRAM
NATURE'S RECIPE SWAP EFFECTIVE 1 JUNE 2017
1780017742 Purina One One Smart Grain Free Beef K1/NEW
18.12 in
Shelf: 5 - BASE
Left-right 1 JUNE 2017
4 ft
4 ft
4 ft
4 ft
4 ft
HQ DeCA/MBU PLANOGRAM APPROVED BY CATEGORY MANAGER, DARRELL CLARY, AND MERCHANDISING SPECIALIST JANET BERRY.
Page: 1 of 4
DOG FOOD - DRY 20 FT. SECTION
HQ DeCA PLANOGRAM
NATURE'S RECIPE SWAP EFFECTIVE 1 JUNE 2017
9.32 in 8596100 0013 BLUE SENIOR DOG 6LB K1/CHG
859610000 01 BLUE CHICKEN AND BROWN RICE PUPPY 6LB K1/CHG
859610000 07 BLUE CHICKEN AND BROWN RICE ADULT 6LB K1/CHG
8402431 0487 BLUE SMALL BREED ADULT 6LB K1/CHG
3810017083 PRO PLAN DOG DRY BRIGHT MIND ADULT 7+ CHICKEN & RICE FORMULA DOG FOOD K1
Shelf: 1-Top
5274281830 HILL'S SCIENCE DIET ADULT SMALL BITES K1
5274293010 HILL'S SCIENCE DIET ADULT LIGHT SMALL BITES K2
7808723504
0
CASTOR N POLLUX GRAIN FREE CHICKEN N POTATO K1
7910512052 WILD FRONTIER GRAIN FREE SALMON 4LB K1
7910512048 WILD FRONTIER GRAIN FREE CHICKEN 4LB K1
73052150609 NATURE'S RECIPE GRAIN FREE CHICKEN K1
73052150612 NATURE'S RECIPE GRAIN FREE SALMON & PUMPKIN K1
1780016318 BEYOND DOG FD SMPLY9 CHKN K1
1780016314 BEYOND DOG SUPERFOOD SALMON EGG & PUMPKIN 3.7 LB K1
1780016323 BEYOND DOG FD SMPLY9 LAMB K1
1780017742 Purina One One Smart Grain Free Beef K1/NEW
500001684 7 DOG FOOD NATURAL DRY BF CHICKEN
5000016
849
7910051
DOG 852
FOOD KIBBLE
NATURA S
L
N BITS
DRY
SMALL
TURKEY BREED
K2
K1
13 in
85961000009 BLUE CHICKEN & BROWN RICE ADULT 15LB K1/CHG
Shelf: 2
85961000003 BLUE CHICKEN & BROWN RICE PUPPY 15LB K1/CHG
3810013190 PRO PLAN ADULT SMALL BREED K1
7910511996 MAX GRAIN FREE ADULT MINICHUNK WITH CHICKEN K2
7910511632
Nutro
7910512217 Nutro
Wholesome Wholesome
Essentials
Essentials Small Breed Adult
Adult Lamb K2 K1/NEW
3810015091
5274288600 HILL'S
1780015452 PURINA
PRO PLAN SCIENCE ONE DRY DOG SMART
DOG FOOD
DIET CANINE ADULT
BLEND TRUE INSTINCT
ACTIVE 26 16 18LB K2
K1 SENSITIVE
STOMACH K1
1901461090 IAMS MINI CHUNKS K1
1780013459 BENEFUL HEALTHY WEIGHT FORMULA 16LB K1
5000016845 5000016846
DOG
DOG FOOD
FOOD
NATURAL BF
NATURAL CHICKEN
TURKEY K2 K2/CHG
2310011035 PEDIGREE SMALL DOG STEAK & VEGETABLE K1
2310010281 PEDIGREE LARGE BREED K2
12.24 in 84024310488 BLUE SMALL BREED ADULT 15LB K1/CHG Shelf: 3
12.12 in 85961000015 BLUE SENIOR DOG 15LB K1/CHG Shelf: 4
85961000035 BLUE LAMB AND BROWN RICE ADULT 15LB K2/CHG
85961000004 BLUE CHICKEN/ BRN RICE WGT CONTROL 15LB K2/CHG
3810017467 PRO PLAN BRIGHT MIND SMALL BREED K1
3810015091 PRO PLAN DOG FOOD ACTIVE 26 16 18LB K2
73052150438 NATURE'S RECIPE ADULT LAMB & RICE K2
73052150614 NATURE'S RECIPE GRAIN FREE SALMON K1
78087208014 CASTOR POLLUX ORGANIC ADULT K1
73052150437 NATURE'S RECIPE LAMB MEAL & RICE PUPPY K2
5274289210 HILL'S ADULT SMALL BITE K1
5274289210 HILL'S ADULT SMALL BITE K1
5274288720 HILL'S ORIGINAL MATURE ADULT K1
7910511623 Nutro Wholesome Essentials Small Bites Adult K1
1780014937 ONE CHICKEN & RICE K1
1780014920 ONE HEALTHY WEIGHT MANGEMENT K2
1901461089 IAMS WEIGHT CONTROL K1
1780013476 BENEFUL ORIGINAL BEEF 16 LB K1
1780017517 PUPPY CHOW NATURAL 15.5 LB K2
2310029161 PEDIGREE SMALL BREED MINI BITES K2
2310002517 PEDIGREE HEALTHY LONGEVITY K2
73052152945 Nature's Recipe Dog Food Dry Chk Meal Adult K2/NEW
7910511631 NUTRO ADULT LAMB & RICE K1
1780014940 ONE LAMB & RICE K1
1780014915 PURINA DOG CHOW ADULT K1
178001491 0
5000058090 ALPO
PURINA COME N
PUPPY GET IT 16
CHOW K1 LB K1
1113214544 ALPO PRIME CUTS SAVORY BEEF 16 LB K1
7910051447 KIBBLES N BITS MINIBIT SMALL BREED K1
18.12 in 85961000011
BLUE CHICKEN & BROWN RICE ADULT 30LB K1/CHG
7910511627 Nutro Wholesome Essentials Adult Lamb n Rice K1
Shelf: 5 - BASE
7910511664 Nutro Wholesome Essentials Senior Chicken K1
7910511645 NUTRO ADULT LARGE BREED 30 LB K1
73052150611 NATURES RECIPE GRAIN FREE CHICKEN K1
1780014939 PURINA ONE CHICKEN & RICE 31.10 LB K1
1780014941 ONE DOG SMART BLEND LAMB & RICE 31.1 LB K1
1901470071 IAMS MINI CHUNKS 30 LB K1
1901470072 IAMS LARGE BREED 33 LB K1
1780014991 BENEFUL
1780014989 BENEFUL FAT
1780014916 PURINA
ORIGINAL
BAG DOG FOOD DOG
BEEF 31LB K2 HEALTHY
CHOW
WEIGHT 31LB K1 ADULT 32
LB K1
2310000077 PEDIGREE COMPLETE NUTRITION ADULT DOG 30 LB K2
Left-right 1 JUNE 2017
HQ DeCA/MBU PLANOGRAM APPROVED BY CATEGORY MANAGER, DARRELL CLARY, AND MERCHANDISING SPECIALIST JANET BERRY.
Page: 2 of 4
DOG FOOD - DRY 20 FT. SECTION
SHELF:1-Top
WIDTH:240 in
Locatio...
UPC
Brand
1 85961000013 BLUE
2 85961000001 BLUE
3 85961000007 BLUE
4 84024310487 BLUE
5 3810017083 PRO PLAN
6 5274281830 Hills Science Diet
7 5274293010 Hills Science Diet
8 78087235040 CASTOR N POLLUX
9 7910512052 Nutro Wild Frontier
10 7910512048 Nutro Wild Frontier
11 73052150609 Nature's Recipe
12 73052150612 Nature's Recipe
13 1780016318 BEYOND
14 1780016314 BEYOND
15 1780016323 BEYOND
16 1780017742 PURINA
17 5000016847 BELLA
18 5000016849 BELLA
19 7910051852 KBL N BTS
MERCH HEIGHT:16.50 in NAME
BLUE SENIOR DOG 6LB BLUE CHICKEN AND BROWN RICE PUPPY 6LB BLUE CHICKEN AND BROWN RICE ADULT 6LB BLUE SMALL BREED ADULT 6LB PRO PLAN DOG DRY BRIGHT MIND ADULT 7+... HILL'S SCIENCE DIET ADULT SMALL BITES HILL'S SCIENCE DIET ADULT LIGHT SMALL BI... CASTOR N POLLUX GRAIN FREE CHICKEN N ... WILD FRONTIER GRAIN FREE SALMON 4LB WILD FRONTIER GRAIN FREE CHICKEN 4LB NATURE'S RECIPE GRAIN FREE CHICKEN NATURE'S RECIPE GRAIN FREE SALMON & P... BEYOND DOG FD SMPLY9 CHKN BEYOND DOG SUPERFOOD SALMON EGG & ... BEYOND DOG FD SMPLY9 LAMB Purina One One Smart Grain Free Beef DOG FOOD NATURAL DRY BF CHICKEN DOG FOOD NATURAL DRY TURKEY KIBBLES N BITS SMALL BREED
DEPTH:22 in
SIZE UOM NOF
6.00LB
1
6.00LB
1
6.00LB
1
6.00LB
1
5.00LB
2
5.00LB
2
5.00LB
2
4.00LB
1
4.00LB
1
4.00LB
2
4.00LB
2
4.00LB
2
4.00LB
2
3.70LB
2
3.70LB
2
6.00LB
2
3.00LB
1
48.00LB
1
3.50LB
1
RSL K1/CHG K1/CHG K1/CHG K1/CHG
K1 K1 K2 K1 K1 K1 K1 K1 K1 K1 K1 K1/NEW K2/CHG K2 K1
CS/PK 5 5 5 5 5 4 4 5 6 6 5 6 6 6 6 4 4 4 6
SPACE AVAIL:12.04 in
PACKOUT Cases H
4
0.80 15.00 in
4
0.80 15.00 in
4
0.80 15.00 in
4
0.80 15.00 in
10
2.00 15.25 in
6
1.50 12.10 in
6
1.50 12.10 in
5
1.00 13.00 in
5
0.83 9.50 in
10
1.67 9.50 in
10
2.00 12.00 in
10
1.67 13.00 in
10
1.67 9.50 in
10
1.67 9.50 in
10
1.67 9.50 in
10
2.50 11.00 in
7
1.75 8.75 in
7
1.75 12.68 in
5
0.83 11.38 in
W 8.75 in 8.75 in 8.75 in 8.75 in 7.75 in 7.75 in 7.50 in 8.00 in 8.00 in 8.00 in 8.00 in 7.25 in 7.75 in 7.75 in 7.75 in 8.00 in 7.50 in 7.46 in 7.00 in
D 5.50 in 5.50 in 5.50 in 5.50 in 4.00 in 6.00 in 6.00 in 4.30 in 4.00 in 4.00 in 4.00 in 4.00 in 3.75 in 3.75 in 3.75 in 4.00 in 3.00 in 3.00 in 4.13 in
Orientation Front Front Front Front Front Front Front Front Front Front Front Front Front Front Front Front Front Front Front
Add Date 6/1/2017 6/1/2017 6/1/2017 6/1/2017
1/19/2017 12/16/2016
SHELF:2
WIDTH:240 in
Locatio...
UPC
Brand
1 85961000009 BLUE
2 85961000003 BLUE
3 3810013190 PRO PLAN
4 7910511996 MAX
5 7910511632 NUTRO
6 7910512217 NUTRO
7 3810015091 PRO PLAN
8 5274288600 Hills Science Diet
9 1780015452 ONE
10 1901461090 IAMS
11 1780013459 BENEFUL
12 5000016845 BELLA
13 5000016846 BELLA
14 2310011035 PEDIGREE
15 2310010281 PEDIGREE
MERCH HEIGHT:35.00 in NAME
BLUE CHICKEN & BROWN RICE ADULT 15LB BLUE CHICKEN & BROWN RICE PUPPY 15LB PRO PLAN ADULT SMALL BREED MAX GRAIN FREE ADULT MINI-CHUNK WITH ... Nutro Wholesome Essentials Adult Lamb Nutro Wholesome Essentials Small Breed Adult PRO PLAN DOG FOOD ACTIVE 26 16 18LB HILL'S SCIENCE DIET CANINE ADULT SENSITI... PURINA ONE DRY DOG SMART BLEND TRUE I... IAMS MINI CHUNKS BENEFUL HEALTHY WEIGHT FORMULA 16LB DOG FOOD NATURAL TURKEY DOG FOOD NATURAL BF CHICKEN PEDIGREE SMALL DOG STEAK & VEGETABLE PEDIGREE LARGE BREED
DEPTH:24 in
SIZE UOM NOF
15.00LB
1
15.00LB
1
6.00LB
2
4.00LB
2
5.00LB
2
5.00LB
2
18.00LB
1
15.50LB
1
15.00LB
2
15.00LB
1
15.50LB
1
12.00LB
1
12.00LB
1
15.90LB
1
17.00LB
1
RSL K1/CHG K1/CHG
K1 K2 K2 K1/NEW K2 K1 K1 K1 K1 K2 K2/CHG K1 K2
CS/PK 1 1 5 6 4 4 1 1 1 1 1 1 1 1 1
SPACE AVAIL:7.25 in
PACKOUT Cases H
W
D Orientation
3
3.00 3.75 in 13.00 in 20.00 in Front
2
2.00 3.75 in 13.25 in 20.00 in Front
10
2.00 11.00 in 8.00 in 4.50 in Front
12
2.00 9.50 in 8.00 in 4.00 in Front
10
2.50 12.50 in 8.00 in 4.50 in Front
4
1.00 16.00 in 8.00 in 5.00 in Base
3
3.00 24.00 in 14.75 in 3.50 in Base
3
3.00 24.00 in 11.50 in 4.00 in Base
6
6.00 22.00 in 16.00 in 4.00 in Base
3
3.00 22.39 in 13.50 in 3.52 in Base
3
3.00 20.80 in 15.00 in 3.50 in Base
3
3.00 23.73 in 13.50 in 3.50 in Base
3
3.00 23.73 in 13.50 in 3.50 in Base
3
3.00 23.90 in 14.75 in 3.37 in Base
3
3.00 22.00 in 14.00 in 4.00 in Base
Add Date 6/1/2017 6/1/2017
5/11/2017
6/1/2017
SHELF:3
WIDTH:240 in
MERCH HEIGHT:12.12 in
Locatio...
UPC
Brand
NAME
1 84024310488 BLUE
BLUE SMALL BREED ADULT 15LB
2 85961000035 BLUE
BLUE LAMB AND BROWN RICE ADULT 15LB
3 3810017467 PRO PLAN
PRO PLAN BRIGHT MIND SMALL BREED
4 73052150438 Nature's Recipe
NATURE'S RECIPE ADULT LAMB & RICE
5 78087208014 CASTOR N POLLUX Or... CASTOR POLLUX ORGANIC ADULT
6 5274289210 Hills Science Diet
HILL'S ADULT SMALL BITE
7 5274288720 Hills Science Diet
HILL'S ORIGINAL MATURE ADULT
8 7910511623 NUTRO
Nutro Wholesome Essentials Small Bites Adult
9 1780014937 ONE
ONE CHICKEN & RICE
10 1780014920 ONE
ONE HEALTHY WEIGHT MANGEMENT
11 1901461089 IAMS
IAMS WEIGHT CONTROL
12 1780013476 BENEFUL
BENEFUL ORIGINAL BEEF 16 LB
13 1780017517 PUPPY CHOW
PUPPY CHOW NATURAL 15.5 LB
14 2310029161 PEDIGREE
PEDIGREE SMALL BREED MINI BITES
15 2310002517 PEDIGREE
PEDIGREE HEALTHY LONGEVITY
DEPTH:24 in
SIZE UOM NOF
15.00LB
1
15.00LB
1
16.00LB
1
15.00LB
1
14.50LB
1
17.50LB
1
17.50LB
1
15.00LB
1
16.50LB
1
16.50LB
1
15.00LB
1
15.50LB
2
15.50lb
1
15.90LB
1
15.00LB
1
RSL K1/CHG K2/CHG
K1 K2 K1 K1 K1 K1 K1 K2 K1 K1 K2 K2 K2
CS/PK 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
SPACE AVAIL:10.75 in
PACKOUT Cases H
W
D Orientation
2
2.00 3.75 in 13.25 in 20.00 in Front
2
2.00 3.75 in 13.25 in 20.00 in Front
3
3.00 22.50 in 15.00 in 3.75 in Base
3
3.00 21.50 in 15.50 in 3.25 in Base
3
3.00 21.50 in 12.50 in 3.25 in Base
3
3.00 23.85 in 15.00 in 3.22 in Base
3
3.00 23.85 in 15.00 in 3.22 in Base
3
3.00 22.75 in 14.00 in 3.75 in Base
3
3.00 23.00 in 14.00 in 3.50 in Base
3
3.00 23.00 in 14.00 in 3.50 in Base
3
3.00 22.39 in 14.00 in 3.52 in Base
6
6.00 20.80 in 14.50 in 3.50 in Base
3
3.00 22.50 in 14.00 in 3.75 in Top
3
3.00 23.90 in 14.75 in 3.37 in Base
3
3.00 22.00 in 16.00 in 3.50 in Base
Add Date 6/1/2017 6/1/2017
SHELF:4 Locatio...
UPC
WIDTH:240 in Brand
MERCH HEIGHT:30.00 in NAME
DEPTH:26 in
SPACE AVAIL:11.20 in
SIZE UOM NOF RSL CS/PK PACKOUT Cases H
W
D Orientation Add Date
Page: 3 of 4
P:\MPSS\Planogrm\Dog-Dry-Food(EUROPE).PSA
1 85961000015 BLUE 2 85961000004 BLUE 3 3810015091 PRO PLAN 4 73052150614 Nature's Recipe 5 73052150437 Nature's Recipe 6 5274289210 Hills Science Diet 7 73052152945 NATURE'S RECIPE 8 7910511631 NUTRO 9 1780014940 ONE 10 1780014915 DOG CHOW 11 1780014910 PUPPY CHOW 12 5000058090 ALPO 13 1113214544 ALPO 14 7910051447 KBL N BTS
SHELF:5 - BASE
WIDTH:240 in
Locatio...
UPC
Brand
1 85961000011 BLUE
2 7910511627 NUTRO
3 7910511664 NUTRO
4 7910511645 NUTRO
5 73052150611 Nature's Recipe
6 1780014939 ONE
7 1780014941 ONE
8 1901470071 IAMS
9 1901470072 IAMS
10 1780014991 BENEFUL
11 1780014989 BENEFUL
12 1780014916 DOG CHOW
13 2310000077 PEDIGREE
DOG FOOD - DRY 20 FT. SECTION
BLUE SENIOR DOG 15LB BLUE CHICKEN/ BRN RICE WGT CONTROL 15... PRO PLAN DOG FOOD ACTIVE 26 16 18LB NATURE'S RECIPE GRAIN FREE SALMON NATURE'S RECIPE LAMB MEAL & RICE PUPPY HILL'S ADULT SMALL BITE Nature's Recipe Dog Food Dry Chk Meal Adult NUTRO ADULT LAMB & RICE ONE LAMB & RICE PURINA DOG CHOW ADULT PURINA PUPPY CHOW ALPO COME N GET IT 16 LB ALPO PRIME CUTS SAVORY BEEF 16 LB KIBBLES N BITS MINIBIT SMALL BREED
15.00LB 15.00LB 18.00LB 24.00LB 15.00LB 17.50LB 15.00LB 15.00LB 16.50LB 18.50LB 16.50LB 16.00LB 16.00LB 16.00LB
1 K1/CHG 1
1 K2/CHG 1
1
K2
1
1
K1
1
1
K2
1
1
K1
1
1 K2/NEW 1
1
K1
1
2
K1
1
2
K1
1
1
K1
1
1
K1
1
1
K1
1
1
K1
1
2
2.00 3.75 in 13.25 in 20.00 in Front
6/1/2017
2
2.00 3.75 in 13.25 in 20.00 in Front
6/1/2017
3
3.00 24.00 in 14.75 in 3.50 in Base
2
2.00 24.00 in 15.25 in 5.00 in Base
3
3.00 21.50 in 13.50 in 3.25 in Base
3
3.00 23.85 in 15.00 in 3.22 in Base
3
3.00 3.05 in 15.05 in 21.25 in Front
5/25/2017
3
3.00 22.75 in 14.00 in 3.75 in Base
6
6.00 22.00 in 14.50 in 4.00 in Base
6
6.00 22.50 in 14.25 in 3.75 in Base
3
3.00 23.00 in 14.50 in 4.00 in Base
3
3.00 22.50 in 14.00 in 3.75 in Base
3
3.00 22.50 in 14.00 in 3.75 in Base
4
4.00 21.50 in 14.75 in 3.00 in Base
MERCH HEIGHT:38.00 in NAME
BLUE CHICKEN & BROWN RICE ADULT 30LB Nutro Wholesome Essentials Adult Lamb n Rice Nutro Wholesome Essentials Senior Chicken NUTRO ADULT LARGE BREED 30 LB NATURES RECIPE GRAIN FREE CHICKEN PURINA ONE CHICKEN & RICE 31.10 LB ONE DOG SMART BLEND LAMB & RICE 31.1 LB IAMS MINI CHUNKS 30 LB IAMS LARGE BREED 33 LB BENEFUL ORIGINAL BEEF 31LB BENEFUL FAT BAG DOG FOOD HEALTHY WEI... PURINA DOG CHOW ADULT 32 LB PEDIGREE COMPLETE NUTRITION ADULT DO...
DEPTH:26 in
SIZE UOM NOF
30.00LB
1
30.00LB
1
30.00LB
1
30.00LB
1
24.00LB
1
31.10LB
1
31.10LB
1
30.00LB
1
30.00LB
1
31.10LB
1
31.10lb
1
32.00LB
1
30.00LB
1
RSL K1/CHG
K1 K1 K1 K1 K1 K1 K1 K1 K2 K1 K1 K2
CS/PK 1 1 1 1 1 1 1 1 1 1 1 1 1
SPACE AVAIL:11.25 in
PACKOUT Cases H
W
D Orientation
2
2.00 5.00 in 16.00 in 25.00 in Front
3
3.00 23.00 in 18.00 in 6.00 in Base
3
3.00 23.70 in 16.50 in 5.38 in Base
3
3.00 23.70 in 18.00 in 5.38 in Base
4
4.00 20.00 in 13.50 in 4.00 in Base
3
3.00 24.00 in 20.00 in 5.50 in Base
3
3.00 24.00 in 20.00 in 5.50 in Base
3
3.00 23.89 in 17.00 in 5.15 in Base
3
3.00 23.89 in 17.00 in 5.15 in Base
4
4.00 24.50 in 20.25 in 4.50 in Base
3
3.00 24.00 in 20.00 in 5.25 in Base
3
3.00 23.97 in 16.00 in 4.55 in Base
3
3.00 24.00 in 16.50 in 4.75 in Base
Add Date 6/1/2017
Page: 4 of 4
P:\MPSS\Planogrm\Dog-Dry-Food(EUROPE).PSA
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