Google Analytics - Schoolwires
Google Analytics
January 27, 2015
About Me
? Kristin Mock ? BS in PR from Missouri State ? eCommerce Analyst at O'Reilly Auto Parts ? GA certified
Google Analytics Basics
? Time Period ? Sessions ? Users ? Pageviews
? Pages/Session ? Avg. Session Duration ? Bounce Rate ? %New Sessions
Acquisition
? Paid vs. Unpaid ? Behavior
Behavior
? Behavior Flow ? Exit% ? Tagging URLs
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