Comparative Study of Online and Offline Shopping: A Case ...

purchasing from the online retailer by the mobile optimized online sites or application (app). (Aldrich Archive, 1982) online shopping is invented by a English entrepreneur Micheal Aldrich in 1979. (Palmer& Kimberly,2007) Tim Berners Lee is the one who created the first World Wide Web server in 1990. It was opened for a commercial purpose. ................
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