MODULE DESCRIPTOR



|Module Title |Organisational Communication |

|Module Code |EB 4902 |CREDIT |20 credits |

| | |VALUE | |

|Module Delivery |Semester 2 |

|Module TUTOR |Brian Shields. |

|date |June 2007 |VERSION NUMBER |2 |

|Approved | | | |

|SCHOOL |Languages and International |PARTNER INSTITUTION |n.a. |

| |Studies | | |

Relationship with other Modules

|Co-requisites |Nil |Pre-requisites |nil |Excluded Combinations |nil |

Module Aims

|to develop students’ critical understanding of the importance and nature of communication and communication processes and systems in |

|organisational settings; |

|to develop students’ critical understanding of the relationship between communication and other aspects behaviour and performance in |

|organisations; |

|to develop student’s ability to communicate effectively and appropriately on a practical level in a range of organisational settings and |

|circumstances. |

MODULE Content

|the stakeholder model |informal communication |

|staff as a key organisational resource |communication in groups and teams |

|managerial communication |communication and organisational change |

|employee involvement |customer care |

|formal communication systems |perspectives on public relations |

Learning Outcomes

|Typically Learning Outcomes will contribute to one or more of the Programme Learning Outcomes under the headings of knowledge and |

|understanding, subject specific skills, thinking skills and skills relevant to employability and personal development. Please number |

|Learning Outcomes and delete any rows not applicable. |

| |

|On successful completion of this module a student will be able to: |

|1. |Demonstrate a critical understanding of the nature and importance of communication in a variety of organisational settings |

|2. |Demonstrate an ability to analyse and evaluate formal communication systems and processes from a variety of perspectives |

|3. |Demonstrate an ability to analyse critically specific cases or instances of communication procedures or problems and their |

| |impact on the organisation |

|4. |Produce, present or interpret effectively a range of managerial communication documents and events in a manner appropriate to |

| |their purpose |

Teaching and Learning Strategy

| |

|The module seeks to integrate theoretical perspectives with the exploration of issues in practice and practical skills, and draws on |

|Human Resource Management, Organisational Behaviour and appropriate aspects of linguistic analysis. |

|Teaching will primarily follow a workshop format, using group and plenary discussion, case study analyses and problem solving activities.|

| |

|Students are expected to read extensively and will be required to source some reading material themselves. They will also be required to |

|lead parts of sessions on topics agreed with the tutor. |

INDICATIVE Assessment

|Number of Assessments |Assessment |Weighting % |Type/Duration/ |Learning Outcomes being |

| | | |Wordcount (indicative only) |assessed |

|1 |Essay |50% |2,000 words |1 and 2 |

|1 |Report |50% |2,000 words |1, 2, 3 and 4 |

Module Pass Requirements

|Students have to attempt all pieces of assessment and achieve an overall mark of 40%. They must also attend a minimum of 75% of classes |

|and lectures. |

Bibliography and Learning Support Material

|Armstrong, M., 2006, A Handbook of Human Resource Management Practice (10th ed.), London: Kogan Page |

|Adler, N. J., Brahm, R., & Graham, J. L., 1992, Strategy implementation: A comparison of face-to-face negotiations in the People's |

|Republic of China and the United States. In Strategic Management Journal, vol. 13, pp. 449-466 |

|Beamer, L. & Varner, I., 2008, Intercultural Communication in the Global Workplace (4th ed.). New York: McGraw-Hill |

|Bilbow, G. T., 1997, Spoken discourse in the multicultural workplace in Hong Kong: Applying a model of discourse as "impression |

|management". In S. Harris, & F. Bargiela (eds.) The Language of Business: An International Perspective. Edinburgh: Edinburgh University |

|Press, pp 21-48 |

|Boden, D., 1994, The Business of Talk: Organisations in action, Cambridge: Polity Press |

|Boddy, D., 2005, Management – An Introduction (3rd ed.). Harlow: Pearson |

|Bovée, C. & Thill, J., 2008, Business Communication Today (9th ed.). Upper Saddle River NJ.: Prentice Hall |

|Buchanan, D. and Huczynski, A., 2007, Organisational Behaviour: An Introductory Text (6th ed.), London: Prentice Hall |

|Christ W. G., 1999, Leadership in Times of Change: A Handbook for Communication and Media Administrators. Mahwah: Lawrence Erlbaum |

|Associates |

|Czerniawska F., 1997, Corporate-Speak: The Use of Language in Busines., London: Macmillan |

|Dwyer J., 2003, The Business Communication Handbook (6th ed.). French Forest AUS: Prentice Hall |

|Ellis D.G., 1999, From Language to Communication (2nd ed.). Mahwah: Lawrence Erlbaum Associates |

|Foot, M. and Hook, C., 2005, Introducing Human Resource Management (4th ed.), Harlow: Pearson Education |

|Hartley, P. and Bruckmann, C., 2002, Business Communication, London: Routledge |

|Heath R. L., 1994, Management of Corporate Communication: From Interpersonal Contacts to External Affairs. Mahwah, Lawrence Erlbaum |

|Associates |

|Hewings, M. and Nickerson, C. (eds.), 1999, Business English: Research into Practice, Harlow: Pearson Education |

|Horton J.L., 1995, Integrating Corporate Communications: The Cost-Effective Use of Message and Medium. London : Quorum Books |

|Hildebrandt, H. W., 1988, A Chinese managerial view of business communication. In Management Communication Quarterly, vol. 2, pp. 217-234|

|Koestler, A., 2004, The Language of Work, London: Routledge |

|Legge, K., 2005, Human Resource Management: rhetorics and realities (anniversary edition), Basingstoke: Palgrave Macmillan |

|Maund, L., 2001, An Introduction to Human Resource Management: Theory and practice, Houndsmills: Palgrave Macmillan |

|McKenna, E. and Beech, N., 2002, Human Resource Management: A concise analysis, Harlow: Pearson Eduction |

|Morgan, G., 2006, Images of Organisation (updated edition), Thousand Oaks: Sage |

|Mullins, L., 2007, Management and Organisational Behaviour (8th ed.), London: Financial Times/Pitman |

|Oliver, S, 2004, Handbook of Corporate Communication and Public Relations: pure and applied, London: Routledge |

|Pan, Y. et al, 2002, Professional Communication in International Settings, Oxford: Blackwell |

|Storey, J. (ed.), 2001, Human Resource Management: A critical text (2nd ed.), London: Thomson |

|Stredwick, J., 2000, An Introduction to Human Resource Management, Oxford: Butterworth Heinemann |

|Thompson, P. and McHugh, D., 2006, Work Organisations: theories, concepts and issues (4th ed.) Basingstoke: Palgrave |

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