Teaching Persuasive Reading and Writing
[Pages:75]High School Persuasive Writing High School Persuasive Reading
Teaching Persuasive Reading and Writing
A Sample Unit of Lessons and Strategies for High School Teachers
Jefferson County Public Schools Version 2.0
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High School Persuasive Writing High School Persuasive Reading
INTRODUCTION
This unit was developed to give starting points for teaching Persuasive Reading and Writing. Ninth and tenth graders are working toward the KCCT assessment. They should be able to read and comprehend persuasive materials well by the end of the 10th grade. Eleventh and twelfth graders should continue to read persuasive texts as models for transactive writings they will write in classes across the curriculum.
The reading texts referenced in this unit include a variety of persuasive readings from advertisements to anthology texts to JCPS student writings. The unit's student writings need to be used as samples rather than models of proficient writing. You should also be on the lookout for persuasive writings in school publications, newspapers, and periodicals that you can use with your students, even after this unit is completed.
The final product of the unit's writing instruction is a persuasive letter emphasizing the techniques and strategies a writer uses for persuasive writing. People write persuasive letters to convince others to think a certain way and/or take an action. Persuasive letters are written daily to a variety of audiences, including businesses, government officials, parents, and school personnel. They call for actions that range from voting for or against proposed legislation to replacing a defective product with a new one. While similar to editorials and letters to the editor, persuasive letters differ in that they address a more specific audience than a general readership of a publication. This genre lends itself well to use in other content classes as well as English. It is good to remind your students and their content teachers to be on the lookout for opportunities that allow them to respond to the events and issues of their world with persuasive writing.
It is expected you will use these lessons with your own personal style added and with the needs and interests of your students in mind. Feel free to adapt these lessons for your individual classroom needs. The length of the lessons will vary due to your school's individual time schedule. Work with the activities in chunks of time, not necessarily class period to class period. We have incorporated the Writer's Notebook and designed this unit around the workshop model that exposes students to a variety of strategies, allows the students to practice them, and encourages student choice through using "seeds" from the Notebook they use in their final writing.
We have also included a Word Wall in this unit as a way to accomplish word work, one of the components of our JCPS Five-Block Literacy Model. As you introduce a highfrequency word that relates to the unit, print it on a paper strip, talk about its definition with the class, and place it on the wall with the other unit words. Review the word throughout the unit, especially as it occurs in other lessons. Remember to use reading and writing instruction as an intentional way to help your students develop vocabulary in context.
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High School Persuasive Writing High School Persuasive Reading
Lesson 1 Lesson 2 Lesson 3 Lesson 4 Lesson 5 Lesson 6
Lesson 7 Lesson 8 Lesson 9 Lesson 10
Lesson 11 Lesson 12 Lesson 13 Lesson 14 Lesson 15 Lesson 16
Table of Contents The Purpose of Persuasion What Really Ticks You Off? Introducing Reading Strategies Using a Think-Aloud to Understand Persuasion Premise and Supporting Statements Distinguishing Fact from Opinion; Choosing a Topic for a Persuasive Letter Fallacies and Logical Relevance Audience and Opposing Arguments Characteristics of an Effective Persuasive Letter Strategies for Answering Open Response Questions Open Response Question Weaving Personal Stories into Persuasive Writing Using Transitions in Persuasive Writing Looking at Leads and Conclusions Using Connotative Language to Set Tone Using Connotative Language to Set Tone Basic Letter Writing Skills
Extensions/Accommodations for ECE and Other Diverse Learners
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High School Persuasive Writing High School Persuasive Reading
Immerse Students in Persuasive Reading and Writing
? Collect samples of persuasive writing for class file (advertisements, editorials, letters, speeches, etc.).
? Use the Writer's Notebook as a place for gathering "seed" ideas that students can later develop into published pieces. The following entries allow students to look at a variety of persuasive techniques and various forms of persuasion they encounter in everyday life:
Watch the evening news, or browse newspapers or magazines. Brainstorm a list of changes you'd like to see in your home, school, community, and/or world. What bothers you? What message would you give to a person who could affect a change of policy in this area?
Look in the local newspaper. Find an advertisement for a product you would like to purchase. Why is this ad effective or not effective? Be prepared to share your ad with your classmates.
List a series of adjectives you might use to sell an object you now own.
List specific facts about your school that you could use in a flyer to persuade eighth grade students to attend your high school. Look at your student handbook or planner for suggestions (courses offered, activities, dress code, etc.).
Think about the last time you asked your parents, teacher, or boss for a favor or a privilege. What arguments did you use? Were your arguments effective? Why or why not?
Finding a job requires you to sell yourself to your employer. How could you convince an employer that you are the best candidate for the job? Include specifics and qualities you possess.
? Create a class Word Wall for new vocabulary introduced in this unit. Leave Core Content terms on the wall for frequent reference.
? On a regular basis, allow students to write persuasively on topics they feel passionately about. Avoid "cookie cutter" assignments where all students must write on the same topic.
? Provide a multitude of opportunities for student publication of persuasive writing: "Your View" column in the Courier-Journal "The Best" column in the Courier-Journal school newspaper letters to school council/principal public service spots for broadcast on school television network
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letters of application to prospective employers and prospective colleges ? Create a wall of published student authors and their writing. ? Share with students your own persuasive writing that's been used to achieve "real-
world" results.
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High School Persuasive Writing High School Persuasive Reading
ADDRESSING STUDENTS' NEEDS IN THE WRITER'S WORKSHOP: AN OVERVIEW
This unit was designed to prepare students to draft a persuasive letter. To honor the needs of writers we suggest the following guidelines to use with your students as they apply the writing process of prewriting, drafting, revising, editing and publishing. 1. Honor students' learning styles. Some students like to draft in pencil, some in pen, and some will choose to word process their drafts. Some students will like to draft at home and use class time to conference. Some students will be intimidated by the computer and will need instruction and encouragement. 2. Allow library time and access to Internet for research. 3. Your time should be used to conference with individual students. Draw students' attention back to the checklist found in this unit entitled "Characteristics of an Effective Persuasive Letter." 4. Encourage students to evaluate their work against the Kentucky Holistic Scoring Guide. 5.Implement mini-lessons that address students' problems with sentences, language, and correctness. 6. Establish time throughout the unit for revision using strategies such as peer conferencing and teacher conferencing. 7. Reading their written text aloud is an editing strategy that students can use to understand the need for punctuation. As they read aloud, they can hear the places where they need to insert commas, periods, or other marks of punctuation, based on the flow of the text.
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UNIT: Persuasive Reading & Writing
High School Persuasive Writing High School Persuasive Reading
TOPIC: The Purpose of Persuasion
LESSON 1 OBJECTIVE: Students will identify the purpose of persuasive techniques used in advertising.
CORE CONTENT: RD-H-3.0.1
RD-H-3.0.13
Students will locate, evaluate, and apply information for a realistic purpose. Students will identify a variety of persuasive and propaganda techniques and explain how each is used.
VOCABULARY: Persuasive techniques (Require students to define and place on a "Word Wall" strip for classroom display.)
RESOURCES AND MATERIALS:
? Several ads from popular magazines ? Manila folders containing ads using various persuasive techniques for group
activity
? Individual Student Handouts of "Persuasive Techniques" chart ? Overhead Transparency of "Persuasive Techniques" ? Reflective notebook
TEACHING STRATEGIES AND ACTIVITIES:
? Writer's Notebook What does it mean to persuade someone? List several methods one might employ to persuade another. Explain how these methods might be effective in the art of persuasion?
? Share Invite students to share their thinking. As they do, list key ideas and/or concepts of
persuasion students mention on the overhead or chalkboard.
Using student-generated ideas, guide students toward the following explanation of persuasive writing:
"Persuasion is about convincing the reader or listener to think or act in a certain way."
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High School Persuasive Writing High School Persuasive Reading
? Mini Lesson: Emotional Appeals (Distribute copies of "Persuasive Techniques" chart)
"Perhaps the first step to understanding persuasion is to recognize the role it plays in our everyday lives. Advertisers attempt to persuade consumers each day using a variety of techniques known as emotional appeals." 1. Review chart with students. 2. One-by-one, hold up several different ads using various emotional appeals while
asking your students to state which technique(s) they think are at play in the ads. Encourage them to refer to the chart. ? Divide the class into groups of three. Give each group a manila folder of pre-selected ads. As the groups examine the ads, they are to identify specific examples of persuasive techniques depicted in the ads. ? After adequate time, ask groups to select a reporter to share the ads and the group's identification of persuasive techniques used in them. ? Writer's Notebook Return to whole class. Refer students back to the purpose of persuasion. Invite students to compose a reflection on one of the ads they looked at, using the following prompt: "Explain what the ad was attempting to get the viewer to do. How effective was the technique(s)? What was the ad's strength or weakness?"
ENRICHMENT: Bring in a collection of junk mail and have students determine persuasive techniques used in each piece. TECHNOLOGY CONNECTIONS: Surf the internet to analyze electronic persuasive techniques. ASSESSING THE LEARNING: Observe groups and respond to group reports.
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