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Gaurav Bansal, Ph.D. Frederick E. Baer Professor in BusinessFull Professor of MIS / StatisticsFounding Academic Director – M.S. in Data ScienceUniversity of Wisconsin - Green Bayuwgb.edu/banslgMy Research Philosophy and InterestsMy research focus could be summarized as follows: individual and organizational issues with information technology.?In this pursuit, I rely on different theoretical lenses spanning multiple disciplines, and methodological lenses ranging from positivist to interpretivist research. At one hand my research helps understand decision making in an online environment given various individual traits, and situational variables, on the other hand, it also helps provide guidance to business leaders on security policy issues and trust rebuilding after a data breach among others. Unit of analysis in my research is often an IT user, or an online consumer and even an employee; sometimes it is a web image studying human-computer interaction and web-design, and at times it is a quarterly bank charge-off but with clear theoretical and managerial implications, often with social connotations.Even though I have been teaching at a regional comprehensive university, with relatively large teaching and service commitment, while also involved with conceptualizing, developing and growing MS in Data Science program, I have been fortunate enough to stay active with my research. In my research, I tend to address pertinent managerial issues at the intersection of technology, business, and society. I am always scanning the environment for emerging technologies, and emerging managerial issues which would need research guidance going forward. My research on trust violation and rebuilding using multiple perspectives – both direct (such as organizational response, timing of organizational response) and indirect (such as CSR initiatives, support of LGBTQ policies, CEO gender) in trust rebuilding after a data breach are some examples of how much research is guided by current events, and pertinent managerial issues. This helps in ensuring that my research has not only theoretical and practical implications but social implications as well. My research on cost-sensitive regression in 2005, wherein I argue and demonstrate different approaches for minimizing the overall cost of the regression instead of just R square which treats both type 1 and type 2 errors equally, was well on the cusp when data science emerged on the horizon. My first paper on trust violation and rebuilding appeared in 2015 in Decision Support Systems, it has been acknowledged by Prof. Sung Kim (UW Madison) in his Journal of Management Information Systems (2016) paper as well to be the among the first studies in this arena. The paper in a relatively short period has gathered many citations. Based on my research on trust violation, I was invited for a live talk at a London radio show in the aftermath of Cambridge Analytica event in March 2018. Another dimension that motivates my research questions is the presence of mixed findings in the literature. I am inspired to examine the role of contextual dimensions to help explain the contradictory findings in the prior research. I can provide several examples from my research here: age and gender issues in privacy concern and technology usage, role of reward and punishment on security policy compliance, moderating role of information sensitivity and context on information disclosure, moderating role of privacy concern on trust and online behaviors and decision making where I have used contextual examination. For this effect, my research often uses a moderating variable and has examined moderation in multiple ways. I believe that adding context adds not only to the MIS area but also helps extend the theory and thus contributes to the reference discipline as well.One salient feature of my research philosophy is to build bridges. I tend to span multiple disciplines, theoretical lenses, positivist and interpretivist perspectives and involve different types of co-authors – faculty, academic staff, students, industry leaders, and even government officials. This is evident in my published papers and working papers that are in advanced stages of the submission process. My research is well known internationally and is well cited with over 1200 citations with i10 index of 15. It has been nominated for best paper awards at premier IS conferences such as International Conference for Information Systems and Americas Conference for Information Systems. I have also been honored with best paper awards at Midwest Association for Information Systems conference, several of those awards have been for research with my undergraduate students. My research is informed by my teaching and service, but they are equally impacted by my research as well. Research also helps me demonstrate to my students that the quantitative and analytical skills that I teach them are not a mere textbook phenomenon but are used to carry out real research. I couldn’t agree more with what Mahatma Gandhi once said, “live as if you were to die tomorrow and learn as if you were to live forever.” Research is the fire of my academic life, it makes me feel enriched personally, and helps me contribute to my students, academic colleagues, industry partners, policymakers, and society as a whole. ................
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