Promotional Products Industry Overview
Promotional Products Industry Overview-Part 1
Joe Scott, MAS
Scott & Associates, Inc. PPI Part 1 - 1.5 pts
Tuesday, January 12 10 - 11:30 am
The views and opinions expressed by presenters or others who have provided materials to and for this meeting are not necessarily those of PPAI. PPAI assumes no responsibility for, nor endorses, any of the comments, recommendations or materials that are provided.
Help! My iPhone Fell Into The Toilet!
Presented by: Joseph G. Scott, MAS VP ? Scott & Associates, Inc.
Promotional Products Industry Overview - Part 1
Presented by: Joseph G. Scott, MAS VP ? Scott & Associates, Inc.
Promotional Products Industry History
z 1789 ? Washington's commemorative buttons z 1800's ? Advertising calendars & wood items z Late 1800's ? Birth of the industry z Jasper Freemont Meek
z Imprinted book bags & horse covers
z Henry D. Beach z Thomas D. Murphy & Edward Burke Osborne
z Advertising calendars
12/9/2009 1
Promotional Products Industry History ? Our Association
z 1904 ? Advertising Manufacturer's Association ? 12 members z 1912 ? Promotional products recognized as media by Advertising
Federation of America z 1914 ? First trade show ? 32 exhibitors z 1920 ? Advertising Specialty Association z 1928 ? 132 members z 1931 - Advertising Specialties Natn'l. Association (mostly mfgs.) z 1953 ? Advertising Specialty Guild (jobbers) z Specialty Advertising Association z Promotional Products Association International z Today ? 7,500+ member companies world-wide
z $ 18.1 Billion in sales
Promotional Products Industry History ? Company Sales Figures
z 1904 ? Advertising Manufacturer's Association ? 12 members z 1912 ? Promotional products recognized as media by Advertising
Federation of America z 1914 ? First trade show ? 32 exhibitors z 1920 ? Advertising Specialty Association z 1928 ? 132 members z 1931 - Advertising Specialties Natn'l. Association (mostly mfgs.) z 1953 ? Advertising Specialty Guild (jobbers) z Specialty Advertising Association z Promotional Products Association International z Today ? 7,500+ member companies world-wide
z $ 18.1 Billion in sales
Top Ten Product Categories for 2008 Make up 77% of Industry Sales
12/9/2009 2
What's The Difference Between...
z Incentive ? Exchanged for performance z Premium ? Exchanged for a purchase z Award ? Exchanged for performance z Gift ? Given "Just Because" z Give-Away ? "Thank you for being here" z Prize ? Exchanged for contest entry z No Logo? It's not a Promotional Product!
z One item can provide all of these functions
PPAI & Regional Associations
z PPAI ? HQ in Irving, TX z 28 Regional Associations
z PPAI's Regional Affiliate Counsel (RAC) is
made up of 27 Regional Associations z Many Regional Associations hold their own
trade shows and Professional Development events z Consider joining your Regional Association!
Industry Publications/Web Sites
z DailyBoost z PPB ? Promotional Products Business ?
monthly z Promotional Consultant ? Bi-Monthly z Promotional Consultant Today ? Daily e-zine z PPB Newslink ? weekly e-zine z Promotional Products Association
International
12/9/2009 3
................
................
In order to avoid copyright disputes, this page is only a partial summary.
To fulfill the demand for quickly locating and searching documents.
It is intelligent file search solution for home and business.
Related download
- promotional products industry overview
- the influence of promotional products on consumer
- promotional products great investment on future business
- chapter iv promotional strategies of small scale
- jp promotional products sap ariba
- promotional products industry overview part 1
- promotional products in canada industry report 2017
- promotional pro u ts
- promotional products carbonrib
Related searches
- promotional products for business
- unique promotional products ideas
- promotional products for realtors
- crestline promotional products usa
- breast cancer promotional products wholesale
- crestline promotional products coupon code
- cheap promotional products for business
- promotional products for small business
- industry overview example
- promotional products near me
- wholesale promotional products for resellers
- buy promotional products wholesale