Marketing Plan Rubrics - MSU Billings
Marketing Plan Rubrics
|Category |100% |90% |80% |70% |60% |
|Objectives |Measurable Achievable|Measurable Achievable|Measurable Achievable|Measurable |Measurable |
| |and Profitable |and Profitable |and Profitable | | |
|Opportunities |Growth and Strategic |Growth |Have seen before |Have seen before |Have seen before |
|Target |Well Segmented |Well Segmented |Simply Segmented |Not Segmented |Not Segmented |
|Dimensions |All Categories |All Categories |Two Categories |One Categories |One Categories |
|Decision Making |Well Defined |Well Defined |Simple |Too Simple |Not thought through |
|Process | | | | | |
|Strategy |Very New |New |Have seen Before |Inconsistent |Wrong |
|Product |New |Interesting |Have seen Before |Not thought through |Inconsistent |
|MEC |Consistent Value |Good Value |OK Value |Inconsistent |No Value |
|Map |Well done |Good |OK |Inconsistent |Poor |
|Place |Objectives consistent|Objectives consistent|Objectives consistent|No Objectives |No objectives and |
| |with strategy and |with strategy and |with strategy | |poor strategy |
| |completely thought |completely thought | | | |
| |through |through | | | |
|Promotion |Objectives consistent|Objectives consistent|Objectives consistent|No Objectives |No objectives and |
| |with strategy and |with strategy and |with strategy | |poor strategy |
| |completely thought |completely thought | | | |
| |through, including |through, | | | |
| |ads from CAS | | | | |
|Price |Objectives consistent|Objectives consistent|Objectives consistent|No Objectives |No objectives and |
| |with strategy and |with strategy and |with strategy | |poor strategy |
| |completely thought |completely thought | | | |
| |through, based on |through, | | | |
| |competition | | | | |
................
................
In order to avoid copyright disputes, this page is only a partial summary.
To fulfill the demand for quickly locating and searching documents.
It is intelligent file search solution for home and business.
Related download
- write a marketing plan
- marketing plan projectconnections
- target corporation marketing plan
- business plan for a startup business
- marketing plan rubrics msu billings
- marketing plan summary home business victoria
- the marketing plan nishnawbe aski development fund
- sample marketing plan
- proposal of a marketing strategy
Related searches
- simple marketing plan example
- small business marketing plan pdf
- successful marketing plan examples
- free business marketing plan template
- free marketing plan template microsoft word
- marketing plan example pdf
- marketing plan template
- strategic marketing plan examples
- small business marketing plan sample
- strategic marketing plan sample pdf
- small business marketing plan outline
- strategic marketing plan pdf