March 2002 version - Save the Children
|TITLE: Senior International Fundraising Insight Manager |
|TEAM/PROGRAMME: Global Fundraising Hub in the Member Growth |LOCATION: |
|team |Any existing Save the Children location. |
| |The role will involve up to 25% international travel. |
|GRADE: TBC |CONTRACT LENGTH: Open ended |
|CHILD SAFEGUARDING: |
|TBC |
|ROLE PURPOSE: |
|Save the Children launched its ambitious 2016 – 2018 strategic plan with the aim of significantly increasing unrestricted funds. Engaging, |
|inspiring and retaining our supporters and increasing their value over time has been identified as key to our unrestricted income growth. |
| |
|The Global Fundraising Hub was created at Save the Children International in 2016 and is a virtual team of 10-12 experienced international |
|fundraisers. The new Hub sits in the Member Growth team, headquartered in London, and provides strategic support and technical guidance to |
|our Members in Asia, Europe, Latin America and North America. A number of the team members work remotely and the location of this job is |
|flexible. The role will involve travel to work with national leaders in individual giving and their teams together with their data analysts. |
|It will also work collaboratively across the team of the specialists in the Global Fundraising Hub on F2F, DRTV, digital fundraising, donor |
|development and with the Business Operations team on fundraising data and insights. |
| |
|The purpose of this role is to develop and lead Save the Children’s global fundraising data insight analysis used to make informed strategic |
|decisions within the Global Funding Priority, track the progress of private fundraising at Save the Children, including Member Growth |
|investment countries, and identify market-based opportunities to increase the volume and value of the global supporter base. |
| |
|The Senior International Fundraising Data Insight Manager will: |
| |
|Lead on developing a global fundraising insight strategy for Save the Children under the Global Funding Priority, that is underpinned by high|
|quality measurement of fundraising performance |
|Be accountable for identifying critical fundraising opportunity insights to increase our donor acquisition and donor development as |
|cost-effectively as possible, and embed a culture of timely measurement and management of fundraising performance |
|Ensure that we embed a core set of priority KPIs for fundraising and teams around the world use them and report back on them to enable |
|like-for-like comparison of our performance around the world with a focus on RoI and LTV |
|Create collaborative ways of working and co-ordinate initiatives across Save the Children’s fundraising data analyst Community, to ensure |
|that effective data insights are shared, best practice analysis and insight is embedded, with the aim in maximizing the life-time value of |
|all donors |
|Manage and drive forwards Save the Children’s participation in the IFL Peer Review and Global Donor Insights Initiative. Ensuring both |
|external projects continue to develop to meet and exceed the needs of the fundraising community |
|Collaborative with the fundraising specialist and market development team as required to review the ongoing measurement of Save the |
|Children’s fundraising performance by channel and/or market. |
| |
|As a senior staff member, both in the directorate tasked with leading on delivery of the Global Funding Priority and in the Global |
|Fundraising Hub, you would be called on to represent the team in cross-organisational working groups and work streams at the international |
|level. |
| |
|In the event of a major humanitarian emergency, the role holder will be expected to work outside of the normal job description and be able to|
|vary work hours accordingly. |
|SCOPE OF ROLE: |
|Reports into: Head of International Fundraising Specialists |
|Number of direct reports: None |
|Budget Responsibilities: Indirectly responsible for meeting individual giving targets in assigned countries, in line with agreed |
|international growth targets. |
|KEY AREAS OF ACCOUNTABILITY: |
| |
|Global Strategy Development and Planning: Be responsible for the development of a Global Data Insight strategy aimed at using data to |
|identify the markets where we can have the biggest financial impact to deliver to our global goals. |
|Conduct a strategic review of the current SCI fundraising income, knowledge and data insight initiatives with the Business Operations Team. |
|This involves reviewing the way data is collected and the analysis undertaken, to ensure we maximise the use of data to inform effective |
|fundraising decision-making and provide Members with actionable insights |
|Identify gaps in the current fundraising data analysis and insight projects delivered by SCI, and in doing so, streamline the Member facing |
|data requests |
|Embed a culture and develop a process for robust quality control over fundraising data analysis projects at SCI including high quality |
|presentation to stakeholders |
|Lead the team to collect, analyse and disseminate results for annual benchmarking to key stakeholders |
|Be accountable for the development of global opportunities analysis – which combines data from our internal benchmark, IFL Peer Review and |
|Global Donor Insight Initiative and provides Members with critical insights into growth opportunities at market level in both donor value and|
|volume |
|Develop a global LTV project that allows SCI to see where we get the best return on investment overtime and by channel |
|Ensure we capture the correct data to consistently measure and compare ROIs by channel by country as a business-critical KPI |
|Introduce a framework that tracks the return on investment in countries receiving Member Growth investment funds where we have greater |
|oversight responsibility and highlight which Members are delivering the maximum financial performance for the organisation |
|Lead on the development of a Member insight dashboard from a fundraising perspective – a tool that allows the Global Fundraising Hub to |
|quickly and effectively review real-time fundraising performance data by market |
|Work alongside the Regional Heads of Market Development and Fundraising Directors in key markets to identify opportunities. |
|Work with the Business Operations team to ensure effective analysis and high quality user-friendly presentation of the insights to feedback |
|and report to key stakeholders across the organisation |
|Ensure senior stakeholders in the Global Funding Priority (Fundraising Directors, CEOs, CFOs, GPDs) receive a quarterly update on fundraising|
|performance and sector-wide insight and trends. |
| |
|Direct Support: Advise fundraising data leaders in Members. |
|Support members in the development of their own fundraising performance tools, systems and processes aimed at encouraging data-driven |
|decision-making |
|Assist countries to submit robust plans, financial reports and review performance on a regular basis |
|Prepare and present the key findings from the annual global opportunities analysis (growth opportunities and trends) to Member peers, |
|Fundraising Directors and the Member Growth Team |
|Co-ordinate with Members to identify and track fundraising trends in their own market |
|Aid members in the development and implementation of robust and statically valid testing plans as required |
|Ensure members are effectively using and are aware of the Core Fundraising KPI definitions, so that the measurement of all fundraising |
|performance is synchronised across the movement |
|As required conduct deep dive audits into Member’s fundraising performance and market opportunity as part of a wider review. |
|Act as a focal point within Member Growth Team on the imminent changes to European data legalisation (GDPR), and work with the key |
|stakeholders at SCI and effected Members, to understand more about the application and interpretation of this law and the impact it will have|
|on how we fundraise and the private sector income can and will raise |
| |
|Skill sharing and knowledge management: Create closer links and greater dialogue between senior data staff and their teams across the |
|movement of Members. |
|Lead on the facilitation of skill sharing initiatives across the fundraising data leads within Members |
|Coordinate the development of a fundraising analyst working group with the aim of sharing best practice, innovation and exchange knowledge |
|Identity training gaps within the global community and take relevant action to up-skill colleagues with the aim of improving the reporting of|
|fundraising performance and the subsequent insight analysis |
|Introduce forecasting models, reporting templates and advise on the usage of the new planning tool to improve the quality of data insight and|
|analysis of Members |
|Identify successful individual initiatives that have the potential to be successfully scaled in other markets |
|Co-ordinate peer-to-peer exchange of expertise. |
| |
|External focus: Represent Save the Children in all bi-lateral fundraising insight benchmarking projects |
|Be the focal point and leader for Save the Children across both the IFL Peer Review and Global Donor Insight Initiative with peers in the |
|International Fundraising Leadership Forum |
|Promote the importance and benefit of peer benchmarking within the Save the Children movement and continue to grow participation levels |
|Ensure all benchmarking projects continue to meet and exceed the needs of Save the Children fundraisers and proactively challenge our |
|suppliers to review and improve these critical insight tools |
|Establish strong working relationships with our main peer organisations and identify opportunities for bi-lateral insight projects and |
|knowledge exchange beyond the benchmarking |
|Maintain a strong knowledge of our main peer organisations and their performance; identifying key trends and insights for Save the Children. |
|BEHAVIOURS (SCI Values in Practice) |
|Accountability: |
|Holds self accountable for making decisions, managing resources efficiently, achieving and role modelling Save the Children values |
|Holds the team and partners accountable to deliver on their responsibilities - giving them the freedom to deliver in the best way they see |
|fit, providing the necessary development to improve performance and applying appropriate consequences when results are not achieved. |
|Ambition: |
|Sets ambitious and challenging goals for themselves and their team, takes responsibility for their own personal development and encourages |
|their team to do the same |
|Widely shares their personal vision for Save the Children, engages and motivates others |
|Future orientated, thinks strategically and on a global scale. |
|Collaboration: |
|Builds and maintains effective relationships, with their team, colleagues, Members and external partners and supporters |
|Values diversity and sees it as a source of competitive strength |
|Approachable, good listener, easy to talk to. |
|Creativity: |
|Develops and encourages new and innovative solutions |
|Willing to take disciplined risks. |
|Integrity: |
|Honest, encourages openness and transparency; demonstrates highest levels of integrity. |
|QUALIFICATIONS |
|University degree (ideally in Business or Social Science) or other relevant professional qualification or experience |
|Chartered Institute of Marketing (CIM), Institute of Fundraising (IoF) or Institute of Direct Marketing (IDM) qualifications or overseas |
|equivalent would be an advantage. |
|EXPERIENCE AND SKILLS |
|Substantial proven experience of working at an international level and with multiple national fundraising teams to drive change through the |
|measurement and management of fundraising data, and with a demonstrable record of success in growing both donor volumes and donor value |
|through data insight. Experience in doing this in multiple markets is essential. |
|Experience in measuring and monitoring the effectiveness of Individual Giving strategies and plans |
|Experience of analysing and leading on global benchmarking and providing actionable insights for decision-making in Individual Giving |
|A strategic thinker who understands the importance of having robust fundraising measurement metrics and has the ability to clearly and |
|reliably provide data insights to audiences of varying knowledge levels |
|Demonstrable understanding or experience of working within a team with knowledge management and skill sharing responsibilities equivalent in |
|scale and focus to this role |
|Capacity to build and maintain excellent relations and to work effectively in a multicultural and multi-ethnic environment respecting |
|diversity |
|Experience of working in an advisory role to a diverse range of fundraising markets |
|Strong personal organisational and self-management skills with an ability to work in teams and motivate others |
|Ability to think critically, objectively, analytically and strategically, solve problems quickly and show initiative |
|An assertive and persuasive negotiator |
|Ability to articulate the work of Save the Children with passion |
|A self-starter using initiative to see opportunities to achieve objectives in this role |
|Excellent communications skills, both written and verbal |
|Familiar with Business Intelligence tools commonly used in the sector |
|Strong IT skills particularly in Microsoft Word, Excel, Power Point and Outlook |
|Fluent in English with excellent writing and speaking mandatory, additional language skills such as Spanish would be an asset |
|Willing to travel to support members directly or to relevant events as required. |
|Additional job responsibilities |
|The job duties and responsibilities as set out above are not exhaustive and the post holder may be required to carry out additional duties |
|within reasonableness of their level of skills and experience. |
|Equal Opportunities |
|The post holder is required to carry out the duties in accordance with the SCI Equal Opportunities and Diversity policies and procedures. |
|Child Safeguarding: |
|We need to keep children safe so our selection process, which includes rigorous background checks, reflects our commitment to the protection |
|of children from abuse. |
|Health and Safety |
|The role holder is required to carry out the duties in accordance with SCI Health and Safety policies and procedures. |
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