Introducing Communication Research, 3rd Edition
The Data—Quantitative or Qualitative? 14 . The Report—Subjective or Objective? 15 . Problem Posing, Problem Solving, Peer Persuasion 15 . Problem Posing 15 . ... To NOIR Is Not Enough: Reliability and Validity 85. Reliability 85. Test-Retest 86. Intercoder or Observer Reliability 86. Inter-Item or Internal Reliability 87. Established ... ................
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