The Power of Dividends - Hartford Funds
2024
Insight
The Power of Dividends: Past, Present, and Future
Is all the talk about dividend-paying stocks just a fad? Or is there real merit to the dividend
argument, particularly at this point in market history?
In the 1990 film ¡°Crazy People,¡± an advertising executive decides to create a series
of truthful ads. One of the funniest ads says, ¡°Volvo¡ªthey¡¯re boxy but they¡¯re
good.¡±
Key Points
Dividend-paying stocks are like the Volvos of the investing world. They¡¯re not
fancy at first glance, but they have a lot going for them when you look deeper
under the hood. In this insight, we¡¯ll take a historical look at dividends and
examine the future for dividend investors.
The Long-Term View
The Long-Term View
Payout Ratio: A Critical Metric
Dividends have played a significant role in the returns investors have received
during the last several decades. Going back to 1960, 85% of the cumulative total
return of the S&P 500 Index1 can be attributed to reinvested dividends and the
power of compounding as illustrated in FIGURE 1 (31% on an average annual
basis).
FIGURE 1
Decade By Decade: How
Dividends Impacted Returns
Highest Doesn¡¯t Always
Mean Best
Do Dividend Policies Affect
Stock Performance?
Fig 8
Lowest Risk and Highest
Returns for Dividend Growers
and Initiators
The Future for Dividend
Investors
$15,000
The Power of Dividends and Compounding
Growth of $10,000 (1960¨C2023)
$14,000
$6,000,000
$13,000
$5,118,735
$5,000,000
$12,000
$11,000
$4,000,000
$10,000
$3,000,000
$9,000
$8,000
$2,000,000
$7,000
$1,000,000
$0
1960
$796,432
1970
1980
1990
2000
2010
2019
$6,000
$5,000
$4,000
2023
$3,000
¡ö S&P 500 Index Total Return (Reinvesting Dividends)
¡ö S&P 500 Index Price Only (No Dividends)
$2,000
As of 12/31/23. Past performance does not guarantee future results. Indices are unmanaged
and not available for direct investment. Dividend-paying stocks are not guaranteed to outperform nondividend-paying stocks in a declining, flat, or rising market. For illustrative purposes only. Data Sources:
Morningstar and Hartford Funds, 1/24.
$1,000
$0
1973
ge annual total return
35%
1
1
30%
30%
28%
16%
S&P
25%500 Index is a market capitalization-weighted price index composed of 500 widely held
common stocks.
17%
Average
for All
Decades
20%
15%
10%
67%
44%
23%
$4,500
41%
$4,000
1983
Insight
Decade By Decade: How Dividends Impacted Returns
Looking at average stock performance over a longer time frame provides
a more granular perspective. From 1940¨C2023, dividend income¡¯s
contribution to the total return of the S&P 500 Index averaged 34%. Looking
at S&P 500 Index performance on a decade-by-decade basis shows how
dividends¡¯ contribution varied greatly from decade to decade.
FIGURE 2
Dividends¡¯ Contribution to Total Return Varies By Decade
Dividends were deemphasized in the 1990s,
but after the dot-com
bubble burst, investors
once again turned their
attention to dividends.
S&P 500 Index Annualized Total Return by Decade (%)
25
20
15
10
67%
30%
5
44%
73%
28%
16%
N/A*
17%
15%
2000s
2010s
2020s
0
-5
1940s
1950s
n Total Return
1960s
1970s
1980s
1990s
n Dividend Contribution of Total Return
As of 12/31/23. Past performance does not guarantee future results. Indices are
unmanaged and not available for direct investment. * Total return for the S&P 500 Index was
negative for the 2000s. Dividends provided a 1.8% annualized return over the decade. For
illustrative purposes only. Data Sources: Morningstar and Hartford Funds, 1/24.
During the 1940s, 1960s, and 1970s, decades in which total returns were
lower than 10%, dividends played a large role in terms of their contribution
to total returns. By contrast, dividends played a smaller role during the
1950s, 1980s, and 1990s when average annual total returns for the decade
were well into double digits.
During the 1990s, dividends were de-emphasized. At the time, companies
thought they were better able to deploy their capital by reinvesting it in
their businesses rather than returning it to shareholders. Significant capital
appreciation year in and year out caused investors to shift their attention
away from dividends.
From 2000 to 2009, a period often referred to as the ¡°lost decade,¡± the
S&P 500 Index produced a negative return. Thanks to the dot-com bubble
burst in March 2000, stock investors once again turned to fundamentals
such as P/E ratios2 and dividend yields. 3
2
2
Price/earnings ¡°P/E¡± ratio is the ratio of a stock¡¯s price to its earnings per share.
3
Dividend yield is a company¡¯s dividend per share divided by its share price.
Insight
FIGURE 3 summarizes the dividend yield for the S&P 500 Index from 1960¨C
2023. According to Yale, the median dividend yield for the entire period was
2.90%, with yields peaking in the 1980s and bottoming in the 2000s. Today,
some investors are increasingly seeking to reduce risk in their portfolios by
shifting some gains from growth stocks into dividend-paying stocks.
FIGURE 3
The S&P 500 Index¡¯s Dividend Yield Has Been Relatively Stable Over
the Past Decade (1960¨C2023)
7
6
7
5
6
4
5
3
4
2
3
1
0
1960
2023
1
As of 12/31/23. Past performance does not guarantee future results. Indices are
unmanaged and not available for direct investment. For illustrative purposes only. Data Sources:
Yale and Hartford Funds, 1/24.
0
1970
1980
1990
2000
2010
Highest Doesn¡¯t Always Mean Best
Investors seeking dividend-paying investments may make the mistake
of simply choosing those that offer the highest yields possible. A study
conducted by Wellington Management reveals the potential flaws in this
thinking.
Since 1930, the study found that stocks offering the highest level of
dividend payouts performed in line overall with those that pay high, but not
the very highest, level of dividends, though they often traded leadership
over the decades.
quintiles by their level of dividend payouts. The first quintile (i.e., top 20%)
consisted of the highest dividend payers, while the fifth quintile
(i.e., bottom 20%) consisted of the lowest dividend payers.
1970
1980
1990
14
13
12
11
10
9
8
7
6
This conclusion is counterintuitive: Why wouldn¡¯t the highest-yielding stocks
5
have the best historical total returns? Isn¡¯t the ability to pay a generous
4
dividend a sign of a healthy underlying business?
3
Black Tuesday
2
We¡¯ll answer these questions in a moment, but we¡¯ll begin by summarizing
1
the methodology and findings of the study.
0
Wellington Management began
dividing
stocks
1880 by
1890
1900 dividend-paying
1910 1920 1930
1940into
1950 1960 1970
3
Black Monday
2
Since 1930, stocks
offering the highest level
Black Monday
B
o
of dividend
payouts
performed in line overall
with those that pay high,
but not the very highest,
1980 1990 2000 2010 2015
level of dividends.
200
Insight
FIGURE
4 summarizes
the performance
of the S&P
500 Index as a40.00%
whole
70.00%
70.00%
60.00%
50.00%
relative to each quintile over nine decades.
FIGURE 4
First- and Second-Quintile Stocks Outperformed Most Often (1930¨C2023)
Percentage of Time Dividend Payers by Quintile Outperformed the
S&P 500 Index (summary of data in FIGURE 5)
70%
1st Quintile
70%
60%
2nd Quintile
3rd Quintile
50%
4th Quintile
40%
5th Quintile
As of 12/31/23. Past performance does not guarantee future results. Indices are unmanaged
and not available for direct investment. Data Sources: Wellington Management and Hartford
Funds, 2/24.
The first- and second-quintile stocks tied for first and outperformed the S&P
500 Index in seven out of 10 time periods (1930 to 2023), while third-quintile
stocks came in second, beating the Index 60% of the time. Fourth- and fifthquintile stocks lagged behind by a significant margin.
FIGURE 5
Compound Annual Growth Rate (%) for US Stocks by Dividend Yield Quintile by Decade
(1930¨C2023)
S&P 500 Index
1st Quintile
2nd Quintile
3rd Quintile
4th Quintile
5th Quintile
Jan 1930 to Dec 1939
-0.20
-2.36
0.61
-2.34
-0.38
2.07
Jan 1940 to Dec 1949
9.51
13.92
13.06
10.26
8.63
6.83
Jan 1950 to Dec 1959
18.33
18.52
20.31
18.47
16.57
19.81
Jan 1960 to Dec 1969
8.26
8.82
8.90
6.46
7.97
9.30
Jan 1970 to Dec 1979
6.05
9.67
10.22
7.00
7.57
3.94
Jan 1980 to Dec 1989
16.80
20.23
19.62
17.20
16.19
14.65
Jan 1990 to Dec 1999
17.96
12.37
15.54
15.06
18.10
18.93
Jan 2000 to Dec 2009
-0.44
5.57
4.15
4.21
1.99
-1.75
Jan 2010 to Dec 2019
13.65
12.98
13.25
14.15
13.68
10.85
Jan 2020 to Dec 2023
11.59
14.03
9.98
7.68
16.39
10.86
As of 12/31/23. Past performance does not guarantee future results. Indices are unmanaged and not available for direct investment. US stocks are
represented by the S&P 500 Index. Chart represents the compound annual growth rate (%) for US stocks by dividend yield quintile by decade from 1930-2019 and
January 2020-December 2023. For illustrative purposes only. Data Sources: Wellington Management and Hartford Funds, 2/24.
4
Insight
Payout Ratio: A Critical Metric
One reason why second-quintile dividend-paying stocks outperformed
first quintile stocks over multiple decades is because the first-quintile¡¯s
excessive dividend payouts haven¡¯t always been sustainable. The best way
to measure whether a company will be able to pay a consistent dividend is
through the payout ratio.
The payout ratio is calculated by dividing the yearly dividend per share by
the earnings per share. A high payout ratio means that a company is using a
significant percentage of its earnings to pay a dividend, which leaves them
with less money to invest in future growth of the business.
The chart below illustrates the average dividend-payout ratio since 1979 for
the first two quintiles of dividend payers within the Russell 1000 Index.4 The
first-quintile stocks had an average dividend payout ratio of 75%, while the
second quintile had a 41% average payout ratio.
A payout ratio of 75% could be difficult to sustain if a company experiences
a drop in earnings. Once this happens, a company could be forced to cut its
dividend. A dividend cut is often viewed in the financial markets as a sign of
weakness and frequently results in a decline in the price of the company¡¯s
stock.
FIGURE 6
Average Dividend Payout Ratio
(1979-2023)
1st Quintile
2nd Quintile
75%
41%
Chart data as of 1/31/79-12/31/23. Past performance does not guarantee future results.
Indices are unmanaged and not available for direct investment. Payout ratios illustrated are for
stocks within the Russell 1000 Index. For illustrative purposes only. Data Sources: Wellington
Management and Hartford Funds, 2/24.
75%
41%
4
5
The Russell 1000 Index measures the performance of the large-cap segment of the US equity universe.
The best way to measure
whether a company
will be able to pay a
consistent dividend is
through the payout ratio.
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