Chapter 2—The Structure of the Advertising Industry ...
18. Ackerley Advertising is a small, family-owned advertising agency that handles advertising for a select list of clients in Tucson, Arizona. The company is not considered a "full-service" agency because it has less than a dozen employees. ANS: F DIF: Difficult REF: p. 59 OBJ: 2-3 TYPE: Application ................
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