STR-DN840 PRODUCT INFORMATION DOCUMENT

STR-DN840 PRODUCT INFORMATION DOCUMENT

MODELS (FAMILY-IN STEP UP ORDER) STRDH130 STR-DH540 STR-DH740 STR-DN840 STR-DN1040

ALTERNATE NAME(S) Sony? STR-DN840 7.2 ch. 4K Wi-Fi? Network AV Receiver Sony? STR-DN840 4K Wi-Fi? Network A/V Receiver

CONSUMER FACING DESCRIPTION (40 CHARACTERS)-FEEDS ONTO FACT TAGS Sony 7.2 Ch. 4K Wi-Fi? Network receiver with Bluetooth? and AirPlay?

ADVERTISING COPY

HIGHLIGHT PRODUCT BENEFIT AND/OR FEATURE MESSAGE.

PRODUCT HEADLINE

Legendary sound quality meets wireless connectivity

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Stream crisp, powerful audio with built-in Wi-Fi?, Bluetooth? and Airplay?

Stream crisp, powerful audio with built-in Wi-Fi?, Bluetooth? and Airplay?. With 7.2 channels and 150 watts8 of power, it's legendary Sony sound that really connects. Stream crisp, powerful audio with built-in Wi-Fi?, Bluetooth? and Airplay?. With 7.2 channels and 150 watts8 of power, it's legendary Sony sound that really connects. Featuring 4K resolution pass-through, 6 HDMI inputs and a graphical interface with easy setup guide, this receiver brings out the best in your music, Blu-ray movies, games and more.

SHORT BULLETS/ FACT TAG BULLETS (55 CHARACTERS)-FEEDS ONTO FACT TAGS FOR SELECT RETAILERS AND SHOULD BE COMPETITIVE GIVEN OTHER MANUFACTURER FACT TAG APPROACH

1 7.2 Channel 1050W A/V Receiver (150W x 7 @ 6 ohms 1kHz 0.9% THD 1ch. driven) 2. Built-in Wi-Fi? for easy access to Music Services like Pandora? and more 3 Built-in Bluetooth? for music streaming from your smart phone or tablet 4 Stream music from your iPhone?/iPad?, iTunes? or compatible Apps with AirPlay? 5 6 HDMI Inputs 6 4K Pass-through 7 192kHz/24 bit WAV/FLAC decoding 8 Sound Optimizer let's you hear all sound effects at any volume 9 HD Digital Cinema SoundTMwith Front-High speakers (HD DCS)

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10 Control with your iPhone? or AndroidTM devices with free Apps 11 Wireless multi-room with HomeShare 12 3D Ready 13 On-screen graphical user interface 14 Advanced Digital Cinema Audio Calibration for Quick Set-Up 15 Dolby? TrueHD, Pro logic IIz and dts? HD Enhanced Audio Codecs2 16 iPod?/iPhone? music and video playback with charging via USB5 17 Audio Return Channel uses just one cable for TV audio7 18 Standby pass-through of Audio & Video via HDMITM connected devices 19 Fully Assignable inputs allows for use of all connections 20 BRAVIA? Sync for multi-device control w/ one remote4 21 24p True CinemaTM pass-through

RETAIL EXPERIENCE BULLETS (55 CHARACTERS MAX) UTILIZED ON TILES AND TAGS FOR SONY STORES, WEBSITE, RETAIL DISPLAYS AND CRM ACTIVITIES; SHOULD BE ALIGNED WITH FACT TAG BULLETS IN ORDER OF PRIORITY WHEN POSSIBLE. HERO MODELS ONLY AND NO ACCESSORIES NEED EXPERIENCE BULLETS. MUST BE WORDED AS CLEAN AND SIMPLE BENEFITS FOR THE CONSUMER AND AS SHORT AS POSSIBLE FOR USE IN SMALL SPACES AT RETAIL AND ONLINE. (MAX 3 BULLETS)

1. Built-in Wi-Fi? for easy access to Music Services like Pandora? and more

2. Built-in Bluetooth? for music streaming from your smart phone or tablet 3. Stream music from your iPhone?/iPad?, iTunes? or compatible Apps with

AirPlay?

HOW TO SELL (FILLED OUT BY TRAINING TEAM UNDER G. SHILLING DIRECTION)KEY SELLING POINTS FOR TRAINERS TO QUICKLY AND EASILY DESCRIBE HERO BENEFITS.

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KEY FEATURE COPY CONSUMER FACING KEY SELLING POINTS IN ORDER OF PRIORITY. MUST BE WORDED AS CLEAN AND SIMPLE BENEFIT DRIVEN. IMAGE JPG CAN BE HERO IMAGE OF ASSOCIATED TECH FEATURE OR TECH ICON; DO NOT PUT LIFESTYLE IMAGES IN FEATURE AREA.

IMAGE FEATURE HEADLINE (35 CHARACTERS)

FEATURE DESCRIPTION (250 CHARACTERS)

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FEATURE HEADLINE (35 CHARACTERS) 7.2 Ch. Of Power

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Wi-Fi? Built-in

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Bluetooth? Built-in

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AirPlay?

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Network Services

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6 HDMI Inputs

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4K Pass-through

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192kHz/24 bit WAV/FLAC

decoding

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Sound Optimizer

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HD Digital Cinema Sound and Front High Speakers

FEATURE DESCRIPTION (250 CHARACTERS) 150W per channel, this powerhouse envelopes you in a new level of sound performance. (150W x 7 @ 8ohms 1kHz 0.9% THD with 1 ch. driven) Get connected to the Internet and your home network to access more music than you can imagine, including music stored on your computer, music services built-in or AirPlay?. Play your music out loud - stream it from your smart phone or tablet to the receiver.

Easily stream your music from your iPhone?/iPod touch?, iPad? or iTunes? along with compatible music Apps like Spotify and iHeart Radio. Simply, touch the AirPlay? logo when it appears and select the STR-DN840 to amplify your tunes. Music streaming at it's very best. Navigate and enjoy the latest from Pandora?, Music Unlimited, Slacker and vTuner. Get versatile HD connection options with six HDMITM inputs (up to 4K capable) let you connect a Sony? PlayStation?3 entertainment system, Blu-ray DiscTM player, any 4 other HDMI-capable devices, for high definition video and audio.6 Future-proof your system and take a quantum leap in video clarity. The STRDN840 allows native 4K video content to be passed through to a 4K television or projector.

No longer do you have to miss out movies dynamic sound effects when you need to keep the volume low, the sound optimizer enables you to hear the smallest sound effect at low volumes. This dynamic feature gives you the best reproduction of sound effects while keeping the intended sound stage at high or low volume levels. Optimize your receiver to mimic the sound characteristics of movie theaters. Front Height mode enables vocal height and 3D effects for better positioning of effects giving added depth to visuals and concerts. Imagine as a helicopter comes from above and lands ? you'll hear the change in height as the effect unfolds onscreen.

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FEATURE HEADLINE (35 CHARACTERS) Control with your iPhone? or AndroidTM devices with free Apps

On-screen graphical user interface

iPod?/iPhone? Music and Video playback via USB5

3D Pass-through

Advanced Blu-ray DiscTM Audio Decoding

Advanced Digital Cinema Auto Calibration - Quick Speaker Set Up

Audio Return Channel

Standby pass-through of Audio & Video Assignable digital audio and video inputs BRAVIA? Sync Capable (HDMI CEC)

FEATURE DESCRIPTION (250 CHARACTERS) Download the free Media Remote and Network Audio Remote apps from the iTunes? or Google? play app stores and use your iPhone? or AndroidTM devices to control volume, inputs and receiver function with the Media Remote and control your network music with the Network Audio Remote. Set-up and control the A/V receiver with intuitive on-screen graphical user interface. Change inputs, adjust settings and confirm volume levels on-screen. Listen to music and watch video stored on your iPod? or iPhone? while charging your device through the receivers front USB input.5

Compatible with Blu-ray 3DTM movies, video games and other 3D content1

Experience sound closer to the way it was captured with LPCM, Dolby? trueHD, ProLogic IIz and dts?-HD master audio codecs.2

Ensure you get the best sound experience from your A/V receiver and speakers. This advanced version offers auto phase matching. Simply place the included microphone where you will be seated and settings are automatically optimized based on the distance, delays and placement of your speakers. Eliminate the need for extra cables connected to your TV. This feature allows audio to be sent from your compatible TV to your receiver through the same HDMITM cable already being used to send audio and video to your TV.7 Conveniently access all your HDMITM connected devices without having to power on the receiver. Get the most out of each audio and video input with the ability to reassign inputs to support connected devices. Conveniently operate and control select Sony? BRAVIA? Sync devices with one remote including: Sony Blu-ray DiscTM Players, BRAVIA? HDTVs, Sony home theater products,.4

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FEATURE HEADLINE (35 CHARACTERS) 24p True CinemaTM (passthrough)

FEATURE DESCRIPTION (250 CHARACTERS)

Watch Blu-ray DiscTM movies in their native frame rate (24 frames per second) when paired with a 24p HDTV and playback device like a Blu-ray DiscTM Player or PlayStation?3 gaming console via HDMITM cable.6

POSITIONING:

CATEGORY HEADLINE CATEGORY MESSAGE

SONY? CAMPAIGN MANTRA make.believe

make.believe (make-dot-believe): Anything you can imagine, you can make real.

CAMPAIGN MESSAGE

IMPORTANT PRODUCT INFORMATION REFERENCE INFORMATION ONLY. NOT FOR USE IN COMMUNICATION.

FOR INTERNAL USE ONLY TARGET INFORMATION: (WHO IS THIS PRODUCT FOR?)

The STR-DN840 offers incredible performance and flexibility with Wi-Fi?, AirPlay?, Bluetooth?, Music Services including Pandora?, Music Unlimited, Slacker and vTuner. Great connectivity with 6 HDMI inputs, 4K Pass-through, a USB input for iPods?/iPhones? and the ability to decode the latest audio formats including blu-ray Disc audio codecs and Dolby? Pro Logic IIz. It also supports 3D, a universal remote and pre-outs for 2nd room audio. The receiver can also be controlled using Sony's Media Remote app for both Android and Apple products.

MAJOR COMPETITORS: (WHAT IS CURRENTLY IN MARKET?)

COMPETITIVE FEATURES: (WHAT ARE THE SONY

Denon Yamaha Pioneer Onkyo Marantz Sherwood Samsung Companies highlighted in Yellow are Primary competitors

Wi-Fi? ?built-in Streaming Services

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