STARBUCKS EVENINGS MARKETING PLAN

of fresh food items and packaged food goods. The first Starbucks location was established in 1971 in Seattle, Washington, United States and expanded to Canada in 1987 in Vancouver, B.C. With just under 40 Starbucks locations per one million people in Canada, Starbucks has a far reach that exceeds even that in the U.S. per capita (Babad, 2014). ................
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