Starbucks a Strategic Analysis - BIU
morale and satisfaction levels. Many policies within Starbucks have been geared to make the internal Starbucks’ culture comfortable for employees, such as their innovative full health-care program for all employees working more than 20 hours a week. (Shultz, Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time, 1997, p. 128) ................
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