Strategic Management: Text And Cases Free Ebooks

Strategic Management: Text And

Cases

Free Ebooks

Strategic Management: Text and Cases, Eighth Edition, written by the highly respected author team

of Dess, McNamara, and Eisner, continues to provide readers what they have come to expect of

this title: solid treatment of traditional strategic management topics, application of strategic

management concepts to real-world examples, and interwoven contemporary themes revolving

around globalization, technology, ethics, environmental sustainability and entrepreneurship. The

eighth edition?€?s case package has been thoroughly revised to maximize freshness and

engagement. It continues to emphasize relevancy and currency and to offer up-to-date financial

data and videos to match each case. All cases focus on companies familiar to students. In this

edition, five are new (Campbell Soup, General Motors, Avon, Tata Starbucks, and Greenwood

Resources) and twenty-six have been thoroughly revised (Apple, eBay, JetBlue, Johnson &

Johnson, and Zynga to name just a few of the familiar favorites). The case package continues to

offer both full-length and short-form cases, giving instructors and students unparalleled quality and

variety.

Hardcover: 816 pages

Publisher: McGraw-Hill Education; 8 edition (September 16, 2015)

Language: English

ISBN-10: 1259278212

ISBN-13: 978-1259278211

Product Dimensions: 9.1 x 6.6 x 1.1 inches

Shipping Weight: 1.6 pounds (View shipping rates and policies)

Average Customer Review: 3.0 out of 5 stars? ? See all reviews? (2 customer reviews)

Best Sellers Rank: #16,423 in Books (See Top 100 in Books) #28 in? Books > Business & Money

> Management & Leadership > Strategy & Competition #49 in? Books > Textbooks > Business &

Finance > Management #65 in? Books > Business & Money > Processes & Infrastructure >

Strategic Planning

It was not what I expected. I received no value from the rental due to the fact that I needed the

material for chapter 11 to do a big presentation for my course and sure enough, that's one of the

chapters that was not in this book.

Very good preworkout

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